Venkataraman has been with Britannia since 2007, while Jayaraman has held finance roles at the company for 15 years
30th September 2026Saffola Gold, PHD India and ‘Z’ launch ‘Dil Se Ladies First’, using TV, Zee 5 and social platforms to put women’s heart health at the centre of the conversation
30th September 2026PhonePe marks a decade of digital payments with an Ogilvy-created anniversary film that uses India’s fastest speaker to turn 70 crore users into a story about everyday progress
30th September 2026Karandikar joins the agency with over 30 years of advertising experience, including more than two decades at Ogilvy & Mather
30th September 2026The ‘Vishwas Ki Pariksha’ campaign showcases Ghadi’s new formulation with 2X Foam Technology, a refined powder texture and faster dissolution
30th September 2026The brand marks 30 years of design with Horizons, a year-long platform led by a grey capsule inspired by the brand’s iconic paper bag and packaging
29th September 2026PharmEasy teams up with cardiologist Dr Jivitesh Satija for a CPR song that turns essential emergency steps into a simple, memorable routine for younger audiences
29th September 2026Sinha returns as President of The Advertising Club for 2026–27, as the industry body unveils its new Managing Committee and sets out its priorities for the year ahead
29th September 2026New guidelines define when synthetic content must be labelled and outline uses that are prohibited under the advertising code
29th September 2026A seven-foot transparent installation at Bandra Bandstand visualises the cumulative impact of excessive hair shedding while offering visitors scalp scans, hair tests and consultations
29th September 2026The campaign uses a warehouse-set story to spotlight the latest makeup, skincare, haircare and fragrance launches available on Nykaa
29th September 2026The agency will pilot conversational, intent-led advertising across automotive, education, real estate, CPG and BFSI clients as it develops its Generative Engine Marketing approach
29th September 2026The two-day celebration moved through a Sufi night, mehendi and sangeet before culminating in a fashion showcase for Twamev’s latest occasionwear collection
29th September 2026The premium beauty range strengthens its presence across India with 300+ Modern Trade doors and plans to expand its kiosk network to 100+ outlets
29th September 2026Puri joins from Innovaccer, where she served as Senior Director
29th September 2026The flagship running sub-brand debuts with 35 shoes, including 17 high-performance models, under the global tagline ‘More Runs. More Life.
29th September 2026The SailThru Ventures investment comes as FIG Living targets ₹18 crore ARR after the festive season and expands into adjacent home and lifestyle categories
29th September 2026The Coca-Cola-owned beverage brand brings together creators, celebrities and athletes for a food-led entertainment format, with two episodes presented in association with Tinder
29th September 2026The House of Titan fragrance brand launches its new campaign, ‘Make Every Moment Special’, positioning fragrance as part of everyday rituals
29th September 2026Ghosh moves from Air India to take charge of communications across JSW’s businesses spanning steel, energy, infrastructure, automotive, paints and sports
29th September 2026With over two decades of experience in technology and strategic partnerships, Adya has also been serving as COO of the Global Chess League, a joint venture between Tech Mahindra and FIDE
29th September 2026Softline, from the house of Rupa & Company, refreshes its identity across lingerie, athleisure and outerwear, with Wamiqa Gabbi embodying its new, youthful spirit
29th September 2026Desai joins Meta as Chief Enterprise Platform Officer from MongoDB, where he served as President and CEO, to lead its enterprise efforts
29th September 2026Laura Ryan joins WPP Media as Chief Media Officer from IPG, bringing more than three decades of experience across client leadership, innovation, transformation and talent development
29th September 2026Flipkart and McCann India turn Piyush Mishra’s regret over rejecting ‘Maine Pyar Kiya’ into a humorous warning not to miss iPhone deals during Big Billion Days
28th September 2026Aspect Sports signs Olympic medallist Aman Sehrawat as its first sports brand ambassador, deepening its wrestling focus while backing his journey towards the Asian Games and LA 2028
28th September 2026Chittilappilly becomes Chairperson & Managing Director of V-Guard Industries, adding the role after 14 years as MD and two decades at the company
28th September 2026Ahead of its October 2 release, Doraemon’s latest movie hits India with a 360° campaign spanning OOH, digital, radio, experiential, schools and retail
28th September 2026Inspired by the bank’s Formula 1 partnership, the campaign builds on its ‘Now Is Your Time’ brand platform
28th September 2026The two executives bring experience across digital payments, lending, financial services, technology and governance to FACE’s Board
28th September 2026With Nykaa and L’Oréal’s BOLD investing in beauty brands, alongside a growing wave of strategic stakes, a larger question is emerging: can independent brands still scale sustainably on their own?
