https://www.impactonnet.com/ IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers https://www.impactonnet.com/more-from-impact/skodas-kylaq-sportline-has-a-message-for-the-restless-16690.html Škoda Auto India and BBH India launch ‘For the Restless’ for the Kylaq Sportline, tapping into a generation driven by individuality, impatience and the urge to forge its own path More From Impact https://www.impactonnet.com/more-from-impact/skodas-kylaq-sportline-has-a-message-for-the-restless-16689.html Škoda Auto India and BBH India launch ‘For the Restless’ for the Kylaq Sportline, tapping into a generation driven by individuality, impatience and the urge to forge its own path More From Impact https://www.impactonnet.com/impact-stories/ais-green-bill-should-brands-be-counting-the-cost-16688.html Brands have long scrutinised the environmental cost of materials, packaging and supply chains. Now, will the latest technology powering their marketing face the same scrutiny? IMPACT Stories https://www.impactonnet.com/more-from-impact/blinkit-and-nivea-join-hands-to-keeps-lips-happy-16687.html NIVEA partners with Blinkit to bring its lip care range to consumers in those last-minute moments when they realise they need it, wherever the day takes them More From Impact https://www.impactonnet.com/impact-stories/the-big-ad-will-no-longer-exist-in-its-current-form-sebamed-indias-pranay-rao-16686.html From conversational AI to creators, Pranay Rao, VP - Marketing, Consumer & Personal Care, USV Ltd tells IMPACT how Sebamed is adapting its marketing strategy to today's non-linear consumer journey IMPACT Stories https://www.impactonnet.com/more-from-impact/air-india-unveils-there-is-an-air-about-india-campaign-with-vaibhav-sooryavanshi-16685.html Ahead of the Asian Games, the digital film focuses on the families, coaches, mentors and supporters behind India’s sporting achievements More From Impact https://www.impactonnet.com/more-from-impact/raymond-puts-salil-bawa-in-charge-of-its-investor-relations-play-16684.html Raymond appoints Salil Bawa as Group Head – Investor Relations to lead investor engagement and capital-markets strategy across its listed entities More From Impact https://www.impactonnet.com/more-from-impact/britannia-and-havmor-team-up-for-limited-edition-ice-cream-sandwich-16683.html The collaboration combines Britannia’s filled croissants with Havmor’s Blockbuster ice cream across three flavour combinations More From Impact https://www.impactonnet.com/more-from-impact/pankaj-tripathi-turns-up-the-heat-for-indias-next-football-showdown-16682.html Sony Pictures Networks India unveils the first teasers for India’s upcoming clashes with Panama, Brazil and Uruguay, starring Pankaj Tripathi in a high-energy campaign More From Impact https://www.impactonnet.com/more-from-impact/axis-bank-launches-open-ki-aadat-pad-jaayegi-campaign-for-digital-banking-proposition-16681.html The campaign, conceptualised with Curativity, moves from product-led communication to showcasing how digital banking experiences can shape everyday expectations More From Impact https://www.impactonnet.com/more-from-impact/dentsu-india-builds-a-performance-engine-where-creative-meets-data-16680.html Dentsu India launches Dentsu Performance Studio, bringing creative, AI production, media and measurement together, with Vidhu Ravinath and Archisman Sarangi leading the new practice More From Impact https://www.impactonnet.com/more-from-impact/macaw-paints-unveils-second-kartik-aaryan-led-tvc-as-the-macaw-genie-16679.html The festive campaign builds on ‘Macaw ke rang, magic ke sang’, spotlighting the brand’s 10,000+ shades through a magical home transformation More From Impact https://www.impactonnet.com/more-from-impact/sg-launches-before-the-world-believed-you-believed-campaign-with-dhruv-jurel-16678.html The AW26 campaign focuses on the work, discipline and belief that precede an athlete’s recognition More From Impact https://www.impactonnet.com/more-from-impact/liberty-shoes-launches-chalo-apni-chaal-campaign-for-autumn-winter-2026-16677.html The campaign uses games such as chess and cards to explore individuality, while highlighting Liberty’s technology-led approach to footwear innovation More From Impact https://www.impactonnet.com/more-from-impact/abheet-singh-bagga-exits-superyou-to-co-found-enrji-with-chirag-barjatya-16676.html The former SuperYou brand and growth leader joins PFC Club founder Barjatya to build an energy candy brand More From Impact https://www.impactonnet.com/more-from-impact/star-health-launches-new-campaign-highlighting-claims-support-at-scale-16675.html The campaign follows four families across India to show how cashless treatment and claims support can help families focus on care during medical emergencies More From Impact https://www.impactonnet.com/more-from-impact/canva-launches-biggest-india-campaign-yet-with-ai-powered-creativity-at-its-core-16674.html Farah Khan, Raghu Ram and Terence Lewis swap criticism for applause in ‘Aap Aur Canva, Jodi Wah Wah!’, as the brand builds on its ‘Dil Se Design Tak’ campaign More From Impact https://www.impactonnet.com/more-from-impact/klaus-zellmer-appointed-president-and-ceo-of-volvo-cars-16673.html Zellmer, who currently leads Škoda Auto, will take over as President and CEO of Volvo Cars no later than October 1, 2027 More From Impact https://www.impactonnet.com/more-from-impact/parul-budhiraja-joins-ogilvy-as-executive-vice-president-16672.html Budhiraja joins the agency after serving as an independent Fractional CMO and Strategic Consultant More From Impact https://www.impactonnet.com/impact-stories/the-thin-line-between-hype-and-harm-16671.html As the Sydney Sweeney ad campaign sparks debate & women athletes face intense online scrutiny, experts argue whether representation can balance performance, agency and creative freedom IMPACT Stories https://www.impactonnet.com/more-from-impact/when-a-wedding-has-a-moment-of-its-own-nebula-by-titan-meets-tarun-tahiliani-16670.html Schbang brings Nebula by Titan and Tarun Tahiliani’s Phool Chadar to social media with ‘Her Moment’, placing craftsmanship and intimate wedding moments at the centre More From Impact https://www.impactonnet.com/impact-stories/betting-ads-banned-on-paper-busy-online-16669.html With 4,856 betting ads flagged by ASCI in a year and 402 more in June and July alone, experts examine what is driving the resurgence and what can be done to curb it IMPACT Stories https://www.impactonnet.com/impact-stories/stationery-is-no-longer-only-utility-its-self-expression-saumitra-prasad-of-doms-16668.html From product innovation to experiential marketing, stationery brand DOMS’ CMO Saumitra Prasad tells IMPACT how they’re building for their next phase of growth IMPACT Stories https://www.impactonnet.com/more-from-impact/anymind-group-launches-anycreator-stream-in-india-for-live-streaming-creators-16667.html The platform brings live-stream analytics, brand campaign opportunities and payment management together, with YouTube Live as its first integration More From Impact https://www.impactonnet.com/more-from-impact/vishal-wadhwa-elevated-to-senior-vp-brand-digital-marketing-at-sbi-card-16666.html Wadhwa was previously Vice President, heading Brand Communication and Research at SBI Card More From Impact