Stories of the Week

 

Piyush Goyal, Minister of State with Independent Charge for Power, Coal and New & Renewable Energy, calls upon media & advertising industry to come up with a holistic project plan 

 

Naveen Kukreja, Group CMO, PolicyBazaar.com & Director, PaisaBazaar.com (non-insurance business) talks about doubling the brand budget, the company’s focus on building awareness for the brand and leveraging its association with the ICC Cricket World Cup

 

Ali Harris Shere, Director-Marketing, Britannia Industries Ltd., talks about the new focus on innovations and differentiation, and how the company is building the healthy portfolio in the market and ramping up distribution in States of North India

 

Tarun Katial, CEO, Reliance Broadcast Network Limited (RBNL) tells us how BIG Magic and BIG Magic Ganga have fared and what’s next on the agenda for both the channels

 

Ambi M G Parameswaran remembers his friend and one of the brightest strategic thinkers of the industry, former Rediffusion President Ashoke Bijapurkar 

 

Launched during the recent India-Pakistan game, telecom firm MTS’s new film is for its plug-in WiFi product

The Week in Pictures

SlideShow

MINISTER PIYUSH GOYAL UNVEILS PITCH MADISON MEDIA ADVERTISING OUTLOOK 2015
NEWSX HOSTS ‘VISION 4G LTE TELECOM CONCLAVE’
RACING AFICIONADOS @THE HELLO! CLASSIC CUP 2015
BW|BUSINESSWORLD HOLDS BUILDING URBAN INDIA THE SMART WAY CONCLAVE 2015
ZEE 24 TAAS ANANYA SANMAN 2014 HONOURS UNSUNG HEROES
7TH ET ZIGWHEELS AWARDS RECOGNIZES THE BEST IN AUTO INDUSTRY

 

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