https://www.impactonnet.com/ IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers https://www.impactonnet.com/more-from-impact/jbl-india-brings-regional-festival-sounds-together-in-sounds-festive-campaign-16758.html Conceptualised by RepIndia, the campaign follows singer Divyam Sodhi and music producer Khwaab as they travel across India to reinterpret traditional festival sounds with regional musicians More From Impact https://www.impactonnet.com/more-from-impact/nykaa-and-loreals-bold-to-jointly-invest-in-indian-beauty-and-personal-care-brands-16757.html The partnership will take minority stakes in emerging brands, with founders retaining operational and creative control while gaining access to capital, mentorship and beauty expertise More From Impact https://www.impactonnet.com/more-from-impact/nykaa-and-loreals-bold-to-jointly-invest-in-indian-beauty-and-personal-care-brands-16756.html The partnership will take minority stakes in emerging brands, with founders retaining operational and creative control while gaining access to capital, mentorship and beauty expertise More From Impact https://www.impactonnet.com/more-from-impact/nykaa-and-loreals-bold-to-jointly-invest-in-indian-beauty-and-personal-care-brands-16755.html The partnership will take minority stakes in emerging brands, with founders retaining operational and creative control while gaining access to capital, mentorship and beauty expertise More From Impact https://www.impactonnet.com/more-from-impact/nykaa-and-loreals-bold-to-jointly-invest-in-indian-beauty-and-personal-care-brands-16754.html The partnership will take minority stakes in emerging brands, with founders retaining operational and creative control while gaining access to capital, mentorship and beauty expertise More From Impact https://www.impactonnet.com/more-from-impact/nivia-sports-gives-the-blue-tigers-jersey-a-life-beyond-the-pitch-16753.html NIVIA Sports unveils the Official Indian National Football Team Jersey, designed to take Indian football from matchday to everyday wardrobes and fan culture More From Impact https://www.impactonnet.com/more-from-impact/kreditbee-asks-if-being-practical-really-means-playing-it-safe-16752.html KreditBee’s ‘Bee Practical’ campaign moves beyond personal loans, showcasing two-wheeler, business and property-backed loans as financial tools for pursuing bigger goals More From Impact https://www.impactonnet.com/more-from-impact/ixigo-urges-travellers-to-dont-follow-the-herd-in-new-ai-led-campaign-16751.html The campaign uses humour and TARA, ixigo’s AI travel assistant, to encourage travellers to discover experiences based on personal preferences More From Impact https://www.impactonnet.com/more-from-impact/blissclub-expands-menswear-with-barebutter-and-off-the-clock-campaign-16750.html The new collection focuses on off-duty comfort, while the campaign explores men beyond their professional identities More From Impact https://www.impactonnet.com/more-from-impact/pride-of-cows-brings-come-over-to-the-greener-side-to-life-with-athiya-shetty-16749.html The campaign explores a slower, more mindful approach to everyday living, connecting Pride of Cows’ farm-to-home philosophy with nature, nourishment and wellbeing More From Impact https://www.impactonnet.com/more-from-impact/clinic-plus-marks-daughters-day-with-new-meribetistrong-campaign-film-16748.html The latest campaign explores how daughters can become a source of strength and support for their mothers More From Impact https://www.impactonnet.com/more-from-impact/vineet-shah-joins-raymond-lifestyle-as-head-of-omnichannel-media-16747.html Shah joins the apparel company after over four years at Madison World, where he most recently served as Vice President, Planning More From Impact https://www.impactonnet.com/more-from-impact/truecaller-partners-with-linkedin-to-add-professional-context-to-caller-id-16746.html The integration lets users display their workplace, job title and LinkedIn verification alongside their Truecaller profile More From Impact https://www.impactonnet.com/more-from-impact/joy-personal-care-appoints-tamannaah-bhatia-as-face-of-lotions-and-creams-16745.html The association will feature across television, digital and social media, led by the brand’s Honey & Almonds Deep Nourishing Body Lotion More From Impact https://www.impactonnet.com/more-from-impact/jsw-group-launches-tere-sang-bharat-anthem-for-team-india-at-asian-games-2026-16744.html Featuring 22 athletes across 11 sporting disciplines, the campaign gives a voice to JSW’s ‘Rukna Nahin Hai’ belief and celebrates the support behind India’s athletes More From Impact https://www.impactonnet.com/impact-stories/indias-fitness-penetration-is-just-1-anytime-fitness-bets-on-500-gyms-by-2030-16743.html As Anytime Fitness approaches its 200th gym in India, Ryan Rocque, Marketing Head, discusses their 80:20 digital-to-traditional media mix & the opportunity presented by India’s low fitness penetration IMPACT Stories https://www.impactonnet.com/impact-stories/a-membership-worth-returning-for-16742.html As brands shift from transactional rewards to premium experiences, loyalty programmes are becoming powerful engines for retention, customer lifetime value and long-term growth IMPACT Stories https://www.impactonnet.com/impact-stories/the-wire-we-never-really-cut-16741.html With wired earphone revenue up by 3% in 2025, the gadget is finding new relevance as consumers push back on the pressure to constantly upgrade IMPACT Stories https://www.impactonnet.com/more-from-impact/dailyobjects-appoints-zeenah-vilcassim-as-global-chief-marketing-officer-16740.html Vilcassim joins from Nothing India and brings over 17 years of experience across consumer, brand and business roles in international and Indian markets More From Impact https://www.impactonnet.com/more-from-impact/lava-takes-a-story-led-approach-to-smartphone-advertising-with-virat-curve-5g-campaign-16739.html The SW Network campaign features Rohit Saraf and Pratibha Ranta in a romantic film built around LAVA’s ‘Go With The Curve’ proposition More From Impact https://www.impactonnet.com/more-from-impact/red-bull-elevates-dipanshu-goyal-to-field-marketing-manager-north-india-16738.html Goyal takes on the regional role after more than five years with Red Bull, most recently serving as Field Marketing Specialist, Punjab More From Impact https://www.impactonnet.com/more-from-impact/red-bull-elevates-dipanshu-goyal-to-field-marketing-manager-north-india-16737.html Goyal takes on the regional role after more than five years with Red Bull, most recently serving as Field Marketing Specialist, Punjab More From Impact https://www.impactonnet.com/more-from-impact/red-bull-elevates-dipanshu-goyal-to-field-marketing-manager-north-india-16736.html Goyal takes on the regional role after more than five years with Red Bull, most recently serving as Field Marketing Specialist, Punjab More From Impact https://www.impactonnet.com/more-from-impact/rungta-tmt-brings-bollywood-trio-into-ekdum-solid-strength-campaign-16735.html Conceptualised by The Script Room, the campaign features Shah Rukh Khan, Alia Bhatt and Ranbir Kapoor, using humour and category parody to spotlight the brand’s TMT strength proposition More From Impact https://www.impactonnet.com/more-from-impact/zoff-foods-gets-shilpa-shetty-to-ask-whats-really-in-your-spice-rack-16734.html ZOFF Foods brings Shilpa Shetty into its ‘Know The Brand’ campaign, urging consumers to look beyond price and packaging and ask more about the quality of their spices More From Impact