SPOTLIGHT

WHAT CLICKS FOR CANON
Mon, 05/15/2017 - 14:20,

Brand Canon, which has completed 20 years in India, is all set for its next level of growth by creating multiple touch-points to reach out to consumers, says Eddie Udagawa, VP of Consumer Imaging and Information Centre, Canon India

RAJ NAYAK: NO JUDGE, NO STUDIO FOR OUR NEW REALITY SHOW
Mon, 05/08/2017 - 12:21,

Raj Nayak, CEO of Hindi Mass Entertainment, Viacom18 tells us how the channel’s new reality show India Banega Manch brings a refreshingly different proposition to Indian TV screens.

BRAND-COMM & MADISON TO BE SEPARATE ENTITIES
Mon, 05/08/2017 - 12:16,

Lara Balsara Vajifdar, Executive Director of Madison World, tells us how brand consulting and PR firm Integrated Brand-comm Pvt Ltd. will become a strategic value-add for Madison after they acquired a controlling stake in it.

BETTING BIG ON LOCAL
Tue, 05/02/2017 - 12:41,

With Nickelodeon being the Number 1 kids channel for over two years now, Nina Elavia Jaipuria, Head - Kids Entertainment, Viacom18 bets big on Gattu Battu as the next blockbuster local franchise

CNN-NEWS18: A WHOLE NEW FACET OF TV NEWS DEBATES
Wed, 04/26/2017 - 15:14,

CNN-News18 has launched two new primetime shows – ‘FaceOff At 9’ at 9.00 pm and Viewpoint at 10.00 pm anchored by Deputy Executive Editor Zakka Jacob and Executive Editor Bhupendra Chaubey respectively. Radhakrishnan Nair, Managing Editor, CNN-News18 talks to us about the move.

STAR PLUS: BUILDING ON THE ‘NAYI SOCH’ PROPOSITION
Wed, 04/26/2017 - 15:12,

The latest Star Plus campaign on ‘Victim Shaming’ urges society for a shift in attitude towards how victims of sexual assault are treated. In a public service awareness initiative by Star Plus, actor Amitabh Bachchan questions culprits of character assassination with one pertinent question: “Whose fault is it?” Narayan Sundararaman, General Manager-Star Plus, tells us more

ZEE LIVING: A THRIVING ECOSYSTEM
Mon, 04/24/2017 - 14:14,

Piyush Sharma, CEO, Zee Living, India and APAC tells us why Living Foodz has appealed to Indian audiences, and efforts to take the brand beyond Television into the Activation, Digital and even food delivery and e-commerce space

A TRIBUTE TO VIRUPAKSH HIREMATH
Mon, 04/24/2017 - 13:56,

Writer Kamlesh Pandey pays tribute to adman and design aficionado Virupaksh Hiremath, who passed away in Bangalore recently

INDUSTRY PAYS TRIBUTE TO RAMESH CHANDRA AGARWAL
Mon, 04/17/2017 - 16:50,

The Chairman, Dainik Bhaskar Group, who passed away after a sudden heart attack on April 12, is remembered as a visionary who built a great brand

SONY LAUNCHES KIDS CHANNEL YAY!
Mon, 04/17/2017 - 16:32,

Sony Pictures Networks India enters the kids genre with the launch of its kids entertainment channel, Sony Yay, the spotlight being on four home-grown original animated shows

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