Harsh Deep Chhabra has officially completed his tenure at Godrej Consumer Products (GCPL), where he served as Head – Global Media.
Chhabra, who had announced his resignation earlier and was serving his notice period, shared a LinkedIn post reflecting on his three-year journey of building the FMCG company's global media capability across India, Indonesia, Africa, Latin America and the US. He will now join Sony Pictures as Head – Strategy & New Business.
Thanking GCPL Chairperson Nisa Godrej and CEO Sudhir Sitapati, Chhabra credited the leadership for fostering a culture of innovation, experimentation and consumer-centric thinking.
During his tenure, GCPL expanded its media capabilities across commerce media, influencer marketing, media in-housing and technology-led media operations. Among the initiatives he highlighted were launching products on TikTok Shop, building a scalable influencer marketing ecosystem and strengthening media capabilities across global markets.
Chhabra also acknowledged the support of the company's country leadership, marketing, business transformation, finance, audit and HR teams, along with agency partners WPP Media, Madison and Dentsu.
Reflecting on his tenure, Chhabra said the most rewarding achievement was building a high-performing global media team.
"As I say goodbye, I leave with immense gratitude—for the opportunities, the friendships, the lessons, and the belief that together we created something meaningful," he wrote.
