https://www.impactonnet.com/impact-stories/brands-that-offer-something-hard-to-commoditise-will-stand-out-16665.html 2026-09-21T11:40:00+05:30 impact magazine en <![CDATA[‘Brands That Offer Something Hard To Commoditise Will Stand Out’]]> CEO,entertainment,Retail,Experiential marketing,hospitality,Gen Z,consumer engagement,storytelling,consumer experience,Food and Beverage,emotional value,Imagicaaworld Entertainment Limited,brand loyalty,himant Bakshi https://storage.googleapis.com/impact-news-photo/news-photo/16665-byinvitationv23i16.jpg https://www.impactonnet.com/creative-zone/ads-in-focus-16664.html 2026-09-21T11:39:43+05:30 impact magazine en <![CDATA[Ads In Focus]]> advertising,Flipkart,HERSHEY’S,storytelling,creative advertising,Pratik Shetty,Sachin Kamble,Sachin Joseph,Rahul Guha,Paragon Footwear,Team Pumpkin,Kamy Devaguptapu,Sarvesh Raikar,Turmeriq,TBWA\Lintas,Brand Campaigns,BabyOrgano,Ads in Focus https://storage.googleapis.com/impact-news-photo/news-photo/16664-CZv23i16.jpg https://www.impactonnet.com/more-from-impact/festive-media-bets-shift-upstream-as-brands-chase-intent-before-diwali-ad-inflation-16663.html 2026-09-21T11:39:23+05:30 impact magazine en <![CDATA[Festive Media Bets Shift Upstream As Brands Chase Intent Before Diwali Ad Inflation]]> IPL,festive marketing,digital advertising,media planning,Flipkart,Tata Capital,exchange4media,AMAZON,Diwali,Havmor,Madison,Havas Media,Reliance Retail,Quick Commerce,Aditya Birla Group,Gemini,Kissht,jiohotstar,CTV,Connected TV,WPP Media,Sonal Jadhav,ChatGPT,Birla Opus,Novel Jewels,Galderma,Shwetha Iyer,The Festive Surge https://storage.googleapis.com/impact-news-photo/news-photo/16663-advtrv23i16.jpg https://www.impactonnet.com/cmo-interview/making-tyres-matter-ceat-cmo-lakshmi-narayanan-b-16662.html 2026-09-21T11:39:02+05:30 impact magazine en <![CDATA[Making Tyres Matter: CEAT CMO Lakshmi Narayanan B]]> ROHIT SHARMA,digital marketing,Ogilvy,cricket,sports marketing,influencer marketing,Adfactors PR,Asian Paints,Madison,Zoya Akhtar,Harmanpreet Kaur,Electric Vehicles,Yashasvi Jaiswal,Chief Marketing Officer,RPG Group,Lakshmi Narayanan B https://storage.googleapis.com/impact-news-photo/news-photo/16662-CMOv23i16.jpg https://www.impactonnet.com/spotlight/when-ooh-shows-up-and-stands-out-too-16661.html 2026-09-21T11:38:32+05:30 impact magazine en <![CDATA[When OOH Shows Up And Stands Out Too]]> Tanishq,OOH,Nykaa,Swiggy,HRX,Experiential marketing,Ganesh Chaturthi,Zepto,outdoor advertising,Mia by Tanishq,Akshaya Tritiya,Chandan Mendiratta,QR codes,Yasin Hamidani,Media Care Brand Solutions,Nykaaland,Raksha Bandhan,user-generated content,When OOH Shows Up And Stands Out Too https://storage.googleapis.com/impact-news-photo/news-photo/16661-Spotlightrv23i16.jpg https://www.impactonnet.com/interview/your-real-day-is-a-real-workout-hindustan-unilevers-rajneet-kohli-16660.html 2026-09-21T11:38:12+05:30 impact magazine en <![CDATA[Your Real Day Is A Real Workout: Hindustan Unilever’s Rajneet Kohli]]> e-commerce,FMCG,Hindustan Unilever Limited,HUL,Horlicks,Quick Commerce,Nutrition,Rajneet Kohli,Protein https://storage.googleapis.com/impact-news-photo/news-photo/16660-Interviewv23i16.jpg https://www.impactonnet.com/cover-story/ai-slop-is-coming-for-you-16659.html 2026-09-21T11:37:48+05:30 impact magazine en <![CDATA[AI Slop Is Coming For You]]> marketing,advertising,WPP,Sunil Narula,Coca-Cola,Puneet Das,Britannia,Wagh Bakri,VDO.AI,ADOBE,Rajiv Dingra,Bata India,Dentsu India,Artificial Intelligence,Adengappa Kadhaigal,canva,Rohit Malkani,generative AI,Jaypore,White Rivers Media,Campus Activewear,Schbang,Ageas