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Oven Story and Rebel Foods Celebrate Children’s Day with "Kiddy Pizzas"

Limited-edition campaign offers nostalgic, playful pizza shapes across major cities in India

BY TEAM IMPACT
11th November 2024
Oven Story and Rebel Foods Celebrate Children’s Day with "Kiddy Pizzas"

Oven Story, the popular brand from Rebel Foods, is marking Children’s Day with a special, limited-edition offering—"Kiddy Pizzas." The campaign, designed to evoke nostalgia and bring joy to both children and adults alike, features pizzas in whimsical shapes like Duck, Star, and Unicorn, available for a limited time across 140 kitchens in cities such as Bangalore, Hyderabad, Chennai, Mumbai, Pune, Kolkata, and Delhi-NCR.

Running from November 8 to November 14, this innovative “Time to Be Kids Again” campaign encourages customers to relive the fun and innocence of childhood. Each pizza is not only available in playful shapes but can also be customised at no extra charge. In addition, every order includes a lollipop with a QR code, bearing the message, “It’s Time to Be Kids Again,” inviting customers to explore further childhood memories.

The campaign offers more than just unique pizzas. Each Kiddy Pizza comes with a nostalgic kit containing instructions to create paper shapes like boats, aeroplanes, and dogs, encouraging families to rediscover the joys of creative play.

Nishant Kedia, Chief Marketing Officer at Rebel Foods, commented on the initiative, saying, "At Oven Story, we wanted to create something that resonates with everyone who yearns to relive the joy of being a child. The idea for Kiddy Pizzas came from a desire to make mealtime a moment of fun and play, not just for kids, but for the kid in all of us. With Children’s Day around the corner, we thought it was the perfect time to launch a campaign that encourages everyone to take a little break from the ordinary and reconnect with their playful side. Our brand is all about creating delightful experiences, and we hope these Kiddy Pizzas bring smiles to our customers, one slice at a time.”

In addition to the playful pizza creations, Oven Story has also released a promotional video for the campaign on YouTube, and the visuals will be distributed across social media platforms, including Instagram and X.

Kiddy Pizzas are available for order through the Oven Story app and website until November 14, 2024, offering a limited-time opportunity to indulge in a bit of childhood nostalgia.

  • TAGS :
  • Rebel Foods
  • Oven Story
  • Kiddy Pizzas
  • Children’s Day
  • nostalgic pizzas
  • playful pizza shapes
  • pizza campaign
  • Indian pizza brands

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