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      <news:title>&lt;![CDATA[BGMI calls for social agency pitches for 2027]]&gt;</news:title>
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      <news:title>&lt;![CDATA[OPPO partners with Lollapalooza India 2027 as Associate Partner]]&gt;</news:title>
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    <loc>https://www.impactonnet.com/more-from-impact/himalaya-babycare-launches-gentle-baby-wash-campaign-around-babys-first-bath-16989.html</loc>
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      <news:title>&lt;![CDATA[Himalaya BabyCare launches Gentle Baby Wash campaign around baby’s first bath]]&gt;</news:title>
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      <news:publication_date>2026-10-09T11:38:22+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[MrMed launches ‘Care for the Caregiver’ initiative with film ‘Kuch Hoga Toh Batana’]]&gt;</news:title>
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    <loc>https://www.impactonnet.com/more-from-impact/taneira-celebrates-self-admiration-with-solah-shringaar-a-festive-campaign-16987.html</loc>
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      <news:title>&lt;![CDATA[Taneira celebrates self-admiration with ‘Solah Shringaar,’ a festive campaign]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/christopher-paul-appointed-svp-client-services-at-wpp-media-16986.html</loc>
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      <news:publication_date>2026-10-09T09:01:21+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Christopher Paul appointed SVP, Client Services at WPP Media]]&gt;</news:title>
      <news:keywords>WPP Media</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/ravi-garg-takes-on-expanded-role-at-meta-as-md-enterprise-business-for-apac-16985.html</loc>
    <news:news>
      <news:publication_date>2026-10-09T08:55:49+05:30</news:publication_date>
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        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Ravi Garg takes on expanded role at Meta as MD, Enterprise Business for APAC]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/imperial-blue-packaged-drinking-water-brings-back-men-will-be-men-with-new-campaign-16984.html</loc>
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      <news:publication_date>2026-10-08T20:48:24+05:30</news:publication_date>
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        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Imperial Blue Packaged Drinking Water brings back ‘Men Will Be Men’ with new campaign]]&gt;</news:title>
      <news:keywords>Imperial Blue,Tilaknagar Industries,men will be men</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/virat-khanna-joins-tata-consumer-products-as-vp-marketing-innovation-beverages-16983.html</loc>
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      <news:publication_date>2026-10-08T19:00:03+05:30</news:publication_date>
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        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Virat Khanna joins Tata Consumer Products as VP, Marketing &amp; Innovation, Beverages]]&gt;</news:title>
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    <loc>https://www.impactonnet.com/more-from-impact/welspun-brings-everyday-household-frustrations-to-life-in-itna-drama-kyun-campaign-16982.html</loc>
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      <news:publication_date>2026-10-08T17:27:00+05:30</news:publication_date>
      <news:publication>
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        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Welspun brings everyday household frustrations to life in ‘Itna Drama Kyun?’ campaign]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/abfr-brand-aurelia-launches-styled-by-ananya-campaign-ft-ananya-panday-16981.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T17:24:18+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[ABFR brand Aurelia launches ‘Styled by Ananya’ campaign, ft. Ananya Panday]]&gt;</news:title>
      <news:keywords>Ananya Panday,Aurelia,Styled by Anaya campaign,Sooraj Bhat,ABFRL</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/nihar-shanti-amla-launches-ai-led-initiative-shanti-se-poocho-16980.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T16:58:14+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Nihar Shanti Amla launches AI-led initiative ‘Shanti Se Poocho’]]&gt;</news:title>
      <news:keywords>Marico Limited,Vikram Karwal,Nihar Shanti Amla,‘Shanti Se Poocho</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/flipkart-minutes-names-dibyendu-sen-as-associate-director-brand-partnerships-16979.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T16:38:53+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Flipkart Minutes names Dibyendu Sen as Associate Director- Brand Partnerships]]&gt;</news:title>
      <news:keywords>Criteo,Paytm ads,Flipkart Minutes,Associate Director,People's Movement in Marketing,Dibyendu Sen</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/maggi-turns-the-spotlight-on-emotional-connection-with-the-togetherness-table-16978.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T16:23:46+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[MAGGI Turns the Spotlight on Emotional Connection with ‘The Togetherness Table’]]&gt;</news:title>
