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Mobavenue unveils new brand identity, launches AI-powered Neural Engine

AdTech firm repositions as an AI-native marketing platform with a new intelligence layer for campaign planning and execution

BY TEAM IMPACT
Published: Jul 22, 2026 7:34 PM 
Mobavenue unveils new brand identity, launches AI-powered Neural Engine

Mobavenue AI Tech Limited has unveiled a new brand identity alongside the launch of the Mobavenue Neural Engine, an AI intelligence layer integrated across its advertising technology platforms.

The company said the Neural Engine is designed to help marketers move from campaign planning to execution in under 59 seconds by combining planning, creative generation, campaign deployment and conversational reporting within a single platform.

Ishank Joshi, Founder, MD and CEO, Mobavenue AI Tech Limited, said: "Every major shift in advertising has been driven by technology. Search changed discovery, social changed distribution, programmatic changed decisioning, and AI is now changing direction by transforming advertising towards intent, intelligence, and impact. We found ourselves building for that shift long before we changed our logo. The new identity simply catches up with the company we have become, and the Neural Engine is the clearest expression of where we are headed: AI-powered advertising and consumer growth infrastructure, built from India, that helps brands achieve measurable outcomes at scale."

Tejas Rathod, Founder and CTO, Mobavenue AI Tech Limited, said: "Marketing teams lose an extraordinary amount of time to fragmented workflows. Plan in one tool, launch in another, brief creative separately, then dig through dashboards to understand what happened. Much of the industry's current research on AI maturity in marketing, a conversation we have contributed to as practitioners, points to the same gap: adoption is high, but integration is not. We built the Neural Engine to close that gap, collapsing the lifecycle into a single intelligence layer. For our customers, the difference is practical: less time managing the machinery of advertising, more time on strategy, creativity and growth."

Built across Mobavenue's advertising ecosystem, the AI layer supports the company's Awareness, Acquisition and Activation (A³) framework, enabling marketers to generate media plans, launch campaigns, create advertising assets and analyse performance through natural language queries.

Kunal Kothari, Founder, Chairman and COO, Mobavenue AI Tech Limited, said: "Seeing our new identity in Times Square meant something to us, not because of the billboard, but because of the distance it represents. We built this company from Mumbai without external capital, and we are now scaling it across markets, including the US, UK and Singapore. What makes that scale possible is AI woven through everything we operate, reducing complexity for our teams and our clients alike. The unveiling was a marker of intent: we are building for a global advertising ecosystem, not just participating in one."

The rebranding follows Mobavenue's evolution from a digital marketing agency founded in 2017 to a product-led AdTech platform serving more than 150 brands across over 10 markets. The company, which listed publicly in 2025, also showcased its refreshed identity in New York's Times Square following its expansion into the US market.

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  • TAGS :
  • Ishank Joshi
  • Mobavenue AI Tech Limited
  • Tejas Rathod
  • Kunal Kothari

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