Organic India has announced a partnership with cricketing legend Sachin Tendulkar, marking a new chapter in its journey of promoting holistic health and sustainable living.
In 2024, the brand was acquired by Tata Consumer Products Limited (TCPL), further strengthening its position in the health and wellness market. The acquisition is poised to significantly scale Organic India’s distribution through TCPL’s expansive retail network, both domestically and globally.
The latest partnership with Sachin Tendulkar underscores the brand’s values of authenticity, dedication, and integrity. His global stature and unwavering pursuit of excellence align seamlessly with Organic India’s mission to deliver trusted, high-quality organic products that positively impact people and the planet.
“Sachin Tendulkar represents everything Organic India stands for—purity, trust, and purpose-driven excellence,” said a company spokesperson. “Together, we aim to deepen consumer connection and further our vision of sustainable wellness.”
Organic India continues to offer a diverse range of Herbal Supplements, Teas & Infusions, and Organic Packaged Foods, focusing on sustainable living and wellness for all.
