The Advertising Club’s Effie India Awards, the country’s largest and most prestigious event in advertising and marketing, will be held on Friday, 24th January 2025, at 6.30 p.m.
Effie Worldwide is a global leader in championing marketing effectiveness, spotlighting ideas that work and encouraging thoughtful discussions about the drivers of marketing success. It is the only award that recognises both agencies and clients for their contribution to building brands and driving effective marketing strategies. Effie awards focus on campaigns that deliver real results, standing as a testament to the agency’s ability to create impactful and successful campaigns.
The Effie India Awards presentation has become a key event in the marketing calendar for the past 23 years, drawing 1,200 industry professionals from Advertising, Marketing, Media, Research, PR, and Communication. The awards also rank as the second-largest Effie globally in terms of participation.
This year, The AdClub received 1,152 entries from 75 agencies, and 486 jury members contributed to the judging process. The second round of judging took place in person across Mumbai, Delhi, and Bangalore.
The evening will conclude with cocktails and dinner.
Rana Barua, President, The Advertising Club & GROUP CEO, HAVAS INDIA, SOUTH EAST & NORTH ASIA (Japan & South Korea), Havas Group - India said, "The Effie Awards are a celebration of marketing brilliance, where effectiveness meets innovation, and efficiency thrives through collaboration. Effie India stands as a beacon of excellence, recognising campaigns that go beyond expectations, forge new standards, and exemplify the true spirit of partnerships that drive impactful and transformative business success. I look forward to this year's winning campaigns.”
Mitrajit Bhattacharya, Chairperson, Effie India Awards, The Advertising Club & Founder and President, The Horologists said, "It gives me great joy to host the 24th Effie India Awards Gala on the 24th of January. Celebrating the best work of the year with the people who create them is a huge high for all of us at the Effie India committee and The Advertising Club. A big thank you to 486 judges who judged a record-breaking (for a 12-month assessment period) 1,152 entries over three rounds of online and physical judging. In the round 2 judging that was physically held, we introduced jury chairs for each session of judging, which was hugely appreciated. I also thank each participating agency and client for the support.”
Pradeep Dwivedi, Co-Chairperson, Effie India Awards, The Advertising Club & Group CEO, Eros Media World said, “It’s an honour to serve as the co-chairperson for Effie Awards India. This platform celebrates the power of creative thinking and measurable impact, which are the cornerstones of successful marketing. I look forward to collaborating with industry leaders to recognise and reward the campaigns that truly drive results and set benchmarks for excellence. I would also like to thank Effie Global for their steadfast support through the jury & award process."
