Polycab India Ltd. has implemented a set of utility-focused installations during the 2025 Jagannath Puri Rath Yatra to support devotees attending the annual event.
In coordination with local authorities, Polycab has set up several functional spaces aimed at assisting pilgrims. These include mobile charging stations to help attendees stay connected, branded beach-front safety watch towers to aid coast guard monitoring, and a designated Polycab Cool Zone near Shree Gundicha Temple to offer relief from the heat. Additionally, the company has upgraded the police booth at the entrance to Puri.
“At Polycab, we believe in building strong connections—not just through our products, but through purposeful engagement with communities,” said Shwetal Basu, Sr. Vice President Brand and Marcom, Polycab India Ltd. “Rath Yatra is a celebration of faith, tradition, and togetherness. Our efforts are focused on adding meaningful value that enhances safety, comfort, and connectivity for all.”
Polycab’s presence at this year’s Rath Yatra aligns with its broader objective of engaging with communities through initiatives tied to cultural events.
