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TVC: Always - #LikeAGirl
Mon, 03/02/2015 - 11:05,

P&G’s sanitary pad brand’s campaign was based on a social experiment that asked a cross-section of people to act out phrases such as ‘run like a girl’ and ‘fight like a girl’ 

TVC: MTS Homespot–Internet baby returns
Mon, 02/23/2015 - 11:03,

Launched during the recent India-Pakistan game, telecom firm MTS’s new film is for its plug-in WiFi product

TVC: JSW Steel–Geeta Phogat’s story
Mon, 02/09/2015 - 11:03,

Mumbai based steel major JSW has unveiled a new brand campaign featuring Geeta Phogat, the first Indian woman to win a wrestling gold at the 2010 Commonwealth Games

TVCs: Disney India–Shanivaar Ravivaar for Parivaar
Mon, 02/02/2015 - 10:58,

Having changed its weekend programming approach to be more GEC-like, Disney India has unveiled new films promoting the shift

TVC: Boost World Cup Anthem–Hey Champion, Stay Champion!
Tue, 01/27/2015 - 11:29,

About a month before the Cricket World Cup where India goes as defending Champion, energy drink Boost unveiled an anthem to cheer the team and their two ambassadors, MS Dhoni and Virat Kohli

TVC: Khudko kar buland–Birla Sun Life Insurance
Mon, 01/19/2015 - 10:55,

The finance house’s latest film tells the life story of a single father and his autistic son

TVC: Dabur Vatika–#BraveAndBeautiful
Mon, 01/12/2015 - 11:24,

The hair brand’s new film opens with a bald woman looking at an old picture of her when she had hair

TVC: Asian Paints–Weather Report & Pappu Daring
Mon, 01/05/2015 - 11:18,

A new commercial for the paint brand’s exterior variant shows a couple at their spacious bungalow

TVCs: Best and Worst of 2014
Mon, 12/29/2014 - 14:22,
I’m calling 2014 the year when Indian advertising became an ongoing short film festival. YouTube may have been around from long but this was the year when advertisers truly stretched possibilities of the longer online film,with note-worthy work by Kindle, Durex and Commonfloor.com.
TVC: Samsung Curved UHD: TV deserves a better TV
Sun, 12/21/2014 - 11:58,

A family is shown setting up a new curved television in their drawing room. From the perspective of the TV, they are then depicted in various moods and positions on the couch, watching different shows at different times of the day and night

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