AGENCY
“The ‘beauty test’ has become such an integral part of our society that it starts right from the school years for girls. In this campaign, Dove shows us the plight and determination of school girls to not give into this grading system.”
Zenobia Pithawalla
Senior Executive Creative Director, Ogilvy
CLIENT
“We want to empower young girls to rise above the unjust beauty report cards given to them, and be confident in their own skin. Dove is on a mission
to ensure that the next generation grows up enjoying a positive relationship with the way they look.”
Madhusudhan Rao
Executive Director, Beauty & Personal Care, Hindustan Unilever Limited
AGENCY
“Lifestyle looks to make you sway to its beats and recreate your own reel moment, providing you many ways to glam up and give yourself a style upgrade.”
Priya Shivakumar
Sr. National Creative Director, Wunderman Thompson, India
CLIENT
“This is the first time that the brand has taken inspiration from a trending social media video format to break the festive clutter and engage with its shoppers in a fun and unique way. We invite all our shoppers to not just style but also groove in style.”
Rohini Haldea
Assistant Vice-President and Head, Marketing, Lifestyle
AGENCY
“Dabur Amla is synonymous with beautiful hair and has always had the leading ladies of Indian cinema as the face of the brand. Deepika Padukone epitomizes beauty and grace, and we are sure she will do wonders for this iconic brand.”
Ritu Sharda
Chief Creative Officer, Ogilvy India (North)
CLIENT
“Dabur Amla hair Oil has always been associated with beautiful hair, empowering women across the world to feel more confident and beautiful. Deepika Padukone’s vibrant persona, pan-India appeal, and confident attitude make her a great fit for our brand.”
Abhishek Jugran
Director – Marketing, Gizmore
AGENCY
“In this campaign we wanted to tell mothers that we are here to partner with them, and that we understand the kind of uncompromising effort they put in to bring up their kids.”
Piyush Pandey
Chairman Global Creative & Executive Chairman India, Ogilvy
CLIENT
“Just like the pioneering mother who started the Gerber brand, our tasty toddler cereals are aimed at mothers who are highly discerning, and well informed about the latest nutrition recommendations as well as quality of different brands.”
Vineet Singh
Head, Nutrition Business, Nestlé India