In honour of World Bee Day, QNET India has rolled out its latest digital-first campaign, #BuzzForEarth, aimed at raising awareness around bee conservation, ethical honey farming, and the critical role pollinators play in biodiversity and food security. At the heart of the campaign is Nutriplus Monofloral Honey, one of QNET’s signature wellness products known for its purity, nutritional benefits, and sustainable sourcing.
Bees, nature’s essential pollinators, are under threat globally—posing risks to ecosystems and food production. Through #BuzzForEarth, QNET invites consumers to reflect on the environmental impact of their daily choices, particularly in supporting ethical, eco-conscious products.
Spanning platforms like Instagram, Facebook, Twitter, and YouTube, the campaign encourages users to learn more about the value of bee-box-based ethical honey cultivatio, a method that supports sustainable ecosystems while empowering rural beekeepers and women in Karnataka. This initiative not only fosters biodiversity but also drives inclusive, year-round employment in underserved communities.
Nutriplus Monofloral Honey is responsibly harvested from a single floral source, ensuring consistent taste, colour, and quality. Rich in natural enzymes and antioxidants, it promotes wellness while aligning with QNET’s broader commitment to mindful consumption and environmental stewardship.
“We believe wellness goes hand in hand with sustainability,” said Nischal C, Head - Corporate Communications, QNET India Region. “With #BuzzForEarth, we’re spotlighting how something as simple as honey can connect us to nature, nutrition, and responsible living. Nutriplus Monofloral Honey is a reflection of how conscious sourcing can create a positive ripple for people and the planet.”
Consumers can join the movement and explore more by following @qnetindiaofficial across social platforms and using the hashtag #BuzzForEarth to show their support.