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      <news:title>&lt;![CDATA[MTR Foods launches ‘India’s Sweetest Language’ festive campaign]]&gt;</news:title>
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      <news:publication_date>2026-10-01T19:37:19+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[Bacardi Elevates Nakul Roy to Managing Director, Southeast Asia]]&gt;</news:title>
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    <loc>https://www.impactonnet.com/more-from-impact/inde-wild-expands-champi-haircare-ritual-with-clarifying-shampoo-16860.html</loc>
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      <news:title>&lt;![CDATA[indē wild expands Champi Haircare Ritual with clarifying shampoo]]&gt;</news:title>
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    <loc>https://www.impactonnet.com/more-from-impact/seshadri-shankaran-joins-wpp-media-as-senior-vice-president-client-investments-16859.html</loc>
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      <news:title>&lt;![CDATA[Seshadri Shankaran Joins WPP Media as Senior Vice President – Client Investments]]&gt;</news:title>
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    <loc>https://www.impactonnet.com/more-from-impact/k-anand-joins-sony-pictures-networks-india-as-national-head-ad-sales-tamil-telugu-16858.html</loc>
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      <news:publication_date>2026-10-01T19:19:32+05:30</news:publication_date>
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        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[K Anand Joins Sony Pictures Networks India as National Head – Ad Sales, Tamil &amp; Telugu]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/supermoney-launches-tiger-shroff-led-campaign-for-splitstore-16857.html</loc>
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      <news:publication_date>2026-10-01T18:48:00+05:30</news:publication_date>
      <news:publication>
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        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[super.money launches Tiger Shroff-led campaign for splitStore]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/union-mutual-fund-says-when-it-comes-to-investing-dont-just-take-a-tukka-16856.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T18:37:35+05:30</news:publication_date>
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        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Union Mutual Fund Says: When It Comes to Investing, Don’t Just Take a ‘Tukka’]]&gt;</news:title>
      <news:keywords>awareness campaign,Education Campaign,Union Mutual Fund</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/birkenstock-steps-beyond-footwear-with-its-first-care-essentials-range-in-india-16855.html</loc>
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      <news:publication_date>2026-10-01T18:24:22+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[BIRKENSTOCK Steps Beyond Footwear With Its First Care Essentials Range in India]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/schneider-electric-launches-unica-pure-switches-with-new-festive-campaign-16854.html</loc>
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      <news:publication_date>2026-10-01T17:41:58+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Schneider Electric launches Unica Pure+ switches with new festive campaign]]&gt;</news:title>
      <news:keywords>Schneider Electric,Ratnesh Pandey,Unica Pure+,Pure Design</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/impact-stories/from-point-of-sale-to-point-of-advertising-16853.html</loc>
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      <news:publication_date>2026-10-01T16:32:40+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[McDonald's Puts Ads On The Menu; Will Indian Brands Follow Suit?]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/impact-stories/mohalla-to-metro-how-consumers-changed-the-story-of-panchkulas-wellness-brandbubble-me-16852.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T15:56:07+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Mohalla to Metro: How Consumers Changed the Story of Panchkula’s Wellness Brand&#13;
Bubble Me]]&gt;</news:title>
      <news:keywords>Mohalla to Metro,Bubble Me,Magnesium wellness,Wellness Brand,Panchkula</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/impact-stories/the-new-celebrity-playbook-for-financial-services-16851.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T15:49:46+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
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      <news:title>&lt;![CDATA[The new celebrity playbook for financial services]]&gt;</news:title>
      <news:keywords>celebrity endorsement,BFSI,mutual funds,SEBI,celebrity-led advertising,Grip Invest,Mirae Asset Investment Managers,Dun and Bradstreet,Equifax India</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/senco-gold-diamonds-celebrates-womanhood-with-aparupa-durga-puja-campaign-16850.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T15:46:08+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Senco Gold &amp; Diamonds celebrates womanhood with ‘Aparupa’ Durga Puja campaign]]&gt;</news:title>
      <news:keywords>Senco Gold &amp; Diamonds,Durga Puja Campaign</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/friends-adult-pants-takes-on-product-hesitation-with-new-bharose-wali-dosti-campaign-16849.html</loc>
