Honasa Consumer Limited has announced the onboarding of Dheeraj Nagpal and Madhur Acharya as part of its strategic push to build the next wave of consumer categories and future-focused brands.
The appointments reflect the company’s continued focus on strengthening leadership capabilities while expanding into emerging consumer white spaces shaped by digital-first behaviour and evolving aspirations.
Nagpal joins Honasa Consumer to lead and build new categories. He brings over 15 years of experience across growth, partnerships, business strategy and consumer businesses. Prior to joining the company, he was associated with wellness startup Zingavita as Co-founder, where he led brand strategy, marketing and product innovation. He has also worked with brands including Zomato and American Express.
Commenting on his appointment, Dheeraj Nagpal said, “I’m extremely excited to join Honasa at such a pivotal stage of its growth journey and be a part of a company that has consistently built purpose-led, consumer-first brands by identifying emerging needs early. Honasa’s ability to spot evolving consumer shifts and build disruptive brands at scale makes this an incredibly exciting opportunity.”
Meanwhile, Madhur Acharya joins the company to build Honasa’s next category focused on evolving consumer identity and digital-first behaviour. With over 12 years of experience across beauty, lifestyle and e-commerce, he previously served as Vice President – E-commerce at Lenskart, where he helped scale newer brands such as Aqualens. He has also worked with WOW Skin Science and Forest Essentials.
Speaking on joining the company, Madhur Acharya said, “I’m incredibly excited to join Honasa at a time when the company is building the next wave of future-focused consumer brands and redefining categories for evolving Indian consumers.”
Varun Alagh, Co-founder and CEO, Honasa Consumer Limited, added, “Our philosophy has always been to bring in the right leaders, empower them with the right vision, and enable them to build the right playbook for emerging categories. Dheeraj and Madhur bring deep consumer understanding, entrepreneurial thinking, and strong category expertise, making them great additions to our leadership team.”
With a portfolio spanning multiple beauty and personal care brands, Honasa Consumer continues to focus on building insight-led, digital-first businesses catering to the changing preferences of Indian consumers.
