July 2012

Who let the dog out?

Mon, 07/30/2012 - 17:09, - 0 Comments

Vandana Das, President, DDBMudra Group, writes about her fear of the canine breed

Outdoor: Joy of Jazz Fest–Featherweights

Mon, 07/30/2012 - 17:07, - 0 Comments

To promote an upcoming jazz festival, the ‘Pigeon Square’ at Johannesburg saw an ensemble of jazz instruments being set up.

Jagran to Olympians: ‘Go for Gold!’

Mon, 07/30/2012 - 17:06, - 0 Comments

Sanjay Gupta of Jagran Group hands over collection of good luck messages for the Indian Olympic team to Sports Minister Ajay Maken

‘We are simple, fast & safe’

Mon, 07/30/2012 - 17:03, - 0 Comments

Vinesh Venugopal Nair, VP, Global Marketing & Communications of Xpress Money, talks about the remittance market in India and its complexities

Did Star achieve what it set out to do with Satyamev Jayate?

Mon, 07/30/2012 - 17:01, - 0 Comments

Uday Shankar, CEO, Star India says he has a healthy disrespect for TAM data, which concludes that SMJ did not create enough viewership

Make radio social… no thank you!

Mon, 07/23/2012 - 17:35, - 0 Comments

RJ Ankit Vengurlekar explores the social element of Radio as a medium and describes how Radio forms a connect with listeners through its interactive quotient, which has been in existence long before social media emerged on the scene.

Integrated: Vanish – Sponsor the White House

Mon, 07/23/2012 - 17:33, - 0 Comments

Washing detergent brand Vanish, positioned as the best cleaner for white clothes, initiated a campaign to further its image.

From content to engagement

Mon, 07/23/2012 - 17:32, - 0 Comments

Two leading magazine publishers- Amrit Rai of Elle India and Mitrajit Bhattacharya of Chitralekha Group talk about the Indian magazine sector and challenges before it

Gearing up

Mon, 07/23/2012 - 17:28, - 0 Comments

Sudeep Narayan, Marketing & PR Director, VAI, talks about finding solutions in simplicity. Narayan shares a marketing perspective on the brand evolution, consumer engagement initiatives undertaken by the brand, importance of Tier II and Tier III cities and affinity marketing partnerships.

Lowe boss seeks scale from India ops

Mon, 07/23/2012 - 17:26, - 0 Comments

Lowe & Partners global CEO Michael Wall says the road ahead for the agency in India would be to build on its current strengths and create a contemporary agency of scale. He expects a transformation in the agency and its approach. On the other hand, R Balki, Chairman and CCO of Lowe Lintas, talks about his six bets for the Indian market

MADISON MEDIA

Mon, 07/23/2012 - 00:00,

Started in 1988, by the legendary Sam Balsara - soft-spoken Sam, as the industry knows him - Madison World (the holding company of Madison Media) today is a 24-year-old diversified communication group.