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    <title>IMPACT Magazine: Marketing &amp; Advertising News Online, India</title>
    <link>https://www.impactonnet.com/</link>
    <description>IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers</description>
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      <title>Gaurav Kaul appointed MD &amp; CEO of Cipla Health</title>
      <link>https://www.impactonnet.com/more-from-impact/gaurav-kaul-appointed-md-ceo-of-cipla-health-16929.html</link>
      <description>Kaul moves into the role after more than five years at Cipla, where he most recently served as Chief Commercial Head – Rx, India Business</description>
      <category>More From Impact</category>
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    <item>
      <title>Asian Paints bets on 'worry-free' painting with new Beautiful Homes Services campaign</title>
      <link>https://www.impactonnet.com/more-from-impact/asian-paints-bets-on-worry-free-painting-with-new-beautiful-homes-services-campaign-16928.html</link>
      <description>The new campaign uses wedding preparations to showcase AI-powered visualisation, design guidance, professional supervision &amp; a guaranteed on-time completion backed by a 20% money-back assurance</description>
      <category>More From Impact</category>
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      <title>Sponsored Click Under the Scanner</title>
      <link>https://www.impactonnet.com/impact-stories/sponsored-click-under-the-scanner-16927.html</link>
      <description>With sponsored listings, search rankings, discounts and dark patterns facing tighter scrutiny on ecomm and qcomm platforms, brands may have to rethink what they pay for and how they measure its impact</description>
      <category>IMPACT Stories</category>
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      <title>FUJIFILM India Gets Rashmika Mandanna to Put the Focus on Everyday Moments</title>
      <link>https://www.impactonnet.com/more-from-impact/fujifilm-india-gets-rashmika-mandanna-to-put-the-focus-on-everyday-moments-16926.html</link>
      <description>FUJIFILM India names Rashmika Mandanna as brand ambassador for its Imaging Solutions portfolio, spanning Electronic Imaging, instax™ and Photo Imaging across India</description>
      <category>More From Impact</category>
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      <title>HMD Gets Into the Vibe With Sreeleela as Its New Smartphone Face</title>
      <link>https://www.impactonnet.com/more-from-impact/hmd-gets-into-the-vibe-with-sreeleela-as-its-new-smartphone-face-16925.html</link>
      <description>HMD names Sreeleela as the Vibe Face of its smartphones, bringing her contemporary appeal to a 360-degree festive campaign spanning digital, outdoor, social and more</description>
      <category>More From Impact</category>
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    <item>
      <title>H&amp;M Beauty India names Sharvari Wagh as first Brand Ambassador</title>
      <link>https://www.impactonnet.com/more-from-impact/hm-beauty-india-names-sharvari-wagh-as-first-brand-ambassador-16924.html</link>
      <description>The new assortment includes a wide range of beauty products the Blush &amp; Glow Duo Palette, and a lot more which will be available online as well as at all H&amp;M stores across India from October 1</description>
      <category>More From Impact</category>
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      <title>Tilt Brings Giamaria Fernandes On Board To Head Design</title>
      <link>https://www.impactonnet.com/more-from-impact/tilt-brings-giamaria-fernandes-on-board-to-head-design-16923.html</link>
      <description>Tilt Brand Solutions appoints Giamaria Fernandes as President &amp; Head of Design, bringing her multidisciplinary experience across design, digital, branding, packaging and experiences</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16923-Gia.png" medium="image"/>
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    <item>
      <title>A smartphone is the most personal technology: Motorola’s Ipshita Chowdhury</title>
      <link>https://www.impactonnet.com/impact-stories/a-smartphone-is-the-most-personal-technology-motorolas-ipshita-chowdhury-16922.html</link>
      <description>In an interview with IMPACT, Ipshita Chowdhury, Head of Marketing, Motorola India, discusses the brand’s approach to connect with Gen Alpha and become a part of their self-expression</description>
      <category>IMPACT Stories</category>
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    <item>
