Billboard India has appointed Preeti Nayyar as its Chief Operating Officer (COO), strengthening its leadership team as it expands its presence in the Indian music market.
Nayyar brings more than 25 years of experience across media, entertainment and music, having held senior leadership roles at Universal Music Group, Disney, Radio Mirchi and the India Today Group. Most recently, she led the growth of UMG For Brands, Universal Music Group’s culture and music marketing division, across India and Asia.
As COO, Nayyar will oversee Billboard India’s business operations, P&L management, revenue growth, strategic partnerships and industry relations. She will be responsible for driving the next phase of growth for the brand and strengthening its position within India’s evolving music ecosystem.
Commenting on the appointment, Priyanka Khimani, the driving force behind bringing Billboard India to the country, said, “I couldn’t be more thrilled to have Preeti take the reins as COO. I’ve watched her quietly build a stellar career across different facets of media. Her knowledge and instincts in navigating brands and revenue partnerships, along with operational insights, is a tremendous asset. She understood the vision for Billboard India from the word go, and the team is delighted to be launching under her leadership.”
Speaking on her appointment, Preeti Nayyar, Chief Operating Officer, Billboard India, said, "India's music industry is undergoing a remarkable transformation, with artists, audiences, and businesses contributing to an ecosystem that is more vibrant and influential than ever before. Billboard is one of the most trusted and iconic music brands in the world, and the opportunity to build and grow its India chapter at such a defining moment is incredibly exciting. I look forward to working closely with Priyanka, our partners, artists, labels, and the wider industry to create a platform that celebrates music culture, drives meaningful industry conversations, and delivers value for artists, fans, and brands alike."
Launched in partnership with Other Side Ventures Pvt. Ltd., Billboard India aims to showcase and amplify Indian music through editorial coverage, charts, awards, live experiences and industry initiatives, while providing a global platform for artists across genres and languages.
