OPPO India unveiled its latest campaign, #ZindagikeRealHeroes, to honour the resilience of everyday champions such as delivery agents, cab drivers and countless gig workers who confront daily challenges while serving society.
The brand film captures the dynamic rhythm of their lives while positioning the new OPPO F29 Series as their trusted partner, engineered to deliver exceptional durability and seamless connectivity. The campaign has been launched on social media, OTT and other media platforms.
Commenting on the initiative, Sushant Vashistha, Head of Product and Digital Marketing, OPPO India, said, “At OPPO India, we recognise that for millions of Indians, a smartphone is not just a device but a lifeline, essential for seizing growth opportunities and overcoming everyday challenges. The F29 Series -- the durable champion -- is crafted to support the relentless pace of our workforce, which is always on the move. Through our #ZindagikeRealHeroes campaign, we proudly celebrate the everyday heroes who are the strong pillars of our thriving communities and inspire us to innovate with purpose.”
OPPO India aims to redefine smartphone durability and network reliability with the new OPPO F29 Series - the Durable Champion. Built for India and Tested in India by SGS (Société Générale de Surveillance), Bengaluru, the F29 Series, comprising F29 Pro and F29, combines world-class engineering, military-grade toughness, superior connectivity, and powerful battery performance, all packed into a slim and elegant design that’s ready for every challenge — from bustling city streets to rugged terrains.
