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    <title>IMPACT Magazine: Marketing &amp; Advertising News Online, India</title>
    <link>https://www.impactonnet.com/</link>
    <description>IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers</description>
    <item>
      <title>Wondrlab Network appoints Anju Sharma as Creative Lead – Content</title>
      <link>https://www.impactonnet.com/more-from-impact/wondrlab-network-appoints-anju-sharma-as-creative-lead-content-13947.html</link>
      <description>Former FCB Ulka Senior Creative Director will report to Hemant Shringy and lead design-led creative thinking across the network</description>
      <category>More From Impact</category>
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      <title>The Anti-Scale Playbook: Building Spaces That Become A Legacy</title>
      <link>https://www.impactonnet.com/impact-stories/the-anti-scale-playbook-building-spaces-that-become-a-legacy-13946.html</link>
      <description>Aman Dua, partner, 403 Forbidden Bar, pens on the new-age hospitality playbook that aims to build something so unique, intentional and culturally precise that it is one-of-a-kind</description>
      <category>IMPACT Stories</category>
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    <item>
      <title>The Anti-Scale Playbook: Building Spaces That Become A Legacy</title>
      <link>https://www.impactonnet.com/impact-stories/the-anti-scale-playbook-building-spaces-that-become-a-legacy-13945.html</link>
      <description>Aman Dua pens on the new-age hospitality playbook that aims to build something so unique, intentional and culturally precise that it is one-of-a-kind</description>
      <category>IMPACT Stories</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13945-aman-dua.png" medium="image"/>
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    <item>
      <title>Johnson’s Baby Partners Zee5 for ‘Mom Talks’ Hosted by Parineeti Chopra</title>
      <link>https://www.impactonnet.com/more-from-impact/johnsons-baby-partners-zee5-for-mom-talks-hosted-by-parineeti-chopra-13944.html</link>
      <description>Series blends expert-led insights and real conversations to address modern parenting dilemmas</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13944-zeemomtalks.jpg" medium="image"/>
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    <item>
      <title>BIS introduces age-rating norms for video games</title>
      <link>https://www.impactonnet.com/more-from-impact/bis-introduces-age-rating-norms-for-video-games-13943.html</link>
      <description>This includes the introduction of structured labels that can indicate elements such as violence, language, or other potentially sensitive material, bringing a layer of transparency for consumers</description>
      <category>More From Impact</category>
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    <item>
      <title>KitKat India Collaborates with One Piece for Anime-Themed Campaign</title>
      <link>https://www.impactonnet.com/more-from-impact/kitkat-india-collaborates-with-one-piece-for-anime-themed-campaign-13942.html</link>
      <description>The collaboration brings popular characters from the globally recognised series onto KitKat packaging, celebrating their individual traits and appeal</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13942-kitkatanime.jpg" medium="image"/>
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    <item>
      <title>Nutrition In Sync Launches Awareness Campaign on World Health Day</title>
      <link>https://www.impactonnet.com/more-from-impact/nutrition-in-sync-launches-awareness-campaign-on-world-health-day-13941.html</link>
      <description>The campaign #StandWithScience focuses on the importance of science-backed nutrition and urging consumers to move away from fad diets</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13941-Rashi-NIS.png" medium="image"/>
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    <item>
      <title>Pee Safe Appoints Smriti Mandhana as Brand Ambassador for Comfort Range</title>
      <link>https://www.impactonnet.com/more-from-impact/pee-safe-appoints-smriti-mandhana-as-brand-ambassador-for-comfort-range-13940.html</link>
      <description>Partnership aims to normalise conversations around menstrual hygiene and position comfort as a core category driver</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13940-Peesafexsmriti.jpg" medium="image"/>
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    <item>
      <title>Aditya Birla Jewellery’s Indriya launches its Akshaya Tritiya Campaign</title>
