As we grow older, Raksha Bandhan celebrations evolve to adapt to our busy lives, but the excitement of exchanging gifts remains constant. Bollywood celebrities are no exception. FNP Ferns N Petals, one of the biggest gifting platforms in India, captures this essence in a heartfelt video featuring Bollywood cousins Karisma Kapoor and Armaan Jain. The playful video shared across social media beautifully encapsulates the spirit of Rakhi celebrations within the Kapoor family.
In the video, Karisma is at a shoot when she receives a notification from FNP about the delivery of her Rakhi gifts to Bebo, Ranbir, and her other cousins. Simultaneously, her cousin Armaan video calls her to share his excitement upon receiving the gift. Despite their busy schedules and geographical distances, Karisma’s thoughtful gesture and Armaan’s delighted reaction illustrate the joy of giving and receiving gifts during Rakhi.
The casual, affectionate banter between the cousins reflects the contemporary nature of their relationship while honouring the traditional aspects of the festival. Towards the end of the video, Karisma and Armaan highlight the convenience of ordering special, thoughtfully curated gifts from FNP, emphasizing the brand’s ability to deliver across India and abroad.
Staying true to the spirit of its Rakhi campaign, ‘Door Ho Ya Paas, Rakhi Banayein Khaas with FNP’ the video beautifully showcases how FNP delivers Rakhi gifts across distances, maintaining family traditions.
Commenting on the collaboration, Avi Kumar, Chief Marketing Officer at FNP, shared, “At FNP, we’re thrilled to partner with Karisma Kapoor and Armaan Jain for our Rakhi campaign. Their genuine warmth and playful interaction perfectly capture the essence of modern Raksha Bandhan celebrations. The video collaboration showcases how FNP bridges distances, enabling siblings to keep their bond strong regardless of where life takes them. Our message is simple: whether near or far, FNP is here to make your Rakhi celebration extraordinary”
