E - PAPER

CURRENT ISSUE

LAST ISSUE

VIEW ALL
    • Login
  • HOME
  • COVER STORY
  • CMO INTERVIEWS
  • LATEST NEWS
  • CREATIVE ZONE
  • SPOTLIGHT
  • INTERVIEWS
  • BACKBEAT
  • VIDEOS
  • HAPPENINGS
  • E-PAPER
  • THE TEAM
  • EVENTS
search
  1. Home
  2. More From Impact

Swastik Productions Releases Reimagined "Shiv Ji Bihane Chale" for Mahashivratri

Swastik Productions celebrates Mahashivratri with a modern twist on the classic "Shiv Ji Bihane Chale," blending tradition and AI technology for global audiences

BY TEAM IMPACT
27th February 2025
Swastik Productions Releases Reimagined "Shiv Ji Bihane Chale" for Mahashivratri

Swastik Productions celebrates this year’s Mahashivratri with a vibrant reimagining of the iconic Shivratri song “Shiv Ji Bihane Chale.” Blending traditional melodies with a contemporary sound, the track features the soulful voice of Shikhar Kumar, lyrics by Neetu Pandey Kranti, and music by Jitesh Panchal. This special release honours the rich cultural heritage of Mahashivratri while infusing it with a modern vibe.

This rejuvenated version of the 70-year-old classic captures the spiritual essence of Mahashivratri, a festival that marks the divine union of Lord Shiva and Goddess Parvati. As devotees across the world come together to celebrate, the song offers a fresh take on devotion, using advanced technology, including AI, to deepen the spiritual experience. Swastik Productions, known for its mythological storytelling, enhances this devotional anthem with a perfect blend of tradition and innovation, making it relevant for today’s listeners while honouring its age-old roots.

Siddharth Kumar Tewary, Founder and CEO, Swastik Production shares, “Mahashivratri holds an immense significance in our culture. By recreating this iconic song, we aim to connect with a global audience in a seamless and engaging way for the spiritual essence of Lord Shiva. We are truly grateful to produce content that resonates with both younger generations and those who appreciate the timeless beauty of spiritual music, making it accessible worldwide. We hope to be able to continue contributing to these creations that bring pride to our community.”

The song “Shiv Ji Bihane Chale” is now available on Swastik Productions' Swastik Music Hub official YouTube channel.

  • TAGS :
  • AI Technology
  • Swastik Productions
  • Mahashivratri
  • Shiv Ji Bihane Chale
  • Shikhar Kumar
  • Jitesh Panchal
  • Lord Shiva

RELATED STORY VIEW MORE

Glance Appoints Amit Bansal as Sr VP & GM of Roposo
Lee Know of Stray Kids Named Global Brand Ambassador for Gucci
Lifestyle Opens 10th Mumbai Store at Sky City Mall, Borivali

TOP STORY

Eclectic and Electric

Anika Agarwal, Chief Marketing and Customer Experience Officer, Orient Electric, delves into ‘Fatt Se Garam Campaign’, their evolving media mix and the goals that the brand has set for this year


Ads In Focus


Speaking the Consumer’s Language: The Power of Regional Storytelling


NEWS LETTER

Subscribe for our news letter


E - PAPER


  • CURRENT

  • LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE



IMPACT SPECIAL ISSUES


  • Suniel shetty takes the Spotlight

  • Miked Up for Goafest

  • Get Set Goaaa!

  • Anupriya Acharya Tops the IMPACT 50 Most Influenti

  • Advertising Turbocharged

  • A Toast to creativity

  • GOAing towards tech-lead creativity

  • REDISCOVERING ONESELF

  • 50 MOST INFLUENTIAL WOMEN LIST 2022

  • BACK WITH A BANG!

  • Your Best Coffee Ever

  • PR Commune Magazine June-July 2022

  • 13th-ANNIVERSARY-SPECIAL

  • PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

"Retirement should feel like a second debut, not a full stop."

Use your existing account to sign in

I forgot my password

or sign in using apps you love:

New user? Sign up

Get connected with us on social networks!
ABOUT IMPACT

IMPACT was set up in year 2000 with the aim of publishing niche, relevant and quality publications for the marketing, advertising and media professionals.

Useful links

COVER-STORY-60.HTML

CMO-INTERVIEW-5.HTML

JUST-IN.HTML

CREATIVE-ZONE-56.HTML

SPOTLIGHT-8.HTML

INTERVIEW-7.HTML

BACKBEAT-1.HTML

VIDEOS

ALL/HAPPENINGS

HTTP://DIGITAL.IMPACTONNET.COM

HTTPS://WWW.IMPACTONNET.COM/AUTHORS.HTML

HTTPS://E4MEVENTS.COM/

OTHER LINKS

REFUND POLICY

GDPR-COMPLIANCE

COOKIE-POLICY

SITEMAP

PRIVACY-POLICY

TERMS AND CONDITIONS

Contact

ADSERT WEB SOLUTIONS PVT. LTD. 3'rd Floor, D-40, Sector-2, Noida (Uttar Pradesh), Pincode - 201301

Connect With Us !


Copyright © 2025 impactonnet.com