QubeHealth-Pay has entered the pet healthcare payments segment through a strategic partnership with Petos Insurance, extending its healthcare payments and affordability infrastructure to pet parents across India.
Under the partnership, QubePay has been integrated into the Petos app and will power Petos Pay, which is now live for the company’s customers. Petos policyholders can use the platform to pay veterinary bills at clinics and hospitals, earn healthcare-linked cashback on eligible spending and access Qube’s healthcare affordability tools alongside their existing insurance and wellness benefits.
The partnership extends Qube’s approach to human healthcare into the pet healthcare segment, where insurance does not cover all day-to-day expenses such as veterinary consultations, vaccinations and medicines.
“Pet healthcare has the same problem that we’ve spent years solving for human healthcare — insurance may cover the big moments, but families are still paying out of pocket for every vet visit, every vaccination, every medicine. Partnering with Petos lets us bring QubePay’s payments and cashback infrastructure to pet parents, inside an app they already trust for their pet’s insurance. For millions of Indian households, pets are family — and healthcare affordability shouldn’t stop at the edge of the family,” said Pankaj Shukla, CEO, QubeHealth-Pay.
Orindam Sen, Founder & CEO, Petos Insurance, said, “Being a pet parent myself, I recognised the need for a more structured approach to financing pet healthcare. Pet parents in India have never had a single place to manage both their pet's insurance and the day-to-day cost of keeping them healthy. This partnership changes that. By bringing QubePay into the Petos app, our policyholders get a seamless way to pay for vet visits, earn cashback on that spending, and know their pet's healthcare is genuinely taken care of — not just insured for the worst case, but supported every day in between.”
The partnership is expected to facilitate more than Rs 50 crore in pet healthcare payments over the next 18 months. Petos also expects to sell more than 10,000 Petos Cover policies over the next two years, targeting 100 per cent year-on-year growth.
The development comes as rising disposable incomes, greater awareness around pet health and increasing veterinary costs contribute to the growth of pet insurance in India, with the category gradually moving beyond a discretionary purchase towards a broader component of pet healthcare planning.
