SW Network, an independent integrated advertising agency, has renewed its mandate for Nexus Select Citywalk, a shopping and lifestyle centre in Delhi. This marks the fifth year of collaboration between the two organisations.
Under the renewed agreement, SW Network will continue to handle creative strategy, digital communication, community engagement, and design of offline collateral for the mall. The agency will maintain its focus on audience engagement, cultural programming, and brand visibility.
The agency’s responsibilities have included festive campaigns, city-wide events, routine communication, and community-focused content.
Raghav Bagai, Co-founder, SW Network, said, "Nexus Select Citywalk is not just a space, it is a feeling. Over the past few years, we have worked closely to make sure that emotion translates into everything we do. This renewal is a reflection of shared trust, clear thinking, and our ambition to keep raising the bar."
Radhika Gogia, Centre Director, Nexus Select Citywalk, added, "We are happy to associate with SW Network for this year as well. We are confident of their ability to adapt, create, and connect with our audience. We look forward to continuing this journey together."
The agreement continues SW Network’s association with Nexus Select Citywalk, focusing on brand development through creative and digital services.
