News Category

MakeMyTrip announces $15 million innovation fund

exchange4media.com - Tue, 12/09/2014 - 00:00
The fund will support early stage companies in the travel space and focus on start-ups in travel technology with a special focus on mobile and IP based companies

Nazara Technologies signs multi-movie deal with Fox Star Studios

exchange4media.com - Tue, 12/09/2014 - 00:00
This deal provides Nazara Technologies with exclusive rights to build games for Fox Star Studios across digital platforms such as mobile, online and DTH for upcoming movies as well as leading titles from Fox Star Studios' catalogue

NBA slams Telangana CM for "bury alive TV channels" speech

exchange4media.com - Tue, 12/09/2014 - 00:00
NBA stated that the remarks by the Telangana Chief Minister of Telangana are a direct attack on the right to freedom of speech and expression and has to the CM to desist from making such inflammatory charges against the media

E-comm players eye critical mass, spend big on TV

exchange4media.com - Tue, 12/09/2014 - 00:00
The funds-rich sector has given the mass medium plenty to cheer about with a seven-fold increase in ad spends. Experts say the trend will continue

Prasoon Joshi promoted as Chairman, McCann Worldgroup Asia Pacific

exchange4media.com - Tue, 12/09/2014 - 00:00
Joshi is currently President of McCann Worldgroup South Asia as well as CEO of McCann Worldgroup India. In addition to his new regional role, he will continue as CEO of McCann India and remain headquartered in Mumbai

Stepping away from the silo mindset @ exchange4media Conclave 2014

exchange4media.com - Tue, 12/09/2014 - 00:00
DB Corp's Girish Agarwal, GroupM's CVL Srinivas, Omnicom's Jasmin Sohrabji, & Contract's Rana Barua express their views on how companies and brands can no longer afford to operate within silos. The Conclave will address this highly pertinent issue in its 2014 edition

'Mobile most' is the way forward : Ashutosh Srivastava

exchange4media.com - Tue, 12/09/2014 - 00:00
In his keynote speech at the India edition of the MMA Forum 2014, Ashutosh Srivastava, Chairman and Chief Executive Officer Asia Pacific and Global Growth Markets at Mindshare urged marketers that mobile was the medium that they needed to invest in today

Agro Tech's Narendra Ambwani elected as Chairman of ASCI

exchange4media.com - Tue, 12/09/2014 - 00:00
Benoy Roychowdhury of HT Media was elected Vice-Chairman, and Shashi Sinha of IPG Mediabrands was elected Honorary Treasurer

Bajaj pulls a tough stunt in new TVC

exchange4media.com - Tue, 12/09/2014 - 00:00
In a bid to attract sports bikers, the brand's latest commercial features the Kangaroo stunt performed on the stylish new range of Pulsars

Zee Media’s Sumit Awasthi headed to IBN7?

exchange4media.com - Mon, 12/08/2014 - 00:00
Veteran journalist Sumit Awasthi has put in his papers at Zee Media Corporation, say industry sources. It is learnt that Awasthi is likely to join IBN7 as Deputy Managing Editor

ZEEL appoints Akash Chawla as Biz Head of Essel Vision Productions

exchange4media.com - Mon, 12/08/2014 - 00:00
Chawla has been given the mandate to head the TV Production (all languages), Movie Production (all languages except Marathi), Studio Production Business, Digital & Online Production, Events & IP creation

TRAI releases recommendations on cross-media ownership

exchange4media.com - Mon, 12/08/2014 - 00:00
The recommendations cover a comprehensive definition for control, cross-media ownership, vertical integration and internal plurality. As per TRAI, News & Current Affairs genre should be considered as the relevant genre for formulating cross-media ownership rules

Maxus launches proprietary planning tool 'Resolve'

exchange4media.com - Mon, 12/08/2014 - 00:00
The comprehensive proprietary communications planning tool is aimed at delivering new insights for Indian brands to improve consumer marketing strategies

TV18 Q1 FY15 revenues up 33% YoY at Rs 527.7 crore

exchange4media.com - Mon, 12/08/2014 - 00:00
TV18 Broadcast has reported 42 per cent growth in its operating profit to Rs 18.2 crore, driven by sustained growth in the Entertainment operations, led by Colors and growth in the News operations

Radio Mirchi Q1 FY15 net profit up 22% at Rs 24.3 crore

exchange4media.com - Mon, 12/08/2014 - 00:00
Radio Mirchi’s revenues for Q1 FY15 stood at Rs 93.3 crore, a growth of 9.4 per cent over Q1 FY14. EBITDA was up 16.7 per cent at Rs 34.9 crore

Star CJ appoints Ramakrishnan N as CFO

exchange4media.com - Mon, 12/08/2014 - 00:00
Taking charge of his role at Star CJ, Ramakrishnan will play an important part in strengthening the organisation and be part of the team to grow the business

Sumant Srivathsan to spearhead VivaKi's Client Services in India

exchange4media.com - Mon, 12/08/2014 - 00:00
VivaKi has appointed Srivathsan as Brand Relations Manager in India. He will report to Grace Liau, General Manager, VivaKi’s Asia-Pacific Activation Centre in Singapore

TOI appoints Nalin Mehta as Consulting Editor for Delhi

exchange4media.com - Mon, 12/08/2014 - 00:00
Mehta had put in his papers as Managing Editor of Headlines Today in May 2014. He was appointed as Managing Editor in October 2013, when he replaced Rahul Kanwal, who is Editor-at-large for Headlines Today & Aaj Tak

HUL's Kan Khajura Tesan takes on corruption

exchange4media.com - Mon, 12/08/2014 - 00:00
This Independence Day week, Kan Khajura Tesan aims to set a world record by getting as many missed calls as possible in 120 hours from Indian citizens on its toll free number to pledge against corruption

Twitter India's $10,000 minimum budget irks agencies, brands

exchange4media.com - Mon, 12/08/2014 - 00:00
Twitter is asking marketers in India who want to use any of its advertising tools to make a minimum guarantee of $10,000 or around Rs 6 lakh. Digital agencies claim that this is putting off many clients as they feel it is too much investment for a new platform

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