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Asian Paints Partners with Mira Kapoor to Showcase Personalised Décor with Royale Play

The new campaign turns travel memories into textured wall designs using luxury paint finishes.

BY TEAM IMPACT
04th July 2025
Asian Paints Partners with Mira Kapoor to Showcase Personalised Décor with Royale Play

Asian Paints has teamed up with Mira Kapoor for a new collaboration under its Royale Play luxury texture collection. The campaign highlights how personal travel memories can be translated into expressive and tactile wall designs.

The initiative features Mira Kapoor styling a space in her home using textures from Royale Play inspired by her visit to Rome. The wall finish evokes the essence of Roman architecture with layered textures reflecting stone, colonnades, and aged surfaces — creating a warm, personal space rooted in design and nostalgia.

“Every place I’ve traveled to has left a mark on me… and now, on my home,” Mira says in the video shared by the brand.

Asian Paints MD & CEO Amit Syngle said, “Royale Play offers a canvas for homeowners to bring their most cherished experiences to life visually. This collaboration with Mira shows how design can be personal and meaningful.”

The campaign promotes a growing trend of walls as storytelling surfaces rather than just colour backdrops. Royale Play’s collection offers a range of finishes designed for those looking to personalise their spaces with texture, memory, and meaning.

Watch the campaign here 

  • TAGS :
  • Asian Paints
  • Amit Syngle
  • Mira Kapoor

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