      <news:keywords>MAGGI,Nestlé India,social experiment,Rupali Rattan,The Togetherness Table</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/impact-stories/our-product-is-quite-the-hero-anirban-banerjee-ceo-eveready-16977.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T16:10:35+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Our Product Is Quite The Hero: Anirban Banerjee, CEO, Eveready]]&gt;</news:title>
      <news:keywords>Anirban Banerjee,Eveready Industries India,ULTIMA Liquid vaporiser,India's first portable mosquito vaporiser</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/impact-stories/can-we-still-trust-creators-16976.html</loc>
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      <news:publication_date>2026-10-08T16:09:13+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Can We Still Trust Creators?]]&gt;</news:title>
      <news:keywords>Hashtag Orange,Raj Mishra,Chtrbox,Vibhor Gulati,Defodio Digital,Prince Khanna,Eleve Media,Anirban Chaudhuri,LPU incident</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/two-brothers-india-farms-asks-did-india-win-freedom-but-lose-its-food-16975.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T16:07:23+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Two Brothers India Farms Asks: Did India Win Freedom But Lose Its Food?]]&gt;</news:title>
      <news:keywords>social initiatives,Two Brothers Organic Farms</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/impact-stories/whose-choice-is-it-anyway-how-kids-are-steering-family-spending-in-india-16974.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T15:45:22+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Whose Choice Is It Anyway? How Kids Are Steering Family Spending in India]]&gt;</news:title>
      <news:keywords>Zee5,Disney,Schbang,Dipshika Ravi,Chandan Khandelwal,Children Content,Aretto Shoes,Satyajit Mittal,Children's Campaign,Tan Wee</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/cetaphil-babys-new-dvc-features-rohit-sharma-and-ritika-sajdeh-16973.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T15:28:22+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Cetaphil Baby’s New DVC features Rohit Sharma and Ritika Sajdeh]]&gt;</news:title>
      <news:keywords>ROHIT SHARMA,Ritika Sajdeh,Cetaphil Baby</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/bijliride-partners-with-flipkart-minutes-to-deploy-ev-fleet-across-five-cities-16972.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T15:12:01+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Bijliride partners with Flipkart Minutes to deploy EV fleet across five cities]]&gt;</news:title>
      <news:keywords>Flipkart Minutes,Bijliride</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/aditya-birlas-indriya-launches-festival-of-love-campaign-16971.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T15:01:52+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Aditya Birla’s Indriya launches ‘Festival of Love’ campaign]]&gt;</news:title>
      <news:keywords>Shantiswarup Panda,Indriya,Aditi Rao Hydari,Siddharth,Sandeep Kohli,Tanuja Bhat,Aditya Birla Jewellers,Padmika,Gulabi Meenakari</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/acer-extends-akshay-kumar-partnership-to-luggage-portfolio-16970.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T14:43:56+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[Acer extends Akshay Kumar partnership to luggage portfolio]]&gt;</news:title>
      <news:keywords>Acer,Akshay Kumar,Acer India,Acer Fashion</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/chhedas-in-collaboration-with-chings-launches-og-snack-pack-16969.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T13:55:24+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Chheda’s in collaboration with Ching’s launches ‘OG Snack Pack’]]&gt;</news:title>
      <news:keywords>Ching's,Chheda's,Brands collab,Dharmik Chheda,Chheda Specialities Foods Private Limited</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/caratlane-marks-18-years-with-anniversary-film-celebrating-precious-stories-16968.html</loc>
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      <news:publication_date>2026-10-08T13:22:07+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
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      <news:title>&lt;![CDATA[CaratLane marks 18 years with anniversary film celebrating precious stories]]&gt;</news:title>
      <news:keywords>CaratLane,Yami Gautam</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/fabelle-brings-the-nine-navarasas-to-life-through-chocolate-and-music-16967.html</loc>
    <news:news>
      <news:publication_date>2026-10-08T12:59:51+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
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      <news:title>&lt;![CDATA[Fabelle brings the nine Navarasas to life through chocolate and music]]&gt;</news:title>
      <news:keywords>ITC,Fabelle</news:keywords>
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