28th September 2026The six-episode series brings Nykaa Wanderlust’s bath & body products into an entertainment-led format, featuring Varun Thakur, Shachi and creators including Srishti Garg, Pulkit Kochar and Mishall B
28th September 2026The move reflects Radio City’s bid to reinvent content and tap into the evolving, multi-platform nature of radio consumption
28th September 2026Four new members join the Board of Governors as the industry body prepares for the revival of the Indian Readership Survey
28th September 2026Shetty moves to her first brand-side role after working across brand, business and operations at WTF
28th September 2026Kaacon Sethi joins MRUCI as CEO after more than 35 years across media, entertainment, sports and marketing, taking charge as the Indian Readership Survey nears revival
28th September 2026The campaign focuses on practical innovation and product value, with digital films aimed at household decision-makers
28th September 2026The Born Hi Digital campaign uses humour to contrast everyday discipline with investors’ reactions to short-term market movements
28th September 2026The new omnichannel brand enters the shower category with five personality-led shower gels combining fragrances, skin benefits and distinct consumer archetypes
28th September 2026OpenAI partners with Sachin Tendulkar to show how ChatGPT can help Indians learn, explore interests and develop ideas, drawing on the cricketer’s own everyday use of AI
28th September 2026Gajria returns to Southeast Asia after 12.5 years at Google, following a three-year stint leading publisher and creator monetisation across APAC
28th September 2026Chauhan moves to the fine jewellery brand after more than a decade at Noise, where he last served as Director, Marketing, Brand & Growth
26th September 2026The two-year association comes as the brand expands its frozen vegetables and ready-to-cook portfolio
25th September 2026The four-product range combines precision, definition and volume, backed by performance-led propositions
25th September 2026‘Spark Your Inner Radiance’ brings Jasmine into festive self-care and gifting through a multi-film campaign
25th September 2026The latest film from Stayfree’s six-year-old ‘It’s Just a Period’ platform encourages boys to view menstruation without stigma
25th September 2026The campaign uses exaggerated everyday triggers to build anticipation for BFF, featuring over 8 million styles from 8 October
25th September 2026Following its entry into fragrances, the brand is adding another category to its apparel-led business
25th September 2026The partnership launches with an iPad reward contest, with more Apple products and experiences planned for subsequent phases
25th September 2026The initiative encourages households to replace sugar-heavy festive treats with nuts and dry fruits while retaining traditional flavours and celebrations
25th September 2026With the ‘Stories Written in Silver’ campaign, the association marks Shaya’s eighth birthday as the silver jewellery brand looks to bring the category further into everyday style and self-expression
25th September 2026The trademark licensing partnership introduces Vadilal Hide & Seek Ice Cream, supported by a nationwide campaign built around the new combination of cookie, chocolate chips and ice cream
25th September 2026Liyaquat had joined the Hindi news channel in June 2026 as Senior Executive Editor – TNNB and Vice President – Special Projects
25th September 2026Conceptualised by RepIndia, the campaign follows singer Divyam Sodhi and music producer Khwaab as they travel across India to reinterpret traditional festival sounds with regional musicians
25th September 2026The partnership will take minority stakes in emerging brands, with founders retaining operational and creative control while gaining access to capital, mentorship and beauty expertise
25th September 2026NIVIA Sports unveils the Official Indian National Football Team Jersey, designed to take Indian football from matchday to everyday wardrobes and fan culture
24th September 2026KreditBee’s ‘Bee Practical’ campaign moves beyond personal loans, showcasing two-wheeler, business and property-backed loans as financial tools for pursuing bigger goals
24th September 2026The campaign uses humour and TARA, ixigo’s AI travel assistant, to encourage travellers to discover experiences based on personal preferences
24th September 2026The new collection focuses on off-duty comfort, while the campaign explores men beyond their professional identities
24th September 2026The campaign explores a slower, more mindful approach to everyday living, connecting Pride of Cows’ farm-to-home philosophy with nature, nourishment and wellbeing
24th September 2026The latest campaign explores how daughters can become a source of strength and support for their mothers
24th September 2026Shah joins the apparel company after over four years at Madison World, where he most recently served as Vice President, Planning
24th September 2026The integration lets users display their workplace, job title and LinkedIn verification alongside their Truecaller profile
24th September 2026The association will feature across television, digital and social media, led by the brand’s Honey & Almonds Deep Nourishing Body Lotion
24th September 2026Featuring 22 athletes across 11 sporting disciplines, the campaign gives a voice to JSW’s ‘Rukna Nahin Hai’ belief and celebrates the support behind India’s athletes
24th September 2026Vilcassim joins from Nothing India and brings over 17 years of experience across consumer, brand and business roles in international and Indian markets
24th September 2026The SW Network campaign features Rohit Saraf and Pratibha Ranta in a romantic film built around LAVA’s ‘Go With The Curve’ proposition
