Miraj Cinemas has announced the appointment of Bhuvanesh Mendiratta as its new Managing Director. He succeeds Amit Sharma, who has stepped down after more than 14 years at the helm to explore other opportunities.
Mendiratta has been associated with Miraj Cinemas for over a decade and most recently served as Chief Operating Officer. In his new role, he will oversee business strategy, operations and long-term planning.
He brings over 20 years of experience in the entertainment and hospitality sector, having previously held senior roles at PVR and Cinemax. At Miraj, he has led functions including operations, food and beverage, marketing, programming and audits. He holds a degree in Hospitality and Administration from the National Council for Hotel Management and Catering Technology (NCHMCT) and an Executive MBA in Hospitality Management.
Arvind Jain, Group CEO, Miraj Group, said, “Bhuvanesh has been part of our core team for a long time and understands every aspect of the business. With his strong industry knowledge and execution skills, we believe he is well-placed to lead Miraj Cinemas into its next phase of growth. We are excited about what lies ahead.”
Bhuvanesh Mendiratta, Managing Director, Miraj Entertainment Ltd., said, “It’s been an incredible journey so far, and I’m truly honoured to take on this responsibility. Our focus will remain on strengthening our presence, adding premium formats like IMAX and Neo-M, and creating the best possible experience for moviegoers across India.” He added that Miraj is also planning to expand in tier-2 and tier-3 markets. “We will have locally tailored content strategies and sustainable cinema formats.”
Miraj Cinemas currently operates 235 screens across 70 locations in 48 cities.
