https://www.impactonnet.com/ IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers https://www.impactonnet.com/more-from-impact/foodstrong-names-sara-ali-khan-as-brand-ambassador-16911.html The partnership comes as Foodstrong expands its protein and functional nutrition portfolio for everyday consumers More From Impact https://www.impactonnet.com/more-from-impact/boat-launches-apex-power-bank-series-with-new-brand-film-16910.html The campaign positions reliable charging as an essential part of everyday connected lifestyles More From Impact https://www.impactonnet.com/more-from-impact/hpcl-brings-a-slice-of-rajasthan-to-every-touchpoint-16909.html HPCL’s ‘Rajasthan ri Rag Rag Ma Mharo HP’ brings Rajasthan’s architecture, patterns and cultural cues into a unified visual identity across the state More From Impact https://www.impactonnet.com/more-from-impact/crocs-brings-feel-it-all-festive-platform-to-india-with-kl-rahul-16908.html The campaign features KL Rahul alongside Dalip Tahil, Rida Tharana, Prish and Amin Khan, celebrating individuality and personal expression More From Impact https://www.impactonnet.com/more-from-impact/sandeep-chandrasekaran-elevated-to-senior-director-at-myntra-16907.html Chandrasekaran will continue to lead Myntra’s footwear, sports apparel and sporting goods business in his expanded role More From Impact https://www.impactonnet.com/more-from-impact/dharavi-finds-its-voice-with-prasoon-joshi-and-shankar-mahadevans-new-anthem-16906.html ‘Dharavi Ka Kal Bula Raha Hai’, penned by Prasoon Joshi and sung by Shankar Mahadevan, celebrates Dharavi’s people and enterprise while looking towards its future More From Impact https://www.impactonnet.com/more-from-impact/underneat-writes-a-new-chapter-with-instagram-series-likhe-jo-khat-tujhe-16905.html Underneat enters long-form digital storytelling with Likhe Jo Khat Tujhe, a 14-episode Instagram series starring Kusha Kapila and Sheeba Chaddha More From Impact https://www.impactonnet.com/more-from-impact/karan-arora-shifts-gears-joins-volvo-auto-india-to-lead-marketing-pr-16904.html Arora joins Volvo Auto India as Director, Marketing & PR, bringing over 15 years of experience across luxury automotive, real estate and premium lifestyle brands More From Impact https://www.impactonnet.com/more-from-impact/team-pumpkin-elevates-co-founder-swati-nathani-to-ceo-16903.html With expertise across branding, digital strategy & entrepreneurship, Nathani will focus on expanding the agency’s business strategy, bringing creativity, technology, communications & commerce together More From Impact https://www.impactonnet.com/more-from-impact/kalyan-jewellers-unveils-navratri-campaign-film-centred-on-shakti-16902.html The film follows a family’s Navratri preparation, keeping the idea of women as the strength and is now live across the brand’s digital and social media platforms More From Impact https://www.impactonnet.com/more-from-impact/eureka-forbes-launches-water-softener-campaign-ft-parul-gulati-16901.html With one more ad-film in the series, Eureka Forbes’ first film comprises of everyday humour, drawing attention to hard water and its impact on hair and skin More From Impact https://www.impactonnet.com/more-from-impact/icici-life-insurance-unveils-new-brand-identity-with-har-kal-aasaan-16900.html The new identity comes with a focus on making life insurance simpler, more transparent and flexible as changing aspirations and financial priorities reshape how Indians plan for the future More From Impact https://www.impactonnet.com/impact-stories/watch-ing-out-for-your-wellbeing-16899.html With nearly 54% of India’s smart wearables market driven by health and fitness applications, are smartwatches too moving from tracking performance to improving everyday wellbeing? IMPACT Stories https://www.impactonnet.com/more-from-impact/prittec-brings-its-ai-first-computing-play-to-india-with-unaez-quraishi-at-the-helm-16898.html Taiwan-based Prittec appoints Unaez Quraishi as Country Head as it brings its branded computing portfolio to India with local manufacturing and a focus on value More From Impact https://www.impactonnet.com/impact-stories/consumers-will-keep-coming-back-if-you-continue-offering-new-products-mod-ceo-16897.html Tarak Bhattacharya, Executive Director and CEO, Mad Over Donuts, discusses its product-led approach, marketing mix and new ways to keep consumers coming back IMPACT Stories https://www.impactonnet.com/more-from-impact/himalaya-wellness-smile-train-launches-muskaan-initiative-for-cleft-care-16896.html Marking 11 years of Muskaan initiative, ‘Ek Nayi Muskaan’ campaign brings free cleft surgeries, mobile healthcare vans, & long-term care to children across 22 districts in rural Gujarat More From Impact https://www.impactonnet.com/more-from-impact/pop-says-why-pay-all-at-once-when-you-can-split-it-three-ways-16895.html POP enters embedded credit with POPchop, letting eligible users split POPshop purchases into three monthly payments, as festive spending gears up across India More From Impact https://www.impactonnet.com/more-from-impact/capital-sfb-appoints-former-hdfc-veteran-as-independent-director-16894.html With over 39 years of experience at HDFC, Conrad D’Souza, who currently serves as advisor to several institutional boards, will oversee Capital SFB’s governance and strategic direction More From Impact https://www.impactonnet.com/more-from-impact/capital-sfb-appoints-former-hdfc-veteran-as-independent-director-16893.html With over 39 years of experience at HDFC, Conrad D’Souza, who currently serves as advisor to several institutional boards, will oversee Capital SFB’s governance and strategic direction More From Impact https://www.impactonnet.com/more-from-impact/oppo-india-brings-bobby-deol-and-divyenndu-together-for-jitna-bada-dil-utni-badi-selfie-16892.html The three-film campaign uses humour and familiar Indian social situations to showcase the OPPO F35 Series’ Group Selfie Expert proposition More From Impact https://www.impactonnet.com/impact-stories/is-clickbait-finding-a-home-on-whatsapp-16891.html Brands are using urgency-led messages like ‘Action Required’ to get consumers to click on WhatsApp. Does that attention translate into actual sales & where does audience trust fit into the equation? IMPACT Stories https://www.impactonnet.com/more-from-impact/nikon-india-sharpens-focus-on-video-first-creators-with-the-creators-cut-16890.html The 360-degree campaign brings together video-first creators across food, fitness and festive content, highlighting how Nikon is engaging with India’s expanding creator economy More From Impact https://www.impactonnet.com/more-from-impact/amazon-and-wldd-bring-back-the-great-khalis-greatness-16889.html The campaign uses humour to position the Great Indian Festival as a way for customers to upgrade their homes with deals and a wide selection More From Impact https://www.impactonnet.com/more-from-impact/snitch-launches-stryker-footwear-collection-16888.html The new collection features one style across seven colourways, with prices starting at ₹2,499 More From Impact https://www.impactonnet.com/interview/beyond-the-returns-chart-16887.html Geetanjali Sachwani, VP & Head–Marketing, Franklin Templeton Asset Management (India), on building trust through consistency & responsible personalisation Interview