JioHotstar concluded the ICC Men’s Champions Trophy 2025 with a spectacular performance, setting new industry records for live sports streaming in India. The tournament amassed a total of over 540 crore views, with a cumulative watch time of nearly 11,000 crore minutes. The India vs New Zealand final achieved an astonishing 124.2 crore views, with a peak concurrency of 6.12 crores.
In addition to these milestones, JioHotstar saw its highest-ever new direct single-day subscription during the India vs Australia match, highlighting the growing preference for digital streaming. Hindi-speaking regions contributed over 38% of the platform’s total viewership, with Uttar Pradesh, Uttarakhand, Maharashtra, Goa, Punjab, and Haryana leading the way. The platform also saw over 80% penetration in Wi-Fi-enabled CTV, with Maharashtra recording the highest viewership.
"The overwhelming response to the ICC Men’s Champions Trophy 2025 marks a leap toward the billion-screen opportunity, where seamless access and immersive engagement are now the expectation, not the exception. The tournament also saw the highest-ever single-day subscriptions since launch, during the India vs Australia match, further underscoring the scale at which audiences are embracing digital streaming. This moment is a testament to our commitment to making high-quality experiences accessible to all and transforming digital consumption in India, as we continue to deliver unparalleled, seamless, and inclusive experiences built for the future," said Kiran Mani, CEO – Digital, JioStar.
JioHotstar’s coverage of the tournament was enhanced by streaming across 16 feeds, including nine languages: English, Hindi, Marathi, Haryanvi, Bengali, Bhojpuri, Tamil, Telugu, and Kannada. The live streaming also featured four multi-cam feeds, along with the Indian Sign Language feed and Audio Descriptive Commentary, ensuring an inclusive experience for all viewers. The MaxView vertical feed, available in both Hindi and English, offered fans a more intuitive mobile viewing experience.
“The Indian team's campaign in the ICC Men’s Champions Trophy 2025 was more than just a victory—it was a demonstration of Cricket's influence on the collective consciousness and culture of the country. With peak concurrency of 6.12 crore for the final and sustained levels of concurrency around 5 Crores for the tournament, JioHotstar became the digital heartbeat of this celebration, amplifying the power of shared experiences. Looking into the future of live sports on the platform, we will continue to push the boundaries on inclusive, intuitive, interactive and immersive experiences for a wide spectrum of users ranging from Cricket connoisseurs to event watchers," added Sanjog Gupta, CEO – Sports, JioStar.
