SPOTLIGHT

Go digital, go regional
Mon, 08/01/2011 - 00:00,

PwC’s India Entertainment & Media Outlook, 2011 lists digitisation and going local as the key growth drivers for the entertainment and media industry in the next five years.

City @10
Mon, 08/01/2011 - 00:00,

Radio city’s journey up to its 10th anniversary is marked with endeavours of organisation building. As CEO Apurva Purohit puts it, the need of the decade was building a team that would drive the results the company boasts of today.

At 25, Crayons multiplies by 5
Mon, 07/25/2011 - 00:00,

With ‘focus on the future’ as its theme, the 25-year-old Crayons Advertising has launched five new divisions to offer more customised solutions to its advertisers.

Shankar Mahadevan will perform in your palm!
Mon, 07/18/2011 - 00:00,

The Hungama website www.artistaloud. com – which launched webcerts last year – has tied up with Nokia for six WebCerts in Season 2. 

Two years of being forbes
Mon, 07/11/2011 - 00:00,

The fortnightly was launched right in the middle of the economic slowdown, but its place is secure because it has set lofty standards for itself. Sophisticated readers who had ‘lapsed’ are back to its fold, and it is looking at premium biz magazine position.

24 out of 1,177: good, bad or ugly?
Mon, 07/04/2011 - 00:00,

Now that the most prestigious event of the advertising world is over, some Cannes attendees sit back and review our performance.

Lost in translation? Not any more
Mon, 06/27/2011 - 00:00,

UTV Action, which is launching a Telugu channel, believes that there is still space left at the regional level.

Indian lions are ready to roar
Mon, 06/20/2011 - 00:00,

“And the award goes to…” Hold your breath because it’s time for the Oscars of the advertising world. Who doesn’t like awards and rewarded for the hard work they do?

You are not alone any more
Mon, 06/06/2011 - 00:00,

With big brands watching every move a customer makes, trapping them online may soon be just a click away.

Who rules the digital waves?
Mon, 05/23/2011 - 00:00,

Nominations for the Indian Digital Media Awards 2011 finalists have been announced

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