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      <news:title>&lt;![CDATA[Beyond the Boardroom: Can Legacy Brands Outlive Corporate Feuds?]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Freyr Energy appoints Rohit Sharma as first brand ambassador]]&gt;</news:title>
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      <news:title>&lt;![CDATA[YAAP Digital Takes Narayana Health’s Social Media Mandate Across Five Regions]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Is Every Sale Still A Big Sale?]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Ujjivan has grown beyond the idea of a small finance bank: Ujjivan Small Finance Bank CMO]]&gt;</news:title>
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      <news:publication_date>2026-09-30T14:58:56+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[Britannia appoints N Venkataraman as Deputy MD and Ramamurthy Jayaraman as CFO]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/saffola-gold-says-its-time-to-put-womens-hearts-first-16830.html</loc>
    <news:news>
      <news:publication_date>2026-09-30T14:44:48+05:30</news:publication_date>
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        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Saffola Gold Says It’s Time to Put Women’s Hearts First]]&gt;</news:title>
      <news:keywords>ZEEL,World Heart Day,Saffola Gold</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/phonepe-turns-10-then-asks-how-long-would-it-take-to-thank-70-crore-users-16829.html</loc>
    <news:news>
      <news:publication_date>2026-09-30T13:26:39+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[PhonePe Turns 10, Then Asks: How Long Would It Take to Thank 70 Crore Users?]]&gt;</news:title>
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      <news:publication_date>2026-09-30T13:18:47+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[Infectious Advertising appoints Abhijit Karandikar as Executive Creative Director]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Ghadi Detergent introduces upgraded formulation, ropes in Madhuri Dixit for new campaign]]&gt;</news:title>
      <news:keywords>Madhuri Dixit-Nene,RSPL Group,Ghadi Detergent</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/dheeraj-sinha-re-elected-as-advertising-club-president-for-2026-27-16824.html</loc>
    <news:news>
      <news:publication_date>2026-09-29T22:29:26+05:30</news:publication_date>
      <news:publication>
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        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Dheeraj Sinha Re-elected as Advertising Club President for 2026-27]]&gt;</news:title>
      <news:keywords>The Advertising Club,Dheeraj Sinha,Sonia Huria,Ajay Kakar,McCann Worldgroup India,McCann India</news:keywords>
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      <news:publication_date>2026-09-29T20:09:14+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[CHARLES &amp; KEITH Turns Its Signature Grey Into a New Chapter With Horizons]]&gt;</news:title>
      <news:keywords>anniversary collection,Charles &amp; Keith</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/pharmeasy-says-dont-miss-a-beat-when-it-comes-to-cpr-16825.html</loc>
    <news:news>
      <news:publication_date>2026-09-29T19:59:19+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[PharmEasy Says: Don’t Miss a Beat When It Comes to CPR]]&gt;</news:title>
      <news:keywords>PharmEasy,World Heart Day</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/asci-sets-disclosure-rules-for-ai-generated-advertising-content-16823.html</loc>
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      <news:publication_date>2026-09-29T16:25:07+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
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      <news:title>&lt;![CDATA[ASCI sets disclosure rules for AI-generated advertising content]]&gt;</news:title>
      <news:keywords>ASCI,Advertising Standards Council of India,Manisha Kapoor,AI-generated advertising content</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/traya-brings-womens-hair-fall-into-public-view-with-an-activation-in-mumbai-16822.html</loc>
    <news:news>
      <news:publication_date>2026-09-29T16:24:05+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Traya brings women’s hair fall into public view with an activation in Mumbai]]&gt;</news:title>
      <news:keywords>Traya,on-ground activation</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/nykaa-brings-rakhi-sawant-into-new-at-nykaa-beauty-heist-16821.html</loc>
    <news:news>
      <news:publication_date>2026-09-29T16:16:02+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Nykaa brings Rakhi Sawant into ‘New At Nykaa’ beauty heist]]&gt;</news:title>
      <news:keywords>Nykaa,rakhi sawant</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/agl-hakuhodo-integrates-chatgpt-ads-into-paid-media-strategy-16820.html</loc>
    <news:news>
      <news:publication_date>2026-09-29T15:57:04+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[AGL-Hakuhodo integrates ChatGPT Ads into paid media strategy]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/twamev-brings-truly-you-campaign-to-life-with-orrys-self-wedding-in-jaipur-16819.html</loc>
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      <news:publication_date>2026-09-29T15:53:22+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Twamev brings ‘Truly You’ campaign to life with Orry’s self-wedding in Jaipur]]&gt;</news:title>
      <news:keywords>Orry,Twamev</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/impact-stories/roots-to-legacy-the-mother-dairy-booth-thats-part-of-delhis-morning-ritual-16818.html</loc>
    <news:news>
      <news:publication_date>2026-09-29T14:54:36+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Roots to Legacy: The Mother Dairy Booth That Became Part of Delhi’s Morning Ritual]]&gt;</news:title>
      <news:keywords>Mother Dairy,dairy,Roots to Legacy</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/swiss-beauty-select-marks-second-anniversary-with-retail-expansion-16816.html</loc>
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      <news:publication_date>2026-09-29T14:48:28+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Swiss Beauty Select marks second anniversary with retail expansion]]&gt;</news:title>
      <news:keywords>Swiss Beauty,Mohit Goyal,Select,SelectWhatsYours</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/mongodb-appoints-komal-puri-to-lead-marketing-in-india-16815.html</loc>
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      <news:publication_date>2026-09-29T14:36:32+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[MongoDB appoints Komal Puri to lead marketing in India]]&gt;</news:title>
      <news:keywords>MongoDB,Komal Puri</news:keywords>
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    <loc>https://www.impactonnet.com/impact-stories/how-visual-search-is-creating-a-new-consumer-journey-for-brands-16814.html</loc>
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      <news:publication_date>2026-09-29T14:34:20+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Is Visual Search The Next Big Frontier For Advertising?]]&gt;</news:title>
      <news:keywords>PINTEREST,Visual Advertising</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/decathlon-launches-kiprun-performance-running-brand-in-india-16813.html</loc>
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      <news:publication_date>2026-09-29T14:28:06+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
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      <news:title>&lt;![CDATA[Decathlon launches KIPRUN performance running brand in India]]&gt;</news:title>
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    <loc>https://www.impactonnet.com/more-from-impact/aman-gupta-invests-in-home-and-lighting-brand-fig-living-16812.html</loc>
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      <news:publication_date>2026-09-29T14:03:06+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
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      <news:title>&lt;![CDATA[Aman Gupta invests in home and lighting brand FIG Living]]&gt;</news:title>
      <news:keywords>Aman Gupta,Sushant Sharma,FIG Living,SailThru Ventures</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/sprite-launches-eight-episode-digital-series-truth-spice-16811.html</loc>
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      <news:publication_date>2026-09-29T13:43:51+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
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      <news:title>&lt;![CDATA[Sprite launches eight-episode digital series ‘Truth &amp; Spice’]]&gt;</news:title>
      <news:keywords>Coca-Cola,Sumeli Chatterjee,Sprite,Truth &amp; Spice</news:keywords>
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