BACKBEAT

Picture imperfect

Since the time imagesbazaar.com started, I had very clear ideas on what the market was about and what I wanted from the company in terms of deliverables. I had plans and I knew what the public wanted. But boy, was I in for a revelation!

An agency timeline

I swear to Peter Drucker, I am going to fire that writer. It’s 8:30 am and he still isn’t at work!

The great digital divide

I might end up ruffling a few feathers by writing this piece. However, it is fairly evident from the way the digital medium is shaping up that there are very few who actually get it and there are a lot of people who claim to do so

Castration for rapists: Are we even thinking?

Watching NDTV late one night, I thought it was a comedy show until I got a big shock. It was actually a serious debate conducted by Vikram Chandra on The Big Fight – ‘Should castration be a penalty for rape convicts?’!

Seriously seeking creative insights

A recent piece in an international magazine said, “There is a sinking feeling while watching the events unfold in Greece that the West is as faded as an old prom queen.”

The homepreneur phenomenon

Navjot Singh Sidhu likes to quote this: Statistics are like miniskirts – what they reveal is significant, but what they hide is vital. It’s apt when it comes to talking about women in the workforce.

Fear is not a factor

Crime reporters are an odd lot. The world they cover is nebulous, mysterious even to fellow journalists from other sections.

Making the most of social media

We had legacy media (print and TV) ruling the roost in terms of reach, influence and the power to change perceptions. They still do.

Immortal longings

Yet here I am, having written a book (and threatening to write two more as a part of a trilogy) on Lord Shiva!

Warne-ing: Role model ahead!

As we are in the middle of the IPL season, I think sharing the lessons learnt from cricketers that have  inspired me as a professional would be an apt read.

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