LS Digital, India’s leading Digital Business Transformation (DBT) company, has unveiled a revolutionary AI Marketing Stack designed to integrate artificial intelligence into all marketing services, positioning AI as a default offering for its clients.
This initiative aims to break down barriers to AI adoption, empowering brands to access cutting-edge tools for optimising strategies, gaining actionable insights, and leading in an AI-driven world.
A Game-Changing Vision for CMOs
With the rapid transformation of digital landscapes, Chief Marketing Officers (CMOs) face increasing pressure to incorporate AI into their operations. LS Digital’s AI Marketing Stack makes this possible by providing clients with AI-driven solutions across three core pillars:
- Research AI: Generating deep insights into market dynamics, customer preferences, and emerging opportunities at scale.
- Generate AI: Creating content, campaigns, and social media engagement to optimise communication strategies.
- Predictive AI: Forecasting trends, predicting customer behaviour, and developing future-ready strategies.
To encourage widespread adoption, LS Digital is offering exclusive free access to the Research AI component of the AI Marketing Stack for all existing clients for a limited period. This allows brands to explore the potential of AI without any financial barriers.
Prasad Shejale, Founder & CEO of LS Digital, stated, "AI is not just a tool; it is the foundation for future marketing success. By making our AI stack a default offering, we are removing the barriers to adoption and empowering brands to achieve unprecedented growth and innovation. This initiative is about ensuring that every marketer has the opportunity to explore and implement AI-driven solutions that make their brands unstoppable.”
Venugopal Ganganna, Co-founder and CIO of LS Digital, commented on the long-term potential of the initiative: "The marketing landscape is evolving rapidly, and those who integrate AI as a core component of their strategy will lead the way. Our AI Marketing Stack is designed to address every challenge CMOs face, from understanding complex consumer data to creating hyper-personalised campaigns at scale." He also spoke about the company’s partnership with Quilt, saying, "Our partnership with Quilt has been instrumental in refining our AI capabilities. With their unparalleled expertise in AI culture analysis and market intelligence, we are building solutions that are transformative, accessible, and innovative, ensuring our clients remain ahead in an increasingly competitive market."
