Mon, 01/16/2012 - 00:00, - Comments

Advertisers are banking heavily on the fast-growing data-enabled mobile and tablet market, which is arguably the emerging landscape of converging media content. Launch of new mobile and tablet applications reflect the high expectations of media barons and advertisers, but is the optimism on tablets well placed.

Mon, 01/09/2012 - 00:00, - Comments

Recent instances of technical failures in Airtel and Research in Motion (RIM) centers caused inconvenience to several users. Enterprise users were particularly troubled. The two giants made efforts to retain their consumers by resolving technical snags. Did these incidents harm the brands?

Tue, 01/03/2012 - 00:00, - Comments

After the social media revolution, is e-commerce the next big thing in India? Recent reports indicate so. Online retailers have registered an average 18% growth this year, but are they prepared to handle the influx of online shoppers?

The geographical makeover!
Mon, 12/26/2011 - 00:00,

NatGeo launches itself in a new avatar, playing up content, its core competence, with new shows and revamped old ones

Thirsty dragon
Mon, 12/19/2011 - 00:00,

Will Bissi help Bisleri reinforce its brand purpose in Phase 2 of ad campaign?

Good design must pervade every category: Preeti Vyas
Mon, 12/19/2011 - 00:00,

Designomics Awards honour designers and business houses for creating unique environments and products

IPOY 2011: what nominees say
Mon, 11/28/2011 - 00:00,

As the day to crown the IMPACT Person of the Year, 2011, presented by Jagran Group, draws near, the industry is all abuzz with predictions of the possible winner this year.

Accolades for zee boss subhash chandra
Mon, 11/28/2011 - 00:00,

He wins ‘2011 International Emmy Directorate Award’, that recognizes excellence in television programming produced outside of the United States.

Unleashing unhatred
Mon, 11/21/2011 - 00:00,

Benetton’s new ‘Unhate’ ad campaign has got world leaders kissing, (Photoshop standards zooming) and several people outraging. We get you a cross-section of it all...

Stage set for Delhi leg of Pitch CMO Summit
Mon, 11/21/2011 - 00:00,

After an overwhelming start in Mumbai, the Pitch CMO Summit is all set for a day of invigorating sessions in Bangalore and then in New Delhi.