TAKING SUNBURN BACK TO GOA: HARINDRA SINGH

After having moved to Pune from Goa in 2016, Percept is launching Sunburn in Goa again, in a slightly different form. Harindra Singh, CMD, Percept tells us more…

11 Feb, 2019 by admin

After having moved the Sunburn festival to Pune from Goa in 2016, Percept is launching Sunburn in Goa again, in a slightly different form. Harindra Singh, CMD, Percept tells us more…

SUNBURN IN GOA AGAIN: We left Goa in 2016 and tried really hard to recreate the magic of Goa across other destinations, but it was tough. We have nowtied up with Shailesh Shetty of Klassique events who’ll be representing Sunburn in Goa and taking on the responsibility of handling all the local logistics, permissions and licenses to ensure a smooth and successful homecoming of Sunburn Klassique in the State. February 23 & 24 will be the first 2-day Sunburn Klassique showcase at Vagator.

BRANDS ON BOARD: The recently concluded Sunburn Pune 2018 saw brands including Kingfisher packaged drinking water, Skybags, Zee5, Britannia, FastTrack, Spicejet, Magic Moments Music Studio, Bourbon, Little Hearts, Captain Morgan Cola, among others. The upcoming Sunburn Klassique edition in Goa already has primary brands Kingfisher Premium, Skybags, Zee5, Fastrack and Havmor on board. We will announce more tieups and associations soon.

WHAT TO EXPECT FROM SUNBURN KLASSIQUE: Our effort with Sunburn Klassique is to give fans the experience that they’ve come to expect out of Sunburn in Goa in its earlier years. The two-day showcase will have multiple stages and a combination of great music including trance, techno and commercial genres. The festival will also have food courts, recreational zones and a host of other activities. We intend to do multiple events under Sunburn Klassique in Goa. The plan is to start with the first event in February 2019, and based on the success and feedback increase to two events.

Feedback: impact.edit@exchange4media.com Category: Talking Point Volume No: 15 Issue No: 36

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