Stories of the Week

 

In exclusive excerpts from his new book ‘Editor Unplugged: Media, Magnates, Netas and Me’, Vinod Mehta says corporate funding or ownership is necessary to keep much of the media from going bankrupt. But, he cautions against ‘oligopoly’ 

 

As CNBC-TV18 turns 15, Simran Sabherwal takes a look at how the genre creator has maintained its leadership position and what differentiates it from the competition 

 

Hyundai Motor India recently rolled out their first corporate campaign with an aim to connect better with the youth. Sanjay Gupta, Senior General Manager & Group Head – Marketing, Hyundai Motor India, talks about India’s contribution to the global brand and their marketing plans

 

Veteran adman Ram Sehgal's book ‘Faith’ talks of the constant uncertainties of life and the quest for some dependable support

 

The Mumbai film takes the narrative form of a poetry, its visuals depicting a day in the life of the city and its common characters

 

Music has been one of the biggest influencers in my life. I grew up in the beautiful era of ‘80s retro and ‘90s grunge

The Week in Pictures

SlideShow

DMA ROUNDTABLE DISCUSSES MARKETING IN DIGITAL WORLD
CHANGING TRENDS IN PORTRAYAL OF WOMEN IN ADVERTISING
IPOY & IPOD APPLAUD THE BEST OF THE BEST
CONSUMER CONNECT AWARDS 2014 RECOGNIZE BEST COMMUNICATORS
A GATHERING OF MEDIA STARS @ IPOY & IPOD 2014
INDIA TV CELEBRATES 21 YEARS OF AAP KI ADALAT

 

From The Archives