Laxmi Dental has unveiled a fresh digital campaign promoting its latest product, Illusion Aligners Teen, specially designed for teenagers seeking a comfortable and effective alternative to traditional braces. Featuring actress Kareena Kapoor, the film emphasizes the power of a confident smile at any age and showcases how these BPA-free, memory-plastic aligners offer a stylish and gentle solution for teeth straightening in growing users.
Link to the campaign
Rajesh Khakhar, Chairperson and Whole-Time Director of Laxmi Dental, expressed excitement about the collaboration, noting the brand’s commitment to making orthodontic care accessible and convenient for young individuals. The campaign aims to connect with teens and their families across India, highlighting the product’s innovation, ease of use, and affordability.
Created by the agency Hats On, the campaign delivers a vibrant and relatable message, positioning Illusion Aligners Teen as the preferred choice for teens who want to embrace their smiles confidently without the challenges of traditional braces. The aligners are available nationwide in India and in international markets under the Illusion Aligners brand.
