News Category

Times Television Network appoints Sandeep Bhardwaj as Head, Distribution

exchange4media.com - Thu, 12/18/2014 - 15:51
Bharadwaj will lead and drive domestic Subscription Revenue and Carriage for the various Channels under the TTN portfolio - TIMES NOW, ET NOW, MOVIES NOW, Romedy NOW, MOVIES NOW+ and ZoOm

Week 50 ratings: Star Plus, SAB TV and SET rise, others see dip

exchange4media.com - Thu, 12/18/2014 - 15:51
According to data sourced from TAM subscribers, week 50 saw Star Plus, at the top strengthening its leadership position, as it increased to 661 million GVTs in week 50 from 642 million GVTs in week 49

Centuryply launches TVC for laminates

exchange4media.com - Thu, 12/18/2014 - 15:51
The idea behind the TVC is about celebrating an equal say and contribution in decision-making, so prevalent in modern day relationships, and how Century Laminates makes it easier for people to balance each other's point of views

Mitsuyuki Nakamura is Jury President, Media Lotus & Branded Content & Entertainment Lotus at ADFEST

exchange4media.com - Thu, 12/18/2014 - 15:51
Nakamura was recently appointed President of Dentsu Media, South East Asia

2014: A look back of Sports in #YearOnTwitter

exchange4media.com - Thu, 12/18/2014 - 15:51
Taking a look at top conversations related to Indian and global sporting events on Twitter in 2014

Why Radio City acquisition makes sense for JPL

exchange4media.com - Thu, 12/18/2014 - 09:50
With the addition of Radio City in its portfolio, Jagran gets access to a well-run and organized operator with presence in key, advertiser-friendly cities like Mumbai, Bangalore and Delhi among its 20 stations. Financially, Radio City is in a healthy position

Samsung's Deputy MD Ravinder Zutshi slated to retire on Dec 31st

exchange4media.com - Thu, 12/18/2014 - 09:50
There's been an industry buzz around the impending exits of both Zutshi and Samsung's Head of Finance Sunil K Goel since October

Huff Post brings in Sruthijith KK as Editor-in-Chief & Rituparna Chatterjee as Deputy Editor

exchange4media.com - Thu, 12/18/2014 - 09:50
The editorial team also includes, Kavita Majumdar, Anirvan Ghosh, Sriram Sharma, Aashmita Nayar, Indrani Basu, and Betwa Sharma

Flashback 2014: AIB, Nescafe, Airtel top viral videos of 2014

exchange4media.com - Thu, 12/18/2014 - 09:50
exchange4media takes a look at why these videos scored brownie points with consumers

Flashback 2014: Competitive intensity keeps you on your toes in our industry: Saurabh Yagnik

exchange4media.com - Thu, 12/18/2014 - 09:50
Saurabh Yagnik, EVP & Business Head, Sony PIX & AXN talks about digitization roll-out, initiation of BARC, intensified competition in the English Entertainment genre and the entry of e-commerce as new category of spenders as the key highlights of 2014

Nickelodeon sees revenues grow to 20% and up to 30 new advertisers

exchange4media.com - Thu, 12/18/2014 - 09:50
One of the reasons for the growth was increase in ad rates owing to the ad cap

WPP appoints Roberto Quarta as Chairman-designate

exchange4media.com - Wed, 12/17/2014 - 16:49
Quarta will join the Board on January 1, 2015, and will offer himself for re-election at the Company’s Annual General Meeting to be held in June 2015

Leo Burnett appoints Rakesh Hinduja as Executive Vice President at its Mumbai office

exchange4media.com - Wed, 12/17/2014 - 12:49
In his new role Rakesh will have overall responsibility for one of the biggest units in the Mumbai office

Online Classified Site TheGoodDeal.in sees rapid growth in India

exchange4media.com - Wed, 12/17/2014 - 11:48
The rise of TheGoodDeal.in is acquired by its innovative features and user friendly interface

Microsoft Launches Nokia Lumia 638 in India

exchange4media.com - Wed, 12/17/2014 - 11:48
Lumia 638 will be available exclusively on the Microsoft Brand Store at Amazon.in; pre-booking starts December 17

Lowe Lintas unveils community-wide jewellery shopping campaign for Tanishq

exchange4media.com - Wed, 12/17/2014 - 11:48
The campaign revolves around the core idea of ‘Whatever be the wedding, we are ready.’

Ditto TV partners with Hull.io to power customer engagement

exchange4media.com - Wed, 12/17/2014 - 11:48
The partnership will enable connected customer strategy for 1 Million users and bring a unified experience across devices and platforms

Amitabh Bachchan & Shah Rukh Khan miss the brand endorsement wagon in 2014?

exchange4media.com - Wed, 12/17/2014 - 09:48
Why did the top two Bollywood celebs known for massive brand endorsements not make it to the TAM AdEx Celebrity Endorsement List (Jan to Sept 2014)? Are brands going for younger celebrities?

The High of building Brand Lowe

exchange4media.com - Wed, 12/17/2014 - 09:48
Joseph George, CEO & Vikas Mehta CMO, Lowe Lintas and Partners on the need for building an agency brand as a fuel to propel the agency's growth engine

Jagran Prakashan to acquire Radio City

exchange4media.com - Wed, 12/17/2014 - 09:48
Radio City 91.1 FM, India’s first private FM station and one of the leading FM channels in the country, has been bought by Jagran Prakashan Limited.

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