Hyundai Motor India Limited (HMIL) has unveiled the third season of Hyundai Spotlight, a platform dedicated to nurturing and empowering India’s emerging musical talents. The latest edition, following the success of the first two seasons, promises to offer an even bigger stage for budding musicians to showcase their skills. The first two seasons amassed over 150 million YouTube views and featured 12 original songs.
In partnership with Universal Music Group & Brands (UMGB), Hyundai Spotlight Season 3 aims to continue its mission of discovering new talent and providing them with a powerful platform to showcase their artistry.
Mr. Tarun Garg, Whole-Time Director and Chief Operating Officer of Hyundai Motor India Limited, commented on the occasion: “At Hyundai, innovation and customer experience are at the heart of everything we do. Hyundai Spotlight embodies this vision, creating a platform that blends talent with innovation to deliver unparalleled entertainment. More than just a stage, it is a movement that nurtures and empowers young Indian artists to express themselves through music. Hyundai Spotlight deeply resonates with our aspirational customer base, offering an unforgettable experience and fueling the dreams of an enthusiastic audience. Our collaboration with UMGB over the past two years has been incredibly rewarding, built on a shared commitment to excellence. As we launch the third edition, I am confident that this year will be an even greater success, driven by the energy and artistry of exceptional musicians across our great country.”
Devraj Sanyal, Chairman and CEO of Universal Music Group, India and South Asia, added: “Artist-first is a motto that we at UMG have ingrained within our very fabric. It’s at the core of our business and with Hyundai, we have found the perfect partner to take this forward into the consumer space. The very thought of giving new emerging music talent a chance to collaborate with some of the most established names in the business, in order to create music that is at once relevant and resonates, is an exciting one. We have worked on this dream painstakingly now for over three years, spanning two seasons, and created an enabling platform for artists of all ages to express themselves. We applaud and we stand as proud collaborators with Hyundai on this journey, as we enter Season 3. I hope we continue on this path for many seasons to come.”
The event was attended by celebrity artists such as Javed Ali, Aditya Rikhari, Gajendra Verma, DIGV, Wazir Patar, and Ravator. Since its inception, Hyundai Spotlight has served as a platform for young artists to create original music and gain wider recognition. Season 3 is set to feature fresh voices, original compositions, and immersive musical experiences that reflect India’s diverse musical landscape.
