Canon India has launched a new digital campaign, India #CANwithCanon, which highlights the role of technology in the daily lives of people across the country. The campaign film features Canon Ambassador Abbas Baig capturing real stories of individuals using Canon’s technology to support their work and activities.
The campaign demonstrates how Canon’s range of products and solutions are being used by a variety of users—from multinational corporations and corporate offices to small business owners who use Multi-Function Devices to improve efficiency, students working on projects with printers at home, and architectural studios using large-format printers. The film also shows how Canon’s surveillance solutions contribute to safer environments.
Speaking about the campaign, Mr. C. Sukumaran, Senior Director, Product & Communication, Canon India, said, “Today, technology is no longer confined to select spaces – it exists in every aspect of daily life, from narrow streets to corporates, commercial spaces and more. Through this campaign, we celebrate the real stories of progress that unfold when innovation reaches every corner of the country. At Canon, we remain deeply committed to driving this inclusive growth by delivering an extensive portfolio of imaging technology that adapts to the evolving needs of our customers and empowers them to succeed.”
This campaign builds on the earlier I #CANwithCanon campaign, which showcased how Canon’s solutions have supported individuals and businesses. India #CANwithCanon underlines Canon’s commitment to making technology accessible and supporting India’s digital transformation, aiming to enable work, creativity, and innovation across the country.