E - PAPER

CURRENT ISSUE

LAST ISSUE

VIEW ALL
    • Login
  • HOME
  • COVER STORY
  • CMO INTERVIEWS
  • LATEST NEWS
  • CREATIVE ZONE
  • SPOTLIGHT
  • INTERVIEWS
  • BACKBEAT
  • VIDEOS
  • HAPPENINGS
  • E-PAPER
  • THE TEAM
  • EVENTS
search
  1. Home
  2. More From Impact

R K SWAMY unveils brand & marketing consulting group to offer integrated solutions

The announcement underscores R K SWAMY’s long-standing philosophy of innovating to address client pain points

BY TEAM IMPACT
14th May 2025
R K SWAMY unveils brand & marketing consulting group to offer integrated solutions

In a significant move aimed at deepening its value proposition to clients, R K SWAMY Ltd, one of India’s oldest and largest integrated marketing services groups, has announced the launch of its Brand and Marketing Consulting Group (BMCG). The new division is designed to bring together brand strategy, digital experience, communication, data analytics, and consumer insights under one cohesive umbrella.

The announcement underscores R K SWAMY’s long-standing philosophy of innovating to address client pain points. “Where clients repeatedly speak of a major problem, we innovate to address the same,” has been a guiding principle of the Group, which has a legacy spanning over 52 years.

“India is one of the most challenging markets for any marketer. We are deeply vested in the Indian market and believe in practical, consumer-grounded solutions,” said Shekar Swamy, Managing Director and Group CEO, R K SWAMY Ltd. “Our new consulting group reflects this commitment and will focus on crafting tailor-made, actionable strategies.”

What sets the BMCG apart is its integrative approach. Unlike traditional siloed consultancy models, R K SWAMY’s new unit draws from its existing strengths across multiple domains to create end-to-end solutions. This includes navigating brand architecture, portfolio expansion, marketing spend optimisation, market entry strategy, and more.

“We have learned a lot from working with our clients across diverse sectors over the decades. This consulting group is a natural extension of that journey,” said Srinivasan K Swamy, Executive Group Chairman, R K SWAMY Ltd.

The BMCG will be led by V V Vijay Gopal, a seasoned industry veteran with a proven track record of steering complex client mandates. “Our solutions are structured to tackle specific brand and marketing scenarios—be it improving brand premium, refreshing positioning, or acquiring new customers. We aim to provide measurable outcomes,” he said.

  • TAGS :
  • R K Swamy

RELATED STORY VIEW MORE

Cheil India and Samsung India Mark Father’s Day with Campaign Highlighting Paternal Traits
Inside the MarTech Mixer: 50+ CXOs Gather for AI, Data & High-Stakes Networking
Lowe Lintas Scores Two Cannes Lions 2025 Shortlists for ‘Dawai Reader’ Campaign

TOP STORY

Why are we celebrating an industry that’s struggling?

Anup Chandrasekharan, COO – Regional Content, IN10 Media Network, pens his thoughts on what is 'choking India’s entertainment industry'


Hall of Fame: Best Ads of May 2025


The Next Gen Marketing Masters


NEWS LETTER

Subscribe for our news letter


E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE



IMPACT SPECIAL ISSUES


  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Ad filmmaker Sharat Kumar speaks with Anjana Naskar of IMPACT Magazine

Use your existing account to sign in

I forgot my password

or sign in using apps you love:

New user? Sign up

Get connected with us on social networks!
ABOUT IMPACT

IMPACT was set up in year 2000 with the aim of publishing niche, relevant and quality publications for the marketing, advertising and media professionals.

Useful links

COVER-STORY-60.HTML

CMO-INTERVIEW-5.HTML

JUST-IN.HTML

CREATIVE-ZONE-56.HTML

SPOTLIGHT-8.HTML

INTERVIEW-7.HTML

BACKBEAT-1.HTML

VIDEOS

ALL/HAPPENINGS

HTTP://DIGITAL.IMPACTONNET.COM

HTTPS://WWW.IMPACTONNET.COM/AUTHORS.HTML

HTTPS://E4MEVENTS.COM/

OTHER LINKS

REFUND POLICY

GDPR-COMPLIANCE

COOKIE-POLICY

SITEMAP

PRIVACY-POLICY

TERMS AND CONDITIONS

Contact

ADSERT WEB SOLUTIONS PVT. LTD. 3'rd Floor, D-40, Sector-2, Noida (Uttar Pradesh), Pincode - 201301

Connect With Us !


Copyright © 2025 impactonnet.com