IMPACT FEATURE

Destination digital
Mon, 12/05/2011 - 00:00,

However, the recently launched I-Cube report by market research firm IMRB International and the Internet & Mobile Association of India (IAMAI) claims that the number has gone up to about 90 million, and is expected to cross a whopping 100 million very soon.

I am not quitting: Haresh Chawla
Mon, 11/28/2011 - 00:00,

Outgoing CEO of Network18 Group and Viacom18 says he is just moving on to do different things, and letting the current crop of managers grow into leaders.

I refrain from saying ‘I told you so...’
Mon, 11/21/2011 - 00:00,

After a tough second quarter, IPG’s Chairman & CEO Micahel I Roth was positive on the company’s performance in the third quarter. Sure enough, IPG outperformed competition and India grew by 19 per cent. Roth is bullish on the holding company’s future in this market

A new outlook
Mon, 11/14/2011 - 00:00,

Vinod Mehta, Editor-in-chief, Outlook Group talks of embracing social media in an increasingly digital age and how to keep the magazine relevant in the time of diminishing attention spans

Omnicom’s biggest gamble in india yet...
Mon, 11/07/2011 - 00:00,

It is touted as the single biggest deal in the history of Indian advertising. And that may well be true. But Omnicom is, as yet, not divulging the financial terms of its agreement with Mudra Communications, where it has taken a controlling stake in the Anil Ambani-owned advertising company.

‘A magazine is a magazine’
Mon, 10/31/2011 - 00:00,

Timothy Forbes, scion of the Forbes publishing family and Chairman of Forbes Digital, sounds a positive note on survival of print in the digital age. 

Going digital with the box
Mon, 10/24/2011 - 00:00,

The government diktat for phasewise digitization of television services in the country by 2014 has thrown up a huge debate. 

The elliott way
Mon, 10/17/2011 - 00:00,

Time Out suffered significantly at the time, but has now identified the opportunities that came with the challenge. Its founder and Chairman, Tony Elliott, speaks to IMPACT on what makes the brand enduring...

What it takes to be Shekhar Gupta
Mon, 10/10/2011 - 00:00,

The Editor-in-Chief of the Indian Express talks to Nitin Panday about newspapers in the age of Wikileaks, branding of bylines and his desire to write 25,000-word articles for a long format product.

Is slowdown a reality?
Mon, 10/03/2011 - 00:00,

As another recession looms over the West, slowing growth and bringing runaway inflation in the Indian economy, are marketers doing a rethink on advertising spends

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