https://www.impactonnet.com/ IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers https://www.impactonnet.com/more-from-impact/california-almonds-says-diwali-gifting-should-include-everybuddy-16942.html California Almonds’ ‘Badam for EveryBuddy’ reimagines Diwali gifting for younger consumers, celebrating friends who have become family, from work buddies to travel companions More From Impact https://www.impactonnet.com/more-from-impact/gail-turns-clean-energy-into-a-family-affair-with-wah-kya-energy-hai-season-2-16941.html GAIL returns with four films and an anthem to make cleaner energy choices more relatable, using humour, everyday situations and a sharper focus on Gen Z More From Impact https://www.impactonnet.com/more-from-impact/delhi-hc-pauses-fssai-ban-pepsico-monster-and-reliance-can-retain-energy-drink-label-16940.html The court has put the regulator’s directive on hold, giving the three companies relief after they said the ban had disrupted operations and led to products being pulled from circulation More From Impact https://www.impactonnet.com/more-from-impact/fastrack-perfumes-makes-fragrance-look-good-enough-to-eat-with-pratibha-ranta-16939.html Fastrack Perfumes brings its gourmand collection to life with Ranta, turning familiar food cues into a playful, sensorial take on scents inspired by indulgence More From Impact https://www.impactonnet.com/more-from-impact/ghoonghat-se-helmet-tak-avaada-foundation-showcases-badnu-girls-breaking-barriers-16938.html The initiative has supported young cricketers from Rajasthan with training, equipment and education, with players going on to win state titles, national medals and earn Delhi Capitals trials More From Impact https://www.impactonnet.com/more-from-impact/zouk-partners-with-the-script-room-to-launch-kriti-sanon-led-campaign-16937.html The ‘Always Holding Your Hand’campaign personifies the everyday bag as a companion, with Kriti Sanon returning as Zouk’s brand ambassador More From Impact https://www.impactonnet.com/more-from-impact/flipkart-brings-samsung-galaxy-s25-deal-to-life-with-tamannaah-bhatia-campaign-16936.html SW Network’s social-first campaign uses disbelief around the Big Billion Days offer to drive curiosity around the Galaxy S25 More From Impact https://www.impactonnet.com/more-from-impact/royal-challenge-packaged-drinking-water-enters-streetwear-with-gully-labs-collaboration-16935.html The limited-edition sneaker drop brings the brand’s ‘Choose Bold’ platform into India’s streetwear culture More From Impact https://www.impactonnet.com/more-from-impact/cetaphil-launches-new-campaign-focused-on-skin-barrier-care-16934.html ‘Skin Barrier Strong. Toh Skincare Routine On’ highlights the role of moisturisers in supporting everyday skin barrier health More From Impact https://www.impactonnet.com/more-from-impact/eggoz-ropes-in-boman-irani-as-brand-ambassador-16933.html The association marks a new campaign for the egg brand, conceptualised by ANC and centred on everyday nutrition and enjoyment More From Impact https://www.impactonnet.com/more-from-impact/sarabjeet-ghadiok-joins-sodexo-as-head-of-marketing-16932.html Ghadiok moves from Taboola, where he served as Senior Client Partner, to lead marketing initiatives at Sodexo More From Impact https://www.impactonnet.com/more-from-impact/flipkart-elevates-souhardya-banerjee-to-director-16931.html With expertise across Business Development, Digital Marketing, Partner Relationships and Management, Banerjee have previously worked in the Flipkart Minutes team, heading business development More From Impact https://www.impactonnet.com/more-from-impact/ds-group-unveils-season-4-of-pujoy-pulse-campaign-16930.html The 4th season of ‘Pujoy Pulse’ will have a 500-Drone Show over the Kolkata Skyline, interactive Dhaak game and several over outdoor activities as a part of the campaign More From Impact https://www.impactonnet.com/more-from-impact/gaurav-kaul-appointed-md-ceo-of-cipla-health-16929.html Kaul moves into the role after more than five years at Cipla, where he most recently served as Chief Commercial Head – Rx, India Business More From Impact https://www.impactonnet.com/more-from-impact/asian-paints-bets-on-worry-free-painting-with-new-beautiful-homes-services-campaign-16928.html The new campaign uses wedding preparations to showcase AI-powered visualisation, design guidance, professional supervision & a guaranteed on-time completion backed by a 20% money-back assurance More From Impact https://www.impactonnet.com/impact-stories/sponsored-click-under-the-scanner-16927.html With sponsored listings, search rankings, discounts and dark patterns facing tighter scrutiny on ecomm and qcomm platforms, brands may have to rethink what they pay for and how they measure its impact IMPACT Stories https://www.impactonnet.com/more-from-impact/fujifilm-india-gets-rashmika-mandanna-to-put-the-focus-on-everyday-moments-16926.html FUJIFILM India names Rashmika Mandanna as brand ambassador for its Imaging Solutions portfolio, spanning Electronic Imaging, instax™ and Photo Imaging across India More From Impact https://www.impactonnet.com/more-from-impact/hmd-gets-into-the-vibe-with-sreeleela-as-its-new-smartphone-face-16925.html HMD names Sreeleela as the Vibe Face of its smartphones, bringing her contemporary appeal to a 360-degree festive campaign spanning digital, outdoor, social and more More From Impact https://www.impactonnet.com/more-from-impact/hm-beauty-india-names-sharvari-wagh-as-first-brand-ambassador-16924.html The new assortment includes a wide range of beauty products the Blush & Glow Duo Palette, and a lot more which will be available online as well as at all H&M stores across India from October 1 More From Impact https://www.impactonnet.com/more-from-impact/tilt-brings-giamaria-fernandes-on-board-to-head-design-16923.html Tilt Brand Solutions appoints Giamaria Fernandes as President & Head of Design, bringing her multidisciplinary experience across design, digital, branding, packaging and experiences More From Impact https://www.impactonnet.com/impact-stories/a-smartphone-is-the-most-personal-technology-motorolas-ipshita-chowdhury-16922.html In an interview with IMPACT, Ipshita Chowdhury, Head of Marketing, Motorola India, discusses the brand’s approach to connect with Gen Alpha and become a part of their self-expression IMPACT Stories https://www.impactonnet.com/impact-stories/roots-to-legacy-how-haldirams-bikaner-bhujia-stall-became-indias-snacking-empire-16921.html From a thin, moth-bean sev sold in Bikaner's lanes in 1937 to a $10-billion valuation, Haldiram's has turned festive nostalgia into a business few Indian food brands can match IMPACT Stories https://www.impactonnet.com/more-from-impact/sangeetha-puts-the-phone-handover-where-no-phone-ad-has-gone-before-16920.html Sangeetha.com and tgthr. turn the brand’s 30-minute delivery promise into four quirky films, shifting the action from the phone store to the customer’s doorstep More From Impact https://www.impactonnet.com/more-from-impact/realme-launches-realwalidiwali-campaign-16919.html Moving on from the regular family montages advertisements, realme has moved forward with a campaign that focuses on the GenZ way of advertising More From Impact https://www.impactonnet.com/more-from-impact/godawan-makes-its-conservation-story-by-hand-one-ceramic-piece-at-a-time-16918.html Godawan’s handcrafted stop-motion film, The Godawan brings conservation, Rajasthan’s craft heritage and the Great Indian Bustard together through 5,200 ceramic pieces More From Impact