Singer-composer Himesh Reshammiya has returned in his Ravi Kumar avatar for a new collaboration with KFC.
The campaign film opens with Ravi Kumar making a dramatic entry into a restaurant, complete with sunglasses, slow-motion effects, and his trademark swagger. Staying true to character, he delivers a statement: “Duniya mein kuch bhi epic nahi hota jab tak Ravi Kumar na kahe. Aur Tom ka mission, IIT mein admission, aur Ravi Kumar ka permission... teeno almost impossible hai.”
The moment builds into a performance featuring Reshammiya’s brand-new track. The song, blending his signature high notes with quirky lyrics, highlights KFC’s bucket offering with lines such as: “Milega ek bucket mein, 9 piece 299 mein. Dil ki chahal pahal mein, Taste ke swag mahal mein…”
What begins as a playful restaurant scene quickly transforms into a live concert, with Reshammiya bringing his energy and style to the fore.