Federal Life Insurance,Gucci,Saatchi & Saatchi India,Baskin Robbins India,Milk Bikis,ReBid,Gaurav Sharma,ChatGPT,Claude,Arjit Sachdeva,Vishal Prabhu,Abhinay Bhasin,Godrej Enterprises Group,Omnicom Advertising India,WforWoman,Erum Ki https://storage.googleapis.com/impact-news-photo/news-photo/16659-Coverv23i16.jpg https://www.impactonnet.com/more-from-impact/jsw-group-and-repindia-launch-two-film-festive-campaign-16658.html 2026-09-21T07:25:18+05:30 impact magazine en <![CDATA[JSW Group and RepIndia launch two-film festive campaign]]> RepIndia,JSW Group,campaign film https://storage.googleapis.com/impact-news-photo/news-photo/16658-Press-release-82.jpg https://www.impactonnet.com/more-from-impact/tata-trusts-reject-casting-vote-call-chandrasekaran-reappointment-invalid-16657.html 2026-09-20T17:38:11+05:30 impact magazine en <![CDATA[Tata Trusts reject casting vote, call Chandrasekaran reappointment invalid]]> Tata Trusts,N. Chandrasekaran,Articles of Association,casting vote https://storage.googleapis.com/impact-news-photo/news-photo/16657-tatatrusts.jpg https://www.impactonnet.com/more-from-impact/ankit-dhameja-joins-wpp-media-as-svp-strategy-for-google-india-16656.html 2026-09-19T17:56:12+05:30 impact magazine en <![CDATA[Ankit Dhameja joins WPP Media as SVP, Strategy for Google India]]> Google,WPP Media,Ankit Dhameja https://storage.googleapis.com/impact-news-photo/news-photo/16656-wppankitdhameja.jpg https://www.impactonnet.com/more-from-impact/kanika-juneja-exits-nestle-as-category-marketing-head-maggi-16655.html 2026-09-19T17:46:30+05:30 impact magazine en <![CDATA[Kanika Juneja exits Nestlé as Category Marketing Head - Maggi]]> Nestlé,MAGGI,Kanika Juneja https://storage.googleapis.com/impact-news-photo/news-photo/16655-kanikajunejaexmaggi.jpg https://www.impactonnet.com/more-from-impact/muthoot-finance-asks-sona-kya-nahi-kar-sakta-with-sunheri-soch-season-5-16654.html 2026-09-18T20:03:47+05:30 impact magazine en <![CDATA[Muthoot Finance Asks ‘Sona Kya Nahi Kar Sakta?’ With Sunheri Soch Season 5]]> Muthoot Finance,Financial Services,brand campaign https://storage.googleapis.com/impact-news-photo/news-photo/16654-Muthoot.png https://www.impactonnet.com/more-from-impact/anushree-tainwala-elevated-to-chief-business-officer-and-executive-director-at-samsonite-16653.html 2026-09-18T18:56:12+05:30 impact magazine en <![CDATA[Anushree Tainwala elevated to Chief Business Officer and Executive Director at Samsonite]]> Samsonite,Samsonite India https://storage.googleapis.com/impact-news-photo/news-photo/16653-Press-release-81.jpg https://www.impactonnet.com/more-from-impact/bhavna-verma-exits-hindustan-unilever-after-five-years-16652.html 2026-09-18T18:49:53+05:30 impact magazine en <![CDATA[Bhavna Verma exits Hindustan Unilever after five years]]> HUL,Bhavna Verma https://storage.googleapis.com/impact-news-photo/news-photo/16652-Press-release-80.jpg https://www.impactonnet.com/impact-stories/mohalla-to-metro-ahmedabads-ludic-steps-up-its-lifestyle-footwear-game-16649.html 2026-09-18T18:06:06+05:30 impact magazine en <![CDATA[Mohalla to Metro: Ahmedabad’s Ludic Steps Up Its Lifestyle Footwear Game]]> Lifestyle,D2C brands,Ludic,Ishit Jethwa,Mohalla to Metro,Ludic Footwear,ahmedabad based brand https://storage.googleapis.com/impact-news-photo/news-photo/16649-Ludic.png https://www.impactonnet.com/more-from-impact/adidas-launches-you-got-this-campaign-ahead-of-asian-games-2026-16651.html 2026-09-18T17:44:41+05:30 impact magazine en <![CDATA[adidas launches ‘You Got This’ campaign ahead of Asian Games 2026]]> Adidas,Asian Games,Asian Games 2026 