Hybrid has appointed Ketan Deorankar as Director – Growth, INSEA, strengthening its regional leadership team as it expands across India and Southeast Asia.
Deorankar brings more than a decade of experience in performance marketing, media planning and campaign execution. Over the course of his career, he has managed media planning and buying for BMW India across digital, print, out-of-home (OOH) and partnerships, and led global paid media for Royal Enfield across international markets.
He has also worked across sectors including BFSI, FMCG, hospitality, travel and B2B, with previous stints at IPG Media Brands and Ogilvy.
Commenting on the appointment, Shreyas Sathe, CEO & Managing Director, Hybrid INSEA, said, “Growth talent with real depth in performance marketing and analytics is hard to find, and Ketan brings both. As we scale our footprint across India and Southeast Asia, having someone who understands large, multi-market campaigns from both the brand and agency side strengthens how we serve our clients. We're glad to have him on the team.”
The appointment comes as Hybrid continues to strengthen its regional leadership and expand its presence across India and Southeast Asia.
