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Malaika Arora Inaugurates House of Surya's New 24,000 Sq. Ft. Store

Malaika Arora inaugurates House of Surya’s grand 24,000 sq. ft. store at Omaxe Chowk, enhancing Delhi's shopping landscape with luxurious ethnic fashion

BY TEAM IMPACT
14th January 2025
Malaika Arora Inaugurates House of Surya's New 24,000 Sq. Ft. Store

Omaxe Chowk, Delhi’s premium shopping destination that blends the heritage of Chandni Chowk with leading national brands, elevated its fashion offerings with the grand launch of House of Surya. The event was graced by iconic Bollywood actress Malaika Arora, who inaugurated the store, bringing an added touch of glamour to the occasion. The unveiling saw more than 2,000 visitors and fashion enthusiasts eager to witness the brand’s remarkable debut.

House of Surya, with a history spanning four generations, is one of the oldest and most trusted names in Chandni Chowk for women’s ethnic wear, particularly for wedding shopping. Renowned for its luxurious bridal, couture, and Prêt fashion, the new store, which occupies an impressive 24,000 sq. ft., is a tribute to the brand’s legacy, redefining the retail experience in Delhi’s most vibrant and historical marketplace. House of Surya continues to elevate Indian traditional fashion on the global stage while supporting the craftsmanship of Indian karigars (craftsmen) and weavers.

Jatin Goel, Executive Director of Omaxe Group, commented, “Chandni Chowk has always been a treasure trove of traditional shopping experiences that are both authentic and immersive. The addition of the House of Surya, a name deeply rooted in the traditions of Chandni Chowk, aligns with Omaxe Chowk’s vision of blending modernity with the rich cultural heritage of Old Delhi and keeping Chandni Chowk’s rich heritage and legacy alive. This store marks a significant addition to our retail portfolio, offering unparalleled shopping experiences to our customers.”

Omaxe Chowk stands as a premium hub designed to offer an upgraded shopping experience while staying true to the heritage of Chandni Chowk. The addition of House of Surya reinforces its position as a one-stop destination for premium ethnic wear and cultural heritage, symbolising the perfect fusion of tradition and modernity. This collaboration redefines shopping for those who seek the finest in ethnic wear while celebrating India’s cultural legacy.

  • TAGS :
  • Malaika Arora
  • House of Surya
  • Omaxe Chowk
  • Bridal Fashion
  • Chandni Chowk

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