https://www.impactonnet.com/ IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers https://www.impactonnet.com/more-from-impact/paramount-warner-bros-merger-company-to-be-named-skydance-16875.html David Ellison, CEO says Skydance will serve as the corporate identity for the combined business, while Paramount and Warner Bros will retain their individual brand identities More From Impact https://www.impactonnet.com/more-from-impact/ryan-roslansky-to-leave-microsoft-after-nearly-18-years-16874.html Microsoft Chairman and CEO Satya Nadella announced Roslansky’s departure in a memo to employees More From Impact https://www.impactonnet.com/more-from-impact/jon-cook-to-step-down-as-vml-global-ceo-eric-campbell-to-succeed-16873.html Cook will continue in his leadership roles through March 2027 to support the transition, with Campbell set to take over as Global CEO of VML More From Impact https://www.impactonnet.com/more-from-impact/ajio-names-ahaan-panday-as-new-brand-ambassador-16872.html The association begins with AJIO’s 2026 festive campaign ‘Festival Is Festivalling’, conceptualised and written by The Script Room More From Impact The association begins with AJIO’s 2026 festive campaign ‘Festival Is Festivalling’, conceptualised and written by The Script Room More From Impact The association begins with AJIO’s 2026 festive campaign ‘Festival Is Festivalling’, conceptualised and written by The Script Room More From Impact https://www.impactonnet.com/more-from-impact/raymond-lifestyle-appoints-publicis-groupe-india-as-integrated-marketing-partner-16869.html The partnership will bring together creative, media, digital, performance marketing, CRM, reputation and technology capabilities More From Impact https://www.impactonnet.com/more-from-impact/satchidanand-joshi-named-global-head-of-marketing-tme-at-tech-mahindra-16868.html Joshi takes on the role after more than four years with Tech Mahindra, where he most recently led global marketing for Agentic Development and Modernization Services and Strategic Programs More From Impact https://www.impactonnet.com/more-from-impact/shashvat-somany-takes-a-bigger-role-at-hindware-as-joint-managing-director-16867.html Somany takes charge as Joint Managing Director at Hindware, leading its Bathware and Pipes businesses with a focus on execution, innovation and long-term growth More From Impact https://www.impactonnet.com/more-from-impact/guntas-randhawa-moves-from-unilever-to-reckitt-to-lead-health-marketing-16866.html After 17 years at Unilever, Guntas Randhawa joins Reckitt as Regional Marketing Director, Health, South Asia, taking charge of a portfolio spanning Dettol, Durex and OTC brands More From Impact https://www.impactonnet.com/more-from-impact/ashish-joshi-takes-the-sales-marketing-helm-at-richs-16865.html Joshi steps up as Head – Sales & Marketing at Rich Products Corporation, bringing over 18 years of experience across FMCG, food solutions and consumer businesses More From Impact https://www.impactonnet.com/more-from-impact/meta-puts-dhruv-vohra-back-in-the-southeast-asia-hot-seat-16864.html Vohra becomes Managing Director, Global Business Group, Southeast Asia at Meta, overseeing its commercial business across six markets after more than seven years with the company More From Impact https://www.impactonnet.com/more-from-impact/ashish-joshi-takes-the-sales-marketing-helm-at-richs-16863.html Ashish Joshi steps up as Head – Sales & Marketing at Rich Products Corporation, bringing over 18 years of experience across FMCG, food solutions and consumer businesses More From Impact https://www.impactonnet.com/more-from-impact/mtr-foods-launches-indias-sweetest-language-festive-campaign-16862.html The campaign celebrates sweets as a universal expression of affection, gratitude, care and celebration across Indian households More From Impact https://www.impactonnet.com/more-from-impact/bacardi-elevates-nakul-roy-to-managing-director-southeast-asia-16861.html Roy takes on the role after serving as Commercial Director & GM for Thailand, Singapore, Malaysia and Myanmar More From Impact https://www.impactonnet.com/more-from-impact/inde-wild-expands-champi-haircare-ritual-with-clarifying-shampoo-16860.html The new weekly treatment combines scalp-care actives and Ayurvedic botanicals to tackle buildup, excess oil and hard-water deposit More From Impact https://www.impactonnet.com/more-from-impact/seshadri-shankaran-joins-wpp-media-as-senior-vice-president-client-investments-16859.html Shankaran moves from Bennett Coleman & Co. Ltd. to take charge of media solutions, marketplace and partnerships at WPP Media More From Impact https://www.impactonnet.com/more-from-impact/k-anand-joins-sony-pictures-networks-india-as-national-head-ad-sales-tamil-telugu-16858.html With over 22 years in media and entertainment, Anand moves from JioStar to lead advertising sales across SPNI’s Tamil and Telugu businesses More From Impact https://www.impactonnet.com/more-from-impact/supermoney-launches-tiger-shroff-led-campaign-for-splitstore-16857.html The campaign uses humour to highlight splitStore’s Pay in 3 option, which lets shoppers divide payments into three parts without interest or fees More From Impact https://www.impactonnet.com/more-from-impact/union-mutual-fund-says-when-it-comes-to-investing-dont-just-take-a-tukka-16856.html Union Mutual Fund’s ‘Tukka Nahi, Tareeka Chahiye’ uses a catchy jingle and everyday investing situations to promote a more considered, disciplined approach to financial decisions More From Impact https://www.impactonnet.com/more-from-impact/birkenstock-steps-beyond-footwear-with-its-first-care-essentials-range-in-india-16855.html BIRKENSTOCK brings Care Essentials to India alongside its AW26 footwear and 1774 collaborations, blending its foot-health heritage with body care, design and craftsmanship More From Impact https://www.impactonnet.com/more-from-impact/schneider-electric-launches-unica-pure-switches-with-new-festive-campaign-16854.html The new range combines a fully flat design with smart-home compatibility and is being promoted through the ‘Pure Design, Pure Delight’ campaign More From Impact https://www.impactonnet.com/impact-stories/from-point-of-sale-to-point-of-advertising-16853.html McDonald’s is testing third-party ads on its digital screens in the US. Could owned consumer touchpoints become the next big media opportunity for QSRs, and what would it mean for brands in India? IMPACT Stories https://www.impactonnet.com/impact-stories/mohalla-to-metro-how-consumers-changed-the-story-of-panchkulas-wellness-brandbubble-me-16852.html Wellness brand Bubble Me’s founder Akshina Jindal shares how chance encounters and unexpected consumer behaviour brought her attention to magnesium, helping her pivot the brand trajectory IMPACT Stories https://www.impactonnet.com/impact-stories/the-new-celebrity-playbook-for-financial-services-16851.html SEBI has opened the door to celebrity-led brand advertising for regulated financial entities. But can star power build familiarity without making investing look deceptively simple? IMPACT Stories