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      <news:publication_date>2026-10-01T14:36:14+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[Friends Adult Pants takes on product hesitation with new ‘Bharose wali Dosti’ campaign]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/interio-by-godrej-brings-strength-and-style-to-steel-kitchens-in-latest-campaign-16848.html</loc>
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      <news:publication_date>2026-10-01T13:36:43+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Interio by Godrej brings strength and style to steel kitchens in latest campaign]]&gt;</news:title>
      <news:keywords>Interio by Godrej,TBWA\Lintas,Trunkcall Films</news:keywords>
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    <loc>https://www.impactonnet.com/more-from-impact/wpp-media-launches-from-concept-to-scale-playbook-for-indias-e-commerce-landscape-16847.html</loc>
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      <news:publication_date>2026-10-01T13:19:45+05:30</news:publication_date>
      <news:publication>
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      <news:title>&lt;![CDATA[WPP Media launches ‘From Concept to Scale’ playbook for India’s e-commerce landscape]]&gt;</news:title>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/nykaa-cosmetics-brings-love-at-first-swipe-to-life-with-rasha-thadani-and-rohit-saraf-16846.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T13:03:02+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Nykaa Cosmetics launches ‘Love At First Swipe’ with Rasha Thadani and Rohit Saraf]]&gt;</news:title>
      <news:keywords>Nykaa,Rohit Saraf,rasha tandani</news:keywords>
    </news:news>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/bajaj-life-elevates-vivek-gupta-to-chief-operations-customer-experience-officer-16845.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T12:20:43+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[Bajaj Life elevates Vivek Gupta to Chief Operations &amp; Customer Experience Officer]]&gt;</news:title>
      <news:keywords>Vivek Gupta,Bajaj Life</news:keywords>
    </news:news>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/virginia-sharma-moves-from-google-to-salesforce-as-cmo-missionforce-16844.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T10:54:12+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[Virginia Sharma Moves From Google to Salesforce as CMO, Missionforce]]&gt;</news:title>
      <news:keywords>Virginia Sharma,leadership changes,Salesforce,CMO Appointment,Missionforce</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/kotak-mahindra-bank-appoints-anup-kumar-saha-as-md-and-ceo-16843.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T10:36:41+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[Kotak Mahindra Bank appoints Anup Kumar Saha as MD and CEO]]&gt;</news:title>
      <news:keywords>Kotak Mahindra Bank,Anup Kumar Saha</news:keywords>
    </news:news>
    <image:image>
      <image:loc>https://storage.googleapis.com/impact-news-photo/news-photo/16843-Press-release---2026-10-01T103624.899.jpg</image:loc>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/bengaluru-based-entrepreneur-and-publisher-shivani-darshan-passes-away-16842.html</loc>
    <news:news>
      <news:publication_date>2026-10-01T10:17:03+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[Bengaluru-based entrepreneur and publisher Shivani Darshan passes away]]&gt;</news:title>
      <news:keywords>entrepreneur,Shivani Darshan,Publisher</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/hinge-expands-india-experience-with-new-safety-and-privacy-features-16841.html</loc>
    <news:news>
      <news:publication_date>2026-09-30T19:40:14+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[Hinge expands India experience with new safety and privacy features]]&gt;</news:title>
      <news:keywords>Hinge,Jackie Jantos, Ben Celebicic</news:keywords>
    </news:news>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/giva-celebrates-indias-festive-diversity-with-tyohar-anek-feeling-ek-16840.html</loc>
    <news:news>
      <news:publication_date>2026-09-30T19:35:09+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[GIVA celebrates India’s festive diversity with ‘Tyohar Anek, Feeling Ek’]]&gt;</news:title>
      <news:keywords>Navratri,giva,Tyohar Anek</news:keywords>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/baba-sehgal-wants-your-diwali-dry-fruit-box-to-go-a-little-more-swadeshi-16839.html</loc>
    <news:news>
      <news:publication_date>2026-09-30T19:30:49+05:30</news:publication_date>
      <news:publication>
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        <news:language>en</news:language>
      </news:publication>
      <news:title>&lt;![CDATA[Baba Sehgal Wants Your Diwali Dry-Fruit Box to Go a Little More Swadeshi]]&gt;</news:title>
      <news:keywords>festive campaign,Baba Sehgal,KisaanSay</news:keywords>
    </news:news>
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  <url>
    <loc>https://www.impactonnet.com/more-from-impact/flipkarts-big-billion-days-films-bet-on-luck-names-and-a-little-tatkaal-magic-16838.html</loc>
    <news:news>
      <news:publication_date>2026-09-30T19:19:20+05:30</news:publication_date>
      <news:publication>
        <news:name>impact magazine</news:name>
        <news:language>en</news:language>
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      <news:title>&lt;![CDATA[Flipkart’s Big Billion Days Films Bet on Luck, Names and a Little Tatkaal Magic]]&gt;</news:title>
      <news:keywords>Flipkart,Flipkart Big Billion Days</news:keywords>
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