SPOTLIGHT

Good design must pervade every category: Preeti Vyas
Mon, 12/19/2011 - 00:00,

Designomics Awards honour designers and business houses for creating unique environments and products

IPOY 2011: what nominees say
Mon, 11/28/2011 - 00:00,

As the day to crown the IMPACT Person of the Year, 2011, presented by Jagran Group, draws near, the industry is all abuzz with predictions of the possible winner this year.

Accolades for zee boss subhash chandra
Mon, 11/28/2011 - 00:00,

He wins ‘2011 International Emmy Directorate Award’, that recognizes excellence in television programming produced outside of the United States.

Unleashing unhatred
Mon, 11/21/2011 - 00:00,

Benetton’s new ‘Unhate’ ad campaign has got world leaders kissing, (Photoshop standards zooming) and several people outraging. We get you a cross-section of it all...

Stage set for Delhi leg of Pitch CMO Summit
Mon, 11/21/2011 - 00:00,

After an overwhelming start in Mumbai, the Pitch CMO Summit is all set for a day of invigorating sessions in Bangalore and then in New Delhi.

IPOY: coveted award
Mon, 11/21/2011 - 00:00,

Industry leaders give us their take on the IMPACT Person of the Year award as a  benchmark, and tell us what they think of the exchange4media Group property

Formula behind the success of formula1 on social media
Mon, 11/14/2011 - 00:00,

The 2011 Formula 1 Airtel Indian Grand Prix created a good buzz on and off the field. Social media contributed to this in a big way, thanks to the initiatives of brands associated with the event and other news events surrounding it.

How Lutz Kothe changed the way VW looks at marketing in India
Mon, 11/07/2011 - 00:00,

Head of Marketing and PR, Volkswagen Passenger Cars, India to talk of the marketing strategy that worked for his brand at Pitch CMO Summit in Mumbai on November 21

Being the ‘trusted advisor’...
Mon, 10/31/2011 - 00:00,

Mindshare’s R Gowthaman and Ravi Rao in an exclusive conversation on their new roles

Marketing the unusual
Mon, 10/24/2011 - 00:00,

The Indian marketplace is evolving at a ferocious pace. And one of its impacts is visible in increasing use of marketing concepts in unconventional sectors like books, hair and beauty salons, e-commerce and even new food categories like oats.

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