Miraggio, a fashion accessories brand, has appointed Inderpreet Singh Gaba as its Vice President, Brand and Marketing. In this role, he will be responsible for leading the brand’s marketing function with a focus on strategic storytelling, purpose-driven communication, and driving brand visibility across platforms.
Gaba brings with him more than 14 years of diverse experience across the fashion, retail, and lifestyle sectors. He has worked with leading brands such as Birkenstock, Luxottica (Ray-Ban, Vogue Eyewear), Aditya Birla Retail, and Future Group.
In his most recent role, Inderpreet served as the Head of Marketing at Birkenstock India, where he played a role in establishing the brand’s acceptance and reinforcing its premium positioning in the open-footwear segment, within a market largely driven by sneakers.
Commenting on his appointment, Inderpeet Singh Gaba, VP, Brand and Marketing, Miraggio, said,“Miraggio is more than a brand— it’s a mindset. A powerful form of self-expression rooted in confidence, individuality, and purpose. I’m excited to join the team and shape a bold, culture-first narrative that positions Miraggio as a leading force in the fashion accessories space. The brand has already built strong equity among new-age consumers, and I look forward to working closely with the team to take this connection to the next level with innovation, culture, and creativity at the core.”
Speaking on the announcement, Mohit Jain, Founder and CEO, Miraggio, added,“We’re thrilled to have Inderpreet on board at such a pivotal point in our growth journey. His ability to craft meaningful consumer narratives, paired with his robust experience across iconic lifestyle brands, makes him the perfect addition to our leadership team. With Inderpreet's leadership and knowledge, we're confident he will play a critical role in defining the next chapter and help us achieve strategic growth for our brand.”