https://storage.googleapis.com/impact-news-photo/news-photo/16651-You-Got-ThisLovlinaAsian-Games-2026.jpg https://www.impactonnet.com/more-from-impact/parle-products-launches-hide-seek-milano-minis-with-bite-size-indulgence-campaign-16650.html 2026-09-18T17:10:27+05:30 impact magazine en <![CDATA[Parle Products launches Hide & Seek Milano Mini’s with ‘Bite Size Indulgence’ campaign]]> Parle Products,Hide & Seek Milano Mini https://storage.googleapis.com/impact-news-photo/news-photo/16650-pressrelease.pdf---2026-09-18T170816.212.png https://www.impactonnet.com/more-from-impact/ujjivan-says-theres-nothing-small-about-us-with-r-madhavan-in-new-campaign-16648.html 2026-09-18T16:09:55+05:30 impact magazine en <![CDATA[Ujjivan Says There’s ‘Nothing Small About Us’ With Madhavan in New Campaign]]> Ujjivan Small Finance Bank new campaign,Ujjivan Small Finance Bank,R Madhavan https://storage.googleapis.com/impact-news-photo/news-photo/16648-Ujjivan.png https://www.impactonnet.com/more-from-impact/piyush-pandey-enters-the-one-club-of-creativity-hall-of-fame-16647.html 2026-09-18T16:02:35+05:30 impact magazine en <![CDATA[Piyush Pandey Enters the One Club of Creativity Hall of Fame]]> Ogilvy,Piyush Pandey,Hall of Fame,ad veteran,One Club of Creativity https://storage.googleapis.com/impact-news-photo/news-photo/16647-PiyushPandey.png https://www.impactonnet.com/impact-stories/upi-gets-a-price-tag-what-changes-for-marketers-16646.html 2026-09-18T15:48:56+05:30 impact magazine en <![CDATA[UPI Gets a Price Tag. What Changes for Marketers?]]> Liqvd Asia,Growster,0101.Today,UPI MDR charge,Re: awakening,Acture Media https://storage.googleapis.com/impact-news-photo/news-photo/16646-UPI-MDR-Story.png https://www.impactonnet.com/impact-stories/when-bappa-comes-home-with-a-delivery-partner-16645.html 2026-09-18T15:24:28+05:30 impact magazine en <![CDATA[When Bappa comes home with a delivery partner]]> Swiggy Instamart,Quick Commerce,Ganesh Chaturthi https://storage.googleapis.com/impact-news-photo/news-photo/16645-Press-release-77.jpg https://www.impactonnet.com/more-from-impact/snapchat-omnicom-study-finds-91-of-indias-next-gen-pay-attention-to-funny-brands-16644.html 2026-09-18T15:16:50+05:30 impact magazine en <![CDATA[91% of India’s Next Gen pay heed to funny brands: Snapchat & Omnicom Advertising study]]> Omnicom Media Group,Snapchat https://storage.googleapis.com/impact-news-photo/news-photo/16644-pressrelease.pdf---2026-09-18T150555.234.png https://www.impactonnet.com/more-from-impact/family-full-house-with-rohit-sharma-draws-brands-ahead-of-its-premiere-16643.html 2026-09-18T11:12:25+05:30 impact magazine en <![CDATA[Family Full House with Rohit Sharma draws brands ahead of its premiere]]> Rohit Sharma,Sony Entertainment Television https://storage.googleapis.com/impact-news-photo/news-photo/16643-pressrelease.pdf---2026-09-18T111133.691.png https://www.impactonnet.com/more-from-impact/tata-trusts-tables-sp-group-proposal-to-monetise-tata-sons-stake-for-25000-crore-16641.html 2026-09-18T07:46:20+05:30 impact magazine en <![CDATA[Tata Trusts’ Chairman tables proposal to provide liquidity to SP Group]]> Tata Trusts,Noel Tata https://storage.googleapis.com/impact-news-photo/news-photo/16641-pressrelease.pdf---2026-09-18T074416.465.png https://www.impactonnet.com/more-from-impact/tata-trusts-ask-tata-sons-to-explore-alternatives-to-listing-16640.html 2026-09-17T20:26:18+05:30 impact magazine en <![CDATA[Tata Trusts Ask Tata Sons to Explore Alternatives to Listing]]> Tata Trusts,Tata Sons,Noel N Tata https://storage.googleapis.com/impact-news-photo/news-photo/16640-Noel-N-Tata.png