      <link>https://www.impactonnet.com/more-from-impact/aditya-birla-jewellerys-indriya-launches-its-akshaya-tritiya-campaign-13939.html</link>
      <description>The star-studded campaign, ‘Bada Shagun, Bade Offers’ celebrates prosperity, new beginnings and women’s endless love for jewellery</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13939-aditi-indriya.png" medium="image"/>
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    <item>
      <title>Lotus Herbals launches campaign for HydroActivated Sunscreen featuring Harnaaz Sandhu</title>
      <link>https://www.impactonnet.com/more-from-impact/lotus-herbals-launches-campaign-for-hydroactivated-sunscreen-featuring-harnaaz-sandhu-13938.html</link>
      <description>Digital-first rollout highlights new formulation designed to respond to sweat and moisture, supported by OTT, social and OOH activations</description>
      <category>More From Impact</category>
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    <item>
      <title>Nikhil Gulati joins Hudle as VP – Marketing &amp; Growth</title>
      <link>https://www.impactonnet.com/more-from-impact/nikhil-gulati-joins-hudle-as-vp-marketing-growth-13937.html</link>
      <description>In his new role, Gulati will lead brand-building; earlier, he founded and scaled Game Changers, leading campaigns for Bajaj Auto, JSW Steel and Honda 2 Wheelers</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13937-Untitled-design-69.png" medium="image"/>
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    <item>
      <title>Sunidra Mattress launches campaign linking sleep with Kerala elections</title>
      <link>https://www.impactonnet.com/more-from-impact/sunidra-mattress-launches-campaign-linking-sleep-with-kerala-elections-13936.html</link>
      <description>Film by Toki Creative links good sleep with leadership, drawing from insights around political promises and decision-making in governance</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13936-x---2026-04-07T124136.132.jpg" medium="image"/>
    </item>
    <item>
      <title>Shemaroo acquires OHO Gujarati content library for ShemarooMe</title>
      <link>https://www.impactonnet.com/more-from-impact/shemaroo-acquires-oho-gujarati-content-library-for-shemaroome-13935.html</link>
      <description>Acquisition brings 30+ web series and 450+ actors, marking a first-of-its-kind consolidation in the Gujarati OTT space</description>
      <category>More From Impact</category>
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    <item>
      <title>Traya launches #ProofHaiBoss creator-led campaign with ₹25 lakh prize pool</title>
      <link>https://www.impactonnet.com/more-from-impact/traya-launches-proofhaiboss-creator-led-campaign-with-25-lakh-prize-pool-13934.html</link>
      <description>Initiative pairs creators with real customers to document hair transformation stories, aiming to address trust gaps in the category</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13934-x---2026-04-07T121234.314.jpg" medium="image"/>
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    <item>
      <title>Jindal Stainless announces Ranveer Singh as its first-ever Brand Ambassador</title>
      <link>https://www.impactonnet.com/more-from-impact/jindal-stainless-announces-ranveer-singh-as-its-first-ever-brand-ambassador-13933.html</link>
      <description>The association boosts brand visibility and consumer connect, with Singh’s grit and reliability reflecting the brand’s core ethos</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13933-ranveer-Jss.png" medium="image"/>
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    <item>
      <title>Ramson Perfumes Names Mrunal Thakur as Its Brand Ambassador</title>
      <link>https://www.impactonnet.com/more-from-impact/ramson-perfumes-names-mrunal-thakur-as-its-brand-ambassador-13932.html</link>
      <description>The collaboration marks a strategic shift in the brand's position from a utility-focused fragrance label into a lifestyle brand</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13932-mrunal-ramson.png" medium="image"/>
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      <title>Vikaas M Sachdeva to lead BitDelta India as Chief Executive Officer</title>
      <link>https://www.impactonnet.com/more-from-impact/vikaas-m-sachdeva-to-lead-bitdelta-india-as-chief-executive-officer-13931.html</link>
      <description>At BitDelta India, Vikaas will lead overall strategy, market development, and platform execution</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13931-Untitled-design-67.png" medium="image"/>
