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Nova Dairy, a leading name in India’s dairy industry, has unveiled its latest campaign, #NoMoreWinterWoes, designed to highlight the numerous health benefits of Nova Ghee during the winter months. The campaign focuses on positioning ghee as an essential wellness staple, providing warmth, nourishment, and energy throughout the colder season.
Nova Ghee, renowned for its purity and rich nutritional profile, is packed with antioxidants, healthy fats, and essential vitamins. These nutrients not only boost immunity and aid digestion but also serve as a natural source of warmth, making ghee an ideal addition to any winter diet. The #NoMoreWinterWoes campaign seeks to educate consumers on how ghee can combat common winter challenges such as low energy, dry skin, and seasonal colds.
Ravin Saluja, Director at Sterling Agro Industries Ltd., commented, “Through the #NoMoreWinterWoes campaign, Nova Dairy aims to share the comfort and wellness that Nova Ghee brings. In winter, ghee becomes more than just an ingredient—it’s a source of warmth, immunity, and traditional wisdom valued in every Indian home.”
Campaign Highlights:
- Daily Wellness Tips: Follow Nova Dairy’s social media for tips on incorporating Nova Ghee into your winter routine. These include nutrition, skincare, and immunity-boosting recipes.
- Recipe Ideas: Discover easy and nourishing recipes featuring Nova Ghee, perfect for winter comfort foods.
- Live Q&A with Nutritionists: Gain professional insights on how ghee contributes to winter wellness, with live discussions focusing on its health benefits.
Consumers are encouraged to join the conversation by sharing their own winter recipes and experiences with Nova Ghee on social media using the campaign hashtag #NoMoreWinterWoes for a chance to be featured on Nova Dairy’s official pages.
Nova Dairy invites families to embrace the warmth and tradition of ghee this winter, ensuring a healthier, more comfortable season for all. With Nova Ghee, it’s truly #NoMoreWinterWoes.
