ronald rodrigues STORIES

ronald rodrigues

Correspondent

ronald.rodrigues@exchange4media.com

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Correspondent

Talking Point
OTT partnerships and brand integrations are new line of business: Sameer Saxena, CCO, TVF
BY Ronald Rodrigues
Spotlight
GroupM's Motion Content Group awards best short films and webseries
BY Ronald Rodrigues
Talking Point
#MakeupThatKares campaign aims to spread beauty: Katrina Kaif
BY Ronald Rodrigues
Spotlight
HOW DO YOUNG LEADERS WANT TO SHAPE THE INDUSTRY?
BY Ronald Rodrigues
Talking Point
STRIKING A BALANCE BETWEEN THE AD-FREE AND SUBSCRIPTION MODEL: AMARJIT BATRA
BY Ronald Rodrigues
Interview
Spotify offers brands ‘Moment Marketing’ to target millennials, GenZ
BY Ronald Rodrigues
Talking Point
WE WORK WITH MARKETERS RIGHT FROM THE IDEATION PROCESS: RISHABH SHARMA, TWITTER
BY Ronald Rodrigues
Talking Point
VOOT KIDS APP WILL BE BASED ON A SUBSCRIPTION MODEL: SAUGATO BHOWMIK
BY Ronald Rodrigues

TOP STORY

83% VIEWERS PREFER WATCHING SPORTS ON TV OVER DIGITAL: RESEARCH

Viewers credit big screen experience, audio-visual quality, no distractions from notifications and watching matches with friends and family as the distinct motivations to watch sports on TV

‘WE ARE READY FOR THE EV REVOLUTION’

A HISTORY OF CARING

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Belson Coutinho of Akasa Air speaks to Neeta Nair of IMPACT Magazine