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    <item>
      <title>Paragon Announces Cashback Offer on Women’s Footwear</title>
      <link>https://www.impactonnet.com/impact-feature/paragon-announces-cashback-offer-on-womens-footwear-13930.html</link>
      <description>The brand aims to bring a change in their consumer demographics, while making themselves stand out as a fashion-forward brand</description>
      <category>Impact Feature</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13930-shikhar-khanna-1.png" medium="image"/>
    </item>
    <item>
      <title>Shikhar Khanna joins VML as the Chief Strategy Officer</title>
      <link>https://www.impactonnet.com/more-from-impact/shikhar-khanna-joins-vml-as-the-chief-strategy-officer-13929.html</link>
      <description>Before VML, Khanna was part of Dentsu India as Chief Strategy Officer - Media</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13929-shikhar-khanna.png" medium="image"/>
    </item>
    <item>
      <title>Realme Consolidates Social Media Mandate with Creativeland Asia</title>
      <link>https://www.impactonnet.com/more-from-impact/realme-consolidates-social-media-mandate-with-creativeland-asia-13928.html</link>
      <description>The move comes as the brand looks to strengthen its digital communication and build a more consistent voice across platforms in a highly competitive smartphone market</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13928-realmecreativeland.jpg" medium="image"/>
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    <item>
      <title>B’spoke Wellness Onboards Malaika Arora to Build Trust in Preventive Nutrition</title>
      <link>https://www.impactonnet.com/more-from-impact/bspoke-wellness-onboards-malaika-arora-to-build-trust-in-preventive-nutrition-13927.html</link>
      <description>Malaika Arora’s onboarding signals a strategic push to build both cultural relevance and consumer trust in a category often criticised for exaggerated claims and short-term trends</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13927-Malaikabespoke.jpg" medium="image"/>
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    <item>
      <title>B’spoke Wellness Onboards Malaika Arora to Build Trust in Preventive Nutrition</title>
      <link>https://www.impactonnet.com/more-from-impact/bspoke-wellness-onboards-malaika-arora-to-build-trust-in-preventive-nutrition-13926.html</link>
      <description>Malaika Arora’s onboarding signals a strategic push to build both cultural relevance and consumer trust in a category often criticised for exaggerated claims and short-term trends</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13926-Malaikabespoke.jpg" medium="image"/>
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    <item>
      <title>Bisleri partners with Keinemusik for Mumbai music event</title>
      <link>https://www.impactonnet.com/more-from-impact/bisleri-partners-with-keinemusik-for-mumbai-music-event-13925.html</link>
      <description>Association sees the brand create on-ground hydration experiences at the Mahalaxmi Racecourse event as Keinemusik makes its India debut during a high-profile music and culture showcase</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13925-x---2026-04-06T153919.396.jpg" medium="image"/>
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    <item>
      <title>Arun Srivastava Joins Numeros Motors as CEO</title>
      <link>https://www.impactonnet.com/more-from-impact/arun-srivastava-joins-numeros-motors-as-ceo-13924.html</link>
      <description>Srivastava brings over two decades of experience spanning strategy and leadership roles across the automobile and industrial sectors</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13924-ArunSrivastava.jpg" medium="image"/>
    </item>
    <item>
      <title>Asian Paints Strikes a Musical Note to Push Damp Proof in Southern Markets</title>
      <link>https://www.impactonnet.com/more-from-impact/asian-paints-strikes-a-musical-note-to-push-damp-proof-in-southern-markets-13923.html</link>
      <description>The campaign positions Damp Proof as the 'Waterproofing Ka Superstar', drawing parallels with the larger-than-life appeal and reliability of South Indian cinema icons</description>
      <category>More From Impact</category>
      <media:content url="https://storage.googleapis.com/impact-news-photo/news-photo/13923-Asianpaintsdampprrof.jpg" medium="image"/>
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