YouTube India has dropped something truly fun and exciting, teaming up with the iconic internet character Ganji Chudail. But this isn't your average Ganji Chudail video—this time, it’s the first-ever live-action version, starring the brilliant Neena Gupta as the Gen-Z Chudail.
The hilarious makeover video features a host of beauty and makeup influencers who showcase their talent, turning the iconic character into a modern, stylish, and funny version of the Chudail we all know. The video is a playful twist on the famous character, complete with beauty transformations and a touch of humour.
But it’s not just about the laughs. With this wild ride, YouTube India is sending a clear message: they’re the go-to platform for everything from makeup tutorials to fashion and lifestyle content. Whether you’re looking for beauty tips or the latest trends, YouTube is positioning itself as the ultimate destination for all things how-to.
The creative minds behind this exciting campaign are Bare Bones Collective, who conceptualised and wrote the entire film, making it a memorable addition to YouTube’s diverse content offerings.