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RAD ADS OF THE WEEK

Some of our favourite ads from the past week. Read what the makers behind these ads have to say about the idea and execution.

BY Aryan Khanna
29th April 2024
RAD ADS OF THE WEEK

AGENCY

Ram Cobain
Chief Creative Officer, Mullen Lintas

“By their very nature, ceiling fans make us look up to them. Our campaign shows how Havells has instead always looked up to its consumers and sought inspiration from their lives. Every fan is so much more than just a fan; it is an empath, an enabler, and a friend.”

CLIENT

Rohit Kapoor
EVP, Brand and Marcom, Havells India

“Innovation is the cornerstone of our journey at Havells, driven by a deep understanding and anticipation of our consumers’ needs. Through our persistent efforts, Havells has emerged as the brand of choice for many. Our latest BLDC+ campaign is a testament to our enduring commitment to telling compelling stories that resonate with our audience.”


AGENCY

Vikash Chemjong
Chief Creative Officer, Cheil India

“The Not So Silent Library created a unique and noiseless reading experience for book lovers across Jaipur and they loved it! Social platforms were abuzz with mentions of the Not So Silent Library and the Internet at large celebrated the idea.”

CLIENT

Aditya Babbar
Vice President and Head of Product, Marketing, Samsung India

“Our association with the Jaipur Literature Festival has gained international recognition for fostering a unique blend of literary and cultural experiences. We have displayed how innovative technologies can bring meaningful changes in our users’ lives.”

  • TAGS :
  • #Havells
  • #SAMSUNGINDIA

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