BRAND: REVITAL H
AD: FARZDAAR ROZEDAAR
AGENCY: LOWE LINTAS
AGENCY
"When we fast, our energy dips and physical work becomes difficult. In this film, Revital H reinforces the brand’s association with physical energy by celebrating and supporting everyday physical feats of people who keep going tirelessly without letting their work and everyday activities getting affected.”
Madhu Noorani,
President, Lowe Lintas
CLIENT
“The campaign salutes the faith of all the ‘rozedaars’ across the country that allows them to carry on their daily lives while fasting. We are also proud to facilitate a social distanced ‘zakat’ for all Muslims, by creating an online platform for donations.”
Vidhi Shanghvi,
Business Head, Sun Pharma Consumer Healthcare
BRAND: TATA MOTORS
AD: #NEKIHIDARIYA
AGENCY: OGILVY INDIA
AGENCY
“When we step forward to do good, we inspire others. This is a human story that compels us to look beyond the social order, to make this world a happier place with small acts of kindness towards one another.”
Sukesh Nayak,
Chief Creative Officer- Ogilvy India
CLIENT
“Tata Motors celebrates the everlasting human spirit of helping and inspiring each other through this beautiful film and shows that the spirit of Ramadan is experienced best when it is celebrated together.”
Rudrarup Maitra,
Vice President - International Business, Tata Motors Commercial Vehicles
BRAND: UPGRAD
AD: #SIRFNAAMKINAHIKAAMKIDEGREE
AGENCY: THE WOMB
AGENCY
“With the success of #KaamKidegree we had to find a message that would showcase value of upGrad specialisations to the fence sitters. A charmingly intricate set up, brilliant animation, and the perfect soundtrack have all come together to bring this spectacularly to life.”
Navin Talreja,
Founding Partner, The Womb
CLIENT
“The campaign is a wake-up call for the youth and working professionals to invest in value-adding, outcome-oriented education that can result in employability and career progression. While others are banking on celebrity endorsements, we are shaping our charmer donkey into the most-clutter breaking celebrity.”
Arjun Mohan,
CEO India, upGrad
BRAND: COINSWITCH KUBER
AD: TRADE KAR, BEFIKAR
AGENCY: NIHILENT
AGENCY
“The ad films allow us to involve our audience into experiencing a completely new investment category that most of them may not be familiar with. The reason for Kunaal Roy Kapur playing all the roles is to accentuate the campaign’s memorability, humour, and whimsicality.”
KV ‘Pops’ Sridhar,
Global Chief Creative Officer, Nihilent
CLIENT
“With our new ad campaign, we aim to showcase how it is a smart move to invest early in cryptocurrencies. Through our partnership with Disney+ Hotstar, we aim to amplify this message to millions of young and upwardly mobile Indians.”
Ashish Singhal,
CEO and Co-founder, CoinSwitch Kuber