AGENCY
Adarsh Atal
Group Chief Creative Officer – Tilt Brand Solutions
“With ‘FANMANIA,’ we set out to celebrate the unshakable passion of WWE fans by seamlessly blending its electrifying energy into everyday life. The campaign is dynamic, nostalgic, and unapologetically fun. To bring this campaign alive we couldn’t have asked for a more dynamic director duo, in legendary Prakash Varma and Kishorre Iyyer to helm this film.”
CLIENT
Srivats TS
Vice President - Marketing, Netflix India
“We are thrilled about Netflix being the exclusive home for WWE. WWE and Netflix share the same passion for delivering unmissable entertainment, and this film is a celebration of that synergy—showcasing how WWE isn’t just watched in India but lived, cherished and woven into everyday moments.”
AGENCY
Juneston Mathana
Executive Creative Director, WPP@CP
“The real task was making them experience the realisation for themselves. Once they made the connection, the behaviour shift was just how we set out to achieve it.”
CLIENT
Gunjit Jain
Executive Vice President, Marketing at Colgate-Palmolive (India) Limited
“Breaking through consumer inertia wasn’t easy. The biggest challenge wasn’t awareness, it was action. People know they should replace their toothbrush regularly, but they don’t. We had to break that cycle, not with facts alone, but with an experience that made them feel the urgency.”
AGENCY
Mayuresh Dubhashi
Chief Creative Officer, FCB India
“Travis Head has a ‘special’ relationship with Indians. And we wanted to ride on the cultural fuel around his persona to drive a disruptive campaign for Uber Moto. We cast him as the Hyderabaddie and the campaign shows how he gets away with wreaking havoc, or playing pranks thanks to Uber Moto.”
CLIENT
Ameya Velankar
Head of Marketing Uber India
“We know that motorbikes are the preferred mode of transport in India. Uber Moto is a perfect solution for our time-crunched consumers. The campaign is designed to bring this value proposition to life in a very bold, never seen before avatar, with a cultural symbol who is looked upon with awe by many Indians,Travis Head.”
AGENCY
Mayur Varma
Chief Creative Officer of 82.5 Communications
“Second piercing. Expected: Mom. Unexpected: Dad. 18 years went by in a blink. Now, she’s making her own choices. He’s there to support them. Here’s a collection and campaign that celebrates an unseen moment, which is so raw, so unexpected, that it will hopefully cut through the noise and hit you right in the gut.”
CLIENT
Shweta Harit
Senior Vice President, De Beers
“Love, From Dad’ is part of our larger vision to establish new diamond rituals in India, where gold has traditionally dominated cultural milestones. This campaign is a step toward making natural diamonds an intrinsic part of modern traditions, ensuring they remain the ultimate symbol of love and personal expression for generations to come.”
