Sharmista Dev has announced that she has joined Saatchi & Saatchi, BBH and Propagate as Head of Growth – East. She took to LinkedIn to share the development.
“Excited to be part of a powerhouse collective, blending the legacy of Saatchi & Saatchi India and BBH India with the agility of Propagate India's digital-first approach, as we look to build stronger, more meaningful brand partnerships across the region,” the post read.
She further expressed that she is looking forward to collaborating with ambitious brands and teams, and driving impactful growth stories in the East.
Prior to this, Dev served as Head of East at Rediffusion Brand Solutions. Previously, she held leadership roles at PromotEdge, 82.5 Communications, Bates CHI&Partners and Ogilvy, and also worked at Eveready Industries India.
