Nexus Seawoods, a flagship property of Nexus Select Trust, India’s first listed Retail REIT, has unveiled Maharashtra’s largest cuboid anamorphic screen, AAYAM. This revolutionary 3D screen offers an immersive, glasses-free visual experience, positioning the mall as a leader in innovative retail advertising.
Located at the heart of the mall’s central atrium, the AAYAM screen stands 15 feet wide and 9 feet high, providing a 360-degree, distortion-free view. Suspended high above, visible from all angles, it offers brands a unique platform to engage customers with captivating visual storytelling. The screen is designed to create unforgettable impressions for shoppers, serving as an ideal space for product launches, promotions, and interactive campaigns.
Nishank Joshi, Chief Marketing Officer at Nexus Select Malls, expressed excitement about AAYAM’s potential. "We’re committed to pioneering innovation in retail experiences. AAYAM represents the future of advertising, offering businesses a new way to connect with consumers," he said. The screen allows brands to showcase dynamic content in a highly engaging format, ensuring strong brand recall.
Sanjyot Vaidya, Founder of S&O Investments, added, "Our collaboration with Nexus Seawoods marks a significant milestone in in-mall advertising. AAYAM offers brands an unparalleled opportunity to engage with a tech-savvy audience in a groundbreaking way."
This cutting-edge technology establishes Nexus Seawoods as a global leader in retail innovation, enhancing the shopping experience and redefining how brands engage with consumers.