https://www.impactonnet.com/ IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers https://www.impactonnet.com/more-from-impact/senco-gold-diamonds-launches-bangle-utsav-with-festive-offers-14020.html Unveils festive offers for Poila Baishakh and Akshaya Tritiya, featuring 10,000+ bangle designs starting at ₹30,000 with making charges from 6% More From Impact https://www.impactonnet.com/more-from-impact/ofis-square-appoints-yami-gautam-dhar-as-brand-ambassador-14019.html The association is aimed at building an aspirational perception for flexible workspaces, citing the actor’s connect with contemporary Indian audiences and her public image More From Impact https://www.impactonnet.com/more-from-impact/holiday-inn-express-appoints-palash-swarup-as-portfolio-director-of-sales-marketing-14018.html Swarup joins from Hyatt Hotels, where he led commercial operations across multiple properties More From Impact https://www.impactonnet.com/more-from-impact/sharon-pais-named-head-of-myntra-following-nandita-sinhas-exit-14017.html Pais, currently Senior Vice President and Business Unit Head for Fashion at Flipkart and Chief Business Officer at Myntra, brings extensive experience across both organisations More From Impact https://www.impactonnet.com/more-from-impact/furlenco-appoints-varun-krishnakumar-as-vp-product-technology-amid-growth-push-14016.html Krishnakumar rejoins Furlenco after a three-year stint in the edtech sector, where he worked extensively on building AI-driven systems to deliver personalised and scalable user experiences More From Impact https://www.impactonnet.com/more-from-impact/instamart-partners-with-kalyan-jewellers-for-akshaya-tritiya-14015.html Introduces a gold rate protection feature allowing consumers to lock prices in advance and purchase at the lower of the booking or market rate on the day More From Impact https://www.impactonnet.com/more-from-impact/too-yumm-taps-korean-wave-with-launch-of-korean-karare-14014.html IPL-timed campaign blends pop culture, flavour innovation and curiosity-led storytelling More From Impact https://www.impactonnet.com/more-from-impact/80-db-communications-secures-pr-mandate-for-smytten-14013.html Partnership to strengthen brand visibility and spotlight AI-led consumer intelligence capabilities More From Impact https://www.impactonnet.com/more-from-impact/visa-and-hdfc-bank-collaborate-to-bring-indian-fans-closer-to-fifa-world-cup-2026-14012.html A limited-edition card and nationwide ‘Spend & Win’ campaign turn everyday transactions into once-in-a-lifetime football experience for Indian fans More From Impact https://www.impactonnet.com/more-from-impact/wagh-bakri-appoints-tushar-tripathi-as-ceo-14011.html Long-time leader and former COO takes charge after 17 years with the group, set to drive strategy, operations and sustained growth across the business More From Impact https://www.impactonnet.com/more-from-impact/100-women-100-memories-indian-silk-house-launches-shubho-smriti-for-poila-boishakh-14010.html A digital-first campaign captures intimate stories of tradition, nostalgia and the timeless saree, celebrating how Bengal’s New Year continues to evolve through personal memories More From Impact https://www.impactonnet.com/impact-stories/we-want-to-become-a-trendsetter-vinod-bansal-founder-md-satvik-14009.html In an interview with IMPACT, Bansal says Satvik wants to connect with younger audiences, blending spirituality with lifestyle through modern formats like spiritual jewellery IMPACT Stories https://www.impactonnet.com/more-from-impact/jemimah-rodrigues-and-yashraj-mukhate-join-hands-for-dells-back-to-school-campaign-14008.html The campaign, featuring Rodrigues and Mukhate, brings together the world of sport and music to showcase how technology can enable creative exploration More From Impact https://www.impactonnet.com/more-from-impact/bergner-elevates-cookware-into-high-fashion-with-excalibur-by-vikas-khanna-14007.html Runway-inspired campaign reframes kitchenware as a design-led lifestyle statement More From Impact https://www.impactonnet.com/more-from-impact/kl-rahul-features-in-oppo-indias-zindagi-ka-frame-wide-karo-campaign-for-f33-series-14006.html Film highlights spontaneous, shared moments and positions the upcoming smartphone around front-camera performance and durability More From Impact https://www.impactonnet.com/more-from-impact/enormous-appoints-ananya-varma-as-strategic-planning-director-14005.html Varma joins from Droga5 UK with experience across global brands, focusing on culturally-driven strategy and brand building across campaigns and platforms More From Impact https://www.impactonnet.com/more-from-impact/casio-india-launches-baisakhi-campaign-for-ltp-sn6-series-14004.html Film uses festive narratives to highlight enduring relationships, and positions timepieces around moments of connection and nostalgia More From Impact https://www.impactonnet.com/more-from-impact/sabka-samay-aa-gaya-brands-ride-comics-still-alive-wave-14003.html Unpacking how stand-up comedian Samay Raina's recently released YouTube special is sparking a wave of quick, culture-first marketing More From Impact https://www.impactonnet.com/more-from-impact/jsw-sports-secures-3-year-mandate-to-transform-bengal-pro-t20-league-14002.html This partnership marks a significant step in the evolution of the Bengal Pro T20 League, which continues to grow as a key domestic platform across both men’s and women’s cricket More From Impact https://www.impactonnet.com/backbeat/modern-marketing-a-game-of-table-tennis-14001.html Sachin Kumar, Founder, Bottle Openers & ConTech Commerce pens down a piece drawing parallels between table tennis and modern marketing Backbeat https://www.impactonnet.com/impact-stories/is-wpp-choosing-craft-or-code-14000.html Veteran adman Prabhakar Mundkur writes on how, as WPP reimagines creativity, the real choice lies between cultural legacy and connected systems IMPACT Stories https://www.impactonnet.com/creative-zone/ads-in-focus-13999.html March 2026 saw a diverse mix of campaigns standing out for their ability to spark conversations and cut through the clutter. Here’s a look at the top IMPACT picks Creative Zone https://www.impactonnet.com/impact-stories/the-great-period-pivot-13998.html Sanitary napkins, long built on habit, face new challengers as D2C brands use education and sustainability to reshape monthly choices IMPACT Stories https://www.impactonnet.com/spotlight/from-runways-to-gateways-13997.html As Indian retail brands step onto global runways, experts discuss if this signals at a more defined entry into global markets Spotlight https://www.impactonnet.com/cmo-interview/liciously-yours-13996.html Varun Khanna, SVP Marketing, Licious on unlocking the next phase of growth in a USD 55bn unorganised market CMO Interview