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Oleev & Chitrangda Singh want you to ‘Upgrade with Oleev Active’

Chitrangda Singh joins Oleev Active in a campaign to upgrade your culinary game to enhance your food, making it tasty and healthy

BY TEAM IMPACT
07th August 2024
Oleev & Chitrangda Singh want you to ‘Upgrade with Oleev Active’

Oleev, the edible oil brand by Modi Naturals Limited (MNL), is making waves with its new digital campaign featuring Bollywood actress Chitrangda Singh.

This collaboration aims to revolutionise the way Indians approach healthy cooking by emphasising smart choices in the kitchen. In an era of constant upgrades where consumers embrace the the latest technology, prioritise fitness routines and keep their wardrobes fresh. Oleev claims to be the next upgrade.

“We believe that every kitchen deserves the best,” says Akshay Modi, MD, Modi Naturals Ltd. “Oleev Active multi-source oil is a testament to our commitment to providing consumers with smart and healthy cooking option. This association is more than just a digital campaign. It's a call to action for smart consumers who want to embrace and upgrade to a healthier way of life”

The company claims that Chitrangda Singh, known for her elegance and discerning taste, embodies the evolution of Oleev. In its official statement, Oleev claims that it delivers on both health and a pleasurable culinary experience allowing you to elevate your cooking without sacrificing your well-being.

“Why stick with the old cooking oil when everything else in your life is smart, new, and upgraded?” asks Mukesh Ghuraiya, CMO Modi Naturals Ltd. He adds “We're excited to launch our latest marketing campaign featuring the talented Chitrangda Singh, bringing to life the insight that today's consumers seek smart, upgraded choices in every aspect of their lives. Oleev edible oils are the perfect upgrade for your kitchen, promoting a healthier lifestyle”

Oleev, with its commitment to delivering quality products and Chitrangda Singh's star power, is poised to inspire millions to redefine their cooking habits and prioritize their well-being. 

  • TAGS :
  • #Chitrangda Singh
  • #Oleev cooking oil
  • #Healthy cooking habits
  • #Oleev
  • #Modi Naturals
  • #Oleev x Chitangda Singh
  • #Healthy cooking oil
  • #Ad campaign news

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