      <title>Roots to Legacy: How Haldiram's Bikaner Bhujia Stall Became India's Snacking Empire</title>
      <link>https://www.impactonnet.com/impact-stories/roots-to-legacy-how-haldirams-bikaner-bhujia-stall-became-indias-snacking-empire-16921.html</link>
      <description>From a thin, moth-bean sev sold in Bikaner's lanes in 1937 to a $10-billion valuation, Haldiram's has turned festive nostalgia into a business few Indian food brands can match</description>
      <category>IMPACT Stories</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16921-Haldiram.png" medium="image"/>
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      <title>Sangeetha Puts the Phone Handover Where No Phone Ad Has Gone Before</title>
      <link>https://www.impactonnet.com/more-from-impact/sangeetha-puts-the-phone-handover-where-no-phone-ad-has-gone-before-16920.html</link>
      <description>Sangeetha.com and tgthr. turn the brand’s 30-minute delivery promise into four quirky films, shifting the action from the phone store to the customer’s doorstep</description>
      <category>More From Impact</category>
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    <item>
      <title>realme launches ‘#RealWaliDiwali’ campaign</title>
      <link>https://www.impactonnet.com/more-from-impact/realme-launches-realwalidiwali-campaign-16919.html</link>
      <description>Moving on from the regular family montages advertisements, realme has moved forward with a campaign that focuses on the GenZ way of advertising</description>
      <category>More From Impact</category>
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    <item>
      <title>Godawan Makes Its Conservation Story by Hand, One Ceramic Piece at a Time</title>
      <link>https://www.impactonnet.com/more-from-impact/godawan-makes-its-conservation-story-by-hand-one-ceramic-piece-at-a-time-16918.html</link>
      <description>Godawan’s handcrafted stop-motion film, The Godawan brings conservation, Rajasthan’s craft heritage and the Great Indian Bustard together through 5,200 ceramic pieces</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16918-Godawan.png" medium="image"/>
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    <item>
      <title>Hansaplast launches Washproof Printed Plasters with a campaign featuring Jonty Rhodes</title>
      <link>https://www.impactonnet.com/more-from-impact/hansaplast-launches-washproof-printed-plasters-with-a-campaign-featuring-jonty-rhodes-16917.html</link>
      <description>The new range features 10 Sports and Wildlife prints, combining washproof protection with designs aimed at making everyday wound care more engaging for children</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16917-pressrelease.pdf---2026-10-06T125400.181.png" medium="image"/>
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    <item>
      <title>Gracenote seeks to close CTV’s targeting gap with content-based metadata</title>
      <link>https://www.impactonnet.com/more-from-impact/gracenote-seeks-to-close-ctvs-targeting-gap-with-content-based-metadata-16916.html</link>
      <description>The Nielsen business is using standardised content metadata and contextual signals to connect media buyers, ad-tech platforms and publishers without relying solely on viewer identities</description>
      <category>More From Impact</category>
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      <title>Fossil brings Varun Dhawan and Kriti Sanon together for Diwali 2026 campaign</title>
      <link>https://www.impactonnet.com/more-from-impact/fossil-brings-varun-dhawan-and-kriti-sanon-together-for-diwali-2026-campaign-16915.html</link>
      <description>The festive campaign follows the actors through games, mithai and family gatherings, with Fossil’s latest watches featuring as part of the celebrations</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16915-pressrelease.pdf---2026-10-06T121544.185.png" medium="image"/>
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      <title>Bata India elevates Sidhika Batheja to Marketing Manager</title>
      <link>https://www.impactonnet.com/more-from-impact/bata-india-elevates-sidhika-batheja-to-marketing-manager-16914.html</link>
      <description>Batheja worked as the Account Manager at ArtE Mediatech, handling client like Flipkart, before joining Bata India in 2024, as Brand Manager</description>
      <category>More From Impact</category>
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      <title>Monster Energy names Ashita Khanna as Senior Marketing Manager</title>
      <link>https://www.impactonnet.com/more-from-impact/monster-energy-names-ashita-khanna-as-senior-marketing-manager-16913.html</link>
      <description>With over 12 years of experience in Brand Building, Communication Strategy, Sales &amp; Innovation, Khanna joins from Lenskart, serving as Brand Marketing Lead</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16913-WhatsApp Image 2026-10-06 at 12.22.07.jpeg" medium="image"/>
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    <item>
      <title>Uber Turns a Simple ‘Ooooo’ Into ‘Ooooober’ for Its First Ride Free Push</title>
      <link>https://www.impactonnet.com/more-from-impact/uber-turns-a-simple-ooooo-into-ooooober-for-its-first-ride-free-push-16912.html</link>
      <description>Uber teams up with Talented and Bang Bang Films to turn everyday reactions into ‘Ooooober’ moments, promoting its First Ride Free offer for eligible new riders</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16912-Oober.png" medium="image"/>
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      <title>Foodstrong names Sara Ali Khan as brand ambassador</title>
      <link>https://www.impactonnet.com/more-from-impact/foodstrong-names-sara-ali-khan-as-brand-ambassador-16911.html</link>
      <description>The partnership comes as Foodstrong expands its protein and functional nutrition portfolio for everyday consumers</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16911-foodgoodmadeeasy.jpg" medium="image"/>
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    <item>
      <title>boAt launches Apex Power Bank Series with new brand film</title>
      <link>https://www.impactonnet.com/more-from-impact/boat-launches-apex-power-bank-series-with-new-brand-film-16910.html</link>
      <description>The campaign positions reliable charging as an essential part of everyday connected lifestyles</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16910-boatapexpowerbanksereies.jpg" medium="image"/>
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      <title>HPCL Brings a Slice of Rajasthan to Every Touchpoint</title>
      <link>https://www.impactonnet.com/more-from-impact/hpcl-brings-a-slice-of-rajasthan-to-every-touchpoint-16909.html</link>
      <description>HPCL’s ‘Rajasthan ri Rag Rag Ma Mharo HP’ brings Rajasthan’s architecture, patterns and cultural cues into a unified visual identity across the state</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16909-HPCL.png" medium="image"/>
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      <title>Crocs brings ‘Feel It All’ festive platform to India with KL Rahul</title>
      <link>https://www.impactonnet.com/more-from-impact/crocs-brings-feel-it-all-festive-platform-to-india-with-kl-rahul-16908.html</link>
      <description>The campaign features KL Rahul alongside Dalip Tahil, Rida Tharana, Prish and Amin Khan, celebrating individuality and personal expression</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16908-crocsklrahul.jpg" medium="image"/>
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      <title>Sandeep Chandrasekaran elevated to Senior Director at Myntra</title>
      <link>https://www.impactonnet.com/more-from-impact/sandeep-chandrasekaran-elevated-to-senior-director-at-myntra-16907.html</link>
      <description>Chandrasekaran will continue to lead Myntra’s footwear, sports apparel and sporting goods business in his expanded role</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16907-sandeepchandrasekarnmyntra.jpg" medium="image"/>
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      <title>Dharavi Finds Its Voice With Prasoon Joshi and Shankar Mahadevan’s New Anthem</title>
      <link>https://www.impactonnet.com/more-from-impact/dharavi-finds-its-voice-with-prasoon-joshi-and-shankar-mahadevans-new-anthem-16906.html</link>
      <description>‘Dharavi Ka Kal Bula Raha Hai’, penned by Prasoon Joshi and sung by Shankar Mahadevan, celebrates Dharavi’s people and enterprise while looking towards its future</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16906-Dharavi.png" medium="image"/>
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      <title>Underneat Writes a New Chapter With Instagram Series Likhe Jo Khat Tujhe</title>
      <link>https://www.impactonnet.com/more-from-impact/underneat-writes-a-new-chapter-with-instagram-series-likhe-jo-khat-tujhe-16905.html</link>
      <description>Underneat enters long-form digital storytelling with Likhe Jo Khat Tujhe, a 14-episode Instagram series starring Kusha Kapila and Sheeba Chaddha</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/16905-Kusha.png" medium="image"/>
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