24th September 2026Goyal takes on the regional role after more than five years with Red Bull, most recently serving as Field Marketing Specialist, Punjab
24th September 2026Conceptualised by The Script Room, the campaign features Shah Rukh Khan, Alia Bhatt and Ranbir Kapoor, using humour and category parody to spotlight the brand’s TMT strength proposition
24th September 2026ZOFF Foods brings Shilpa Shetty into its ‘Know The Brand’ campaign, urging consumers to look beyond price and packaging and ask more about the quality of their spices
24th September 2026BIBA unveils ‘Too BIBA To Blend In’, a festive 2026 collection bringing together Indian crafts, bold colour, prints and ornamentation across contemporary silhouettes
24th September 2026TCS extends its title partnership with Jaguar TCS Racing and becomes its Official AI Partner, taking the collaboration into Formula E’s GEN4 era after a championship-winning season
24th September 2026Majumdar passed away on Thursday morning after a prolonged illness, leaving behind a 25-year legacy in communications and reputation management
24th September 2026Sharma was earlier with Godrej Properties from 2020 to 2025. He then joined Gera Developments, where he most recently served as Senior Manager - Marketing
24th September 2026With more than 16 years in ad and media, Acharjee has worked across business strategy, brand planning, market research and analytics, as well as strategic marketing and consulting
24th September 2026AI industry leaders urge governments to establish international safeguards as increasingly powerful systems raise concerns over human control, cybersecurity and global security
24th September 2026With more than 35 years of global operational experience across leading enterprise brands, Singh will focus on scaling Monks’ unitary model across Europe, the Middle East and Africa
24th September 2026Tripathi joins Nucleus Software from Quick Heal Technologies & SEQRITE, where he served as Chief Marketing Officer and Head of ESG
24th September 2026WAVES OTT expands to 24,000+ titles across 26+ languages as Prasar Bharati builds a multilingual digital ecosystem spanning live TV, radio, archives, education and e-commerce
24th September 2026Santosh Mishra returns to dentsu as Managing Partner – Client Management after serving as Managing Partner – Digital at Wavemaker, bringing over 18 years of digital and client leadership experience
23rd September 2026Ram Gopalakrishnan joins Vadilal Industries as CEO of its international business after serving as Chief Growth Officer at Ethos Pet Brands, bringing two decades of brand experience
23rd September 2026Prior to the computer manufacturing firm, Malik served as Expert Marketing Lead for Haleon for more than four years
23rd September 2026Ranhotra joins Monks India as Growth Lead after a stint at Google, moving from the client side to the agency world as AdTech continues to evolve
23rd September 2026The 12-episode mobile-first series uses everyday skincare myths, behaviours and anxieties to build an entertainment-led brand property
23rd September 2026The three-film campaign features three generations and familiar food occasions, highlighting how conscious cooking choices can be made without compromising on taste
23rd September 2026The Godrej Creative Lab film uses a superhero-style chase to highlight the role of gut health in supporting active dogs
23rd September 2026Divan Raimagia joins Diageo as VP – Global Head of Cyber Resilience, moving from Adani Green Energy, where he served as Head of Cyber Security and CISO
23rd September 2026Singh joins A&M’s Business Transformation Services practice to focus on large-scale automotive transformations, with an emphasis on cost transformation, design-to-value and procurement
23rd September 2026The campaign uses the familiar soan papdi joke to draw a parallel with default choices in payments, as Cashfree promotes its zero payment gateway fees initiative
23rd September 2026The Tanishq campaign, managed by HiveMinds, targets high-intent consumers exploring Gold Exchange and wedding jewellery, with Razorpay as ChatGPT Ads’ India launch partner
23rd September 2026Shekhar joins VEGA as Head of Digital Marketing, D2C and Growth after leading digital marketing at Livguard, bringing over a decade of industry experience
23rd September 2026Singh brings over 18 years of experience across investment, business scaling and transformation, including leadership roles in sports and athleisure
23rd September 2026The India TV Chairman and Editor-in-Chief was unanimously re-elected at the NBDA board meeting
22nd September 2026The film features SlowCheeta and Padma Shri awardee Morup Namgyal, using Ladakh as the backdrop to showcase the multi-cook kettle
22nd September 2026ColorPlus brings Abhay Deol on board for its Autumn Winter 2026 campaign, ‘Live the Pause’, celebrating smart casuals, classic style and taking life at your own pace
22nd September 2026The campaign spotlights the actor’s understated elegance while showcasing the brand’s versatile womenswear collection
22nd September 2026Popeyes and Sprite bring Louisiana-inspired chicken and burgers together with special offers, including ₹29 Sprite add-ons and a chance to win a trip to Korea
22nd September 2026Agarwal joins from Jefferies, while Karan Bhagat will move to Vice Chairman and continue as Managing Director of the Group
22nd September 2026Flipkart taps into Kolkata’s iconic bus culture for Big Billion Days, turning BBD Bagh routes, bus tickets and familiar announcements into a city-wide festive activation
22nd September 2026Glam 21 brings its beauty products into a nine-part micro-drama about friendship, romance and the awkwardness of third-wheeling, targeting younger audiences through short-form storytelling
22nd September 2026Subscribe for our news letter
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