https://www.impactonnet.com/ IMPACT is a weekly print magazine in India that publishes information on advertising and marketing news, specifically targeted at agency and business managers https://www.impactonnet.com/more-from-impact/axis-bank-partners-with-fhrai-to-strengthen-banking-support-for-indias-hospitality-sector-13977.html Under the partnership, Axis Bank will offer a suite of banking and transaction solutions designed for businesses across the tourism and hospitality ecosystem More From Impact https://www.impactonnet.com/more-from-impact/dentsu-appoints-paroma-dayal-as-vp-sports-gaming-esports-live-experiences-13976.html The appointment builds further on dentsu’s recent launch of its dedicated Sports & Entertainment division in India, its first dedicated market following the global rollout at Cannes Lions 2025 More From Impact https://www.impactonnet.com/more-from-impact/limca-appoints-ananya-panday-in-dual-role-as-brand-ambassador-and-social-media-lead-13975.html ‘Feel the Taazgi’ campaign signals a shift towards creator-led storytelling and digital-first engagement More From Impact https://www.impactonnet.com/impact-stories/cycle-pure-agarbathi-bets-on-scale-and-synergy-with-satvik-partnership-13974.html Arjun Ranga, MD, Cycle Pure Agarbathi, in an interview with IMPACT, shares how their majority stake in Satvik is a collaborative coming together of complementary strengths in the devotional space IMPACT Stories https://www.impactonnet.com/more-from-impact/bayer-sets-guinness-sets-guinness-world-record-for-mobilizing-700-doctors-nationwide-13973.html The global healthcare brand sets a new benchmark in collaborative advocacy, demonstrating the power of collective action in addressing one of India’s most pressing public health challenges More From Impact https://www.impactonnet.com/more-from-impact/government-opens-financial-bids-to-empanel-ott-platforms-13972.html The financial bids, opened on 8 April, 2026, mark a major shift toward structured, data-driven digital outreach More From Impact https://www.impactonnet.com/more-from-impact/myntra-appoints-alia-bhatt-as-brand-ambassador-for-fashion-and-beauty-verticals-13971.html Actor fronts Myntra Beauty’s ‘Glow Up Days’ campaign as platform sharpens focus on discovery and accessibility More From Impact https://www.impactonnet.com/more-from-impact/no-takers-for-fifa-world-cup-2026-media-rights-in-india-report-13970.html Rights valuation slashed from USD100 million to USD35 million amid weak broadcaster interest More From Impact https://www.impactonnet.com/more-from-impact/reports-the-walt-disney-company-plans-to-cut-1000-jobs-13969.html Reports also mention that the marketing division is likely to be the most-affected sector in the said lay-off More From Impact https://www.impactonnet.com/more-from-impact/tanishq-enters-natural-gemstones-segment-with-new-campaign-featuring-triptii-dimri-13968.html ‘Hues’ collection positions colour-led jewellery as a form of self-expression ahead of Akshaya Tritiya More From Impact https://www.impactonnet.com/more-from-impact/policybazaar-launches-baat-to-sahi-hai-campaign-with-founder-yashish-dahiya-13967.html This is an addition to the continuous efforts taken by the digital insurance marketplace to drive consumer education in financial planning and protection More From Impact https://www.impactonnet.com/more-from-impact/miq-acquires-rocket-lab-to-accelerate-in-app-growth-and-enhance-customer-acquisition-13966.html MiQ will be leveraging Rocket Lab's deep in-app expertise with its omnichannel capabilities to deliver an end-to-end solution for clients across all media channels More From Impact https://www.impactonnet.com/more-from-impact/soumya-ranjan-acharya-exits-zee-news-after-six-year-stint-13965.html Senior media strategist set to take on global ad-tech leadership role More From Impact https://www.impactonnet.com/more-from-impact/slurrp-farm-taps-everyday-tiffin-anxiety-in-back-to-school-campaign-13964.html New film centres on relatable morning chaos to highlight convenience-led healthy eating More From Impact https://www.impactonnet.com/more-from-impact/shah-rukh-khan-and-sanya-malhotra-headline-joy-personal-cares-new-tvc-13963.html The Indian home-grown brand unveils the latest TVC for their ubtan face wash that is designed to meet everyday skincare needs More From Impact https://www.impactonnet.com/impact-stories/can-ai-labels-on-social-media-rebuild-trust-13962.html As platforms roll out AI-generated tags, marketers say transparency alone won’t fix deeper concerns around moderation, misinformation and ad adjacency IMPACT Stories https://www.impactonnet.com/more-from-impact/amagi-unveils-newspulse-to-streamline-ai-led-newsroom-workflows-13961.html Agentic AI platform integrates content curation, editing and publishing into a single policy-driven system More From Impact https://www.impactonnet.com/more-from-impact/supermoney-cuts-through-ipl-clutter-with-salmanarbaaz-khan-campaign-13960.html The fintech platform’s new film, featuring Salman Khan and Arbaaz Khan, underscores this shift with a narrative that embraces chaos and self-awareness More From Impact https://www.impactonnet.com/more-from-impact/cineflicks-set-to-enter-indias-ott-market-with-community-first-approach-13959.html New platform aims to blend content streaming with deeper audience engagement in a crowded digital landscape More From Impact https://www.impactonnet.com/more-from-impact/amazon-eyes-expansion-of-quick-commerce-services-across-urban-india-13958.html The company plans to expand AmazonNow to 10-15 cities while scaling back Amazon Fresh, the quick grocery delivery service More From Impact https://www.impactonnet.com/more-from-impact/8b-and-payu-partner-to-bring-upi-to-central-asia-13957.html Indian tourists visiting Central Asia can now pay via UPI, net banking, Indian debit and credit cards More From Impact https://www.impactonnet.com/more-from-impact/snitch-leverages-humour-and-relatability-in-new-campaign-series-13956.html Three light-hearted films position the brand’s expanding lifestyle portfolio within everyday moments More From Impact https://www.impactonnet.com/more-from-impact/pepe-jeans-london-collaborates-with-shreyas-iyer-for-elle-indias-april-edition-13955.html The partnership reinforces the brand's focus on individuality and builds cultural relevance at the intersection of sport and style More From Impact https://www.impactonnet.com/more-from-impact/kalyan-jewellers-unveils-new-campaign-celebrating-the-nimah-collection-13954.html Directed by Priyadarshan, the film highlights India’s temple jewellery traditions that have long been known as expressions of identity More From Impact https://www.impactonnet.com/more-from-impact/skyscanner-launches-hotline-to-sky-with-suryakumar-yadav-13953.html The Billboard teaser campaign sparks curiosity and conversation, as IPL fixtures drive a surge in cricket-led